Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Web Analytics and SEO, Search Engine Optimization, Content Marketing, Web Analytics, Blogs, Search Engine Marketing, Content Creation, Marketing Strategy and Techniques, Digital Marketing, Growth Strategies, Content Strategy, Social Media Marketing, Market Research
Beginner Ā· Course Ā· 1 - 3 Months

Pontificia Universidad Católica del Perú
Skills you'll gain: Brand Management, Strategic Marketing, Marketing Strategies, Branding, Marketing, Marketing Management, Brand Strategy, Business Marketing, Value Propositions, Digital Marketing
Beginner Ā· Course Ā· 1 - 3 Months

Skills you'll gain: CI/CD, Microsoft Azure, Data Lakes, Microsoft Power Platform, Azure Synapse Analytics, Data Pipelines, Analytics, Data Governance, Advanced Analytics, Data Security, Data Management, Data Analysis Expressions (DAX), Power BI, Microsoft Excel, Exploratory Data Analysis, Apache Spark, Application Deployment, SQL, Governance, Version Control
Intermediate Ā· Course Ā· 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Sustainable Business, Market Dynamics, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Marketing Communications, Brand Marketing, Sustainable Systems, Branding, Advertising, Drive Engagement, Customer Engagement, Emerging Technologies, Stakeholder Engagement, Market Opportunities, Regulatory Compliance, Environmental Regulations, Digital Marketing, Engineering Management, Ethical Standards And Conduct
Build toward a degree
Beginner Ā· Course Ā· 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Revenue Management, Customer Analysis, Descriptive Analytics, Data Ethics, Large Language Modeling, Model Evaluation, Statistical Reporting, People Analytics, Time Series Analysis and Forecasting, FinTech, Descriptive Statistics, Predictive Analytics, Social Determinants Of Health, Gerontology, Risk Analysis, Bayesian Statistics, Digital Transformation, Exploratory Data Analysis, Social Network Analysis, Unsupervised Learning
Earn a degree
Degree Ā· 1 - 4 Years

Skills you'll gain: Dashboard, Kibana, Interactive Data Visualization, Business Analytics, Data-Driven Decision-Making, Data Presentation, System Monitoring, Web Analytics, Exploratory Data Analysis, Data Visualization Software, Trend Analysis, Data Analysis, Automation, Business Intelligence, Data Wrangling, Retail Sales, Scripting, Devops Tools, Python Programming, Data Science
Beginner Ā· Specialization Ā· 1 - 4 Weeks

Skills you'll gain: Health Care Procedure and Regulation, Health Informatics, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Data Preprocessing, Data Literacy, Descriptive Analytics, Database Design, Relational Databases, Data Integration, Spreadsheet Software
Intermediate Ā· Course Ā· 1 - 4 Weeks

Skills you'll gain: Google Analytics, Ad Hoc Reporting, Marketing Analytics, Email Automation, Data-Driven Decision-Making, Web Analytics, Dashboard, Geospatial Information and Technology, Marketing, Data Analysis, Data Visualization
Beginner Ā· Guided Project Ā· Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Campaign Management, Advertising Campaigns, Marketing Effectiveness, Consumer Behaviour, Key Performance Indicators (KPIs), Digital Marketing, Marketing Strategies, Marketing Analytics, Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Performance Analysis, Strategic Marketing, Target Market, Performance Measurement, Return On Investment, Media Planning, Customer Insights, Content Strategy, Marketing Planning
Beginner Ā· Specialization Ā· 3 - 6 Months

Skills you'll gain: Customer Insights, Digital Marketing, Customer Analysis, Marketing Strategies, Customer experience strategy (CX), Marketing Planning, Content Marketing, Social Media Marketing, Marketing Channel, Target Audience, Persona Development, Marketing Analytics, Brand Marketing, Goal Setting, Smart Goals, E-Commerce
Beginner Ā· Course Ā· 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Operations Research, Resource Allocation, Simulation and Simulation Software, Microsoft Excel, Business Analytics, Data-Driven Decision-Making, Business Risk Management, Transportation Operations, Analytics, Risk Analysis, Process Optimization, Statistical Methods, Business Modeling, Logistics
Mixed Ā· Course Ā· 1 - 3 Months

Skills you'll gain: Data Storytelling, Data Engineering, Data Presentation, Key Performance Indicators (KPIs), Dashboard, Business Analytics, Business Intelligence, Extract, Transform, Load, Performance Analysis, Data Transformation, SQL, Automation, Data Management, Version Control
Intermediate Ā· Course Ā· 1 - 4 Weeks