Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Facebook, Brand Awareness, Advertising, Online Advertising, Marketing Materials, Social Media Campaigns, Social Media Marketing, Social Media, Content Creation, Marketing Design, Branding, Graphic and Visual Design, Content Marketing, Customer Engagement, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Infographics, Diagram Design, Data Visualization, Data Sharing, Graphic and Visual Design Software, Graphic Design, Business Analytics
Beginner · Guided Project · Less Than 2 Hours

University of Minnesota
Skills you'll gain: Social Determinants Of Health, Community Health, Health Informatics, Health Equity, Health Policy, Research Methodologies, Data Analysis, Research, Public Health, Data Collection, Data Visualization
Beginner · Course · 1 - 3 Months
University of Michigan
Skills you'll gain: Data Quality, Data Integrity, Data Validation, Data Governance, Quality Assurance, Data Collection, Data Strategy, Data Preprocessing, Data Analysis, Verification And Validation, Design Strategies, Sampling (Statistics)
Beginner · Course · 1 - 4 Weeks

Simplilearn
Skills you'll gain: Data Validation, Microsoft Excel, Excel Formulas, Spreadsheet Software, Pivot Tables And Charts, Project Management Software, Data Integrity, Timelines, Management Reporting, Business Reporting, Data Visualization Software, Data Analysis, Data Manipulation, Graphing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Customer Relationship Management, Customer experience strategy (CX), Brand Loyalty, Customer Data Management, Customer Analysis, Customer Engagement, Organizational Strategy, Business Strategy, Competitive Analysis, Business Analysis, Analysis, Auditing, Market Analysis
Mixed · Course · 1 - 4 Weeks

O.P. Jindal Global University
Skills you'll gain: Emerging Technologies, Cloud Computing, Business Technologies, Technology Strategies, Digital Marketing, Internet Of Things, Digital Transformation, Cybersecurity, Marketing, MarTech, FinTech, Artificial Intelligence, Blockchain, Business Strategy, Data Security, Automation
Build toward a degree
Mixed · Course · 3 - 6 Months

Universidades Anáhuac
Skills you'll gain: AI Enablement, Artificial Intelligence, Customer Analysis, Business Analytics, Business Intelligence, Image Analysis, Machine Learning, Decision Tree Learning, Virtual Environment, Big Data, Data Analysis, Supervised Learning, Classification Algorithms, Natural Language Processing, Unsupervised Learning
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media, Social Media Marketing, Control Panels, Market Research, User Research
Beginner · Guided Project · Less Than 2 Hours

University of Virginia
Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Business Planning, Market Analysis, Business Analytics, Organizational Strategy, Strategic Decision-Making, Market Dynamics, Value Propositions, Communication
Beginner · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Overcoming Objections, Rapport Building, Sales, Sales Strategy, Negotiation, Contract Negotiation, Relationship Building, Price Negotiation, Sales Presentation, Communication, Communication Strategies, Intercultural Competence, Virtual Teams, Business Research, Active Listening, Market Research, Empathy & Emotional Intelligence, Marketing Psychology, Digital Communications, Goal Setting
Intermediate · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Data Storytelling, Data Literacy, Statistical Visualization, Data-Driven Decision-Making, Data Visualization Software, Data Preprocessing, Data Mining, Exploratory Data Analysis, Data Cleansing, Graphing, Big Data, Programming Principles, Python Programming, NumPy
Mixed · Course · 1 - 4 Weeks