• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • J

    Johns Hopkins University

    Sustainable Neighborhoods

    Skills you'll gain: Land Development, Landscape Architecture, Environmental Science, Sustainable Systems, Sustainable Development, Environment, Case Studies, Community Development, Public Works, Sustainable Design, Sustainable Architecture, Environment and Resource Management, Natural Resource Management, Land Management, Social Studies, Economic Development

    ★ 4.7 (93) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • T

    Tecnológico de Monterrey

    Diseño e innovación de modelo de negocios

    Skills you'll gain: Business Modeling, Business Architecture, Business Strategy, Design Thinking, Storytelling, Innovation, Entrepreneurship, Systems Thinking, Shared Media, Organizational Development, Visual Storytelling, Professional Networking, Value Propositions, Market Opportunities, Case Studies

    ★ 4.6 (78) · Advanced · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    Automatic Data Processing, Inc. (ADP)

    Becoming a Strengths Based Leader: Leading Standout® Teams

    Skills you'll gain: Storytelling, Recognizing Others, Team Building, Trustworthiness, Team Performance Management, Team Management, Teamwork, Collaboration, Team Collaboration, Team Leadership, Visionary, People Development, Leadership Development, Peer Review, Team Motivation, Value Propositions, Leadership, Performance Management, Communication, Productivity

    ★ 4.5 (34) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    Universitat Autònoma de Barcelona

    Archaeology and Heritage of Africa

    Skills you'll gain: Art History, Ancient History, Case Studies, Public History, Anthropology, Community Development, Sustainable Development, Surveys, Research, Research Methodologies, Social Sciences, Culture, Economic Development, Cultural Diversity

    ★ 4.7 (46) · Beginner · Course · 1 - 3 Months

    Category: Free
    Free
  • A

    AI CERTs

    AI Essentials

    Skills you'll gain: AI Enablement, Data-Driven Decision-Making, digital literacy, Decision Support Systems, Digital Transformation

    ★ 4 (7) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • P

    Packt

    Cold Calling & Prospecting

    Skills you'll gain: Cold Calling, Sales Prospecting, Overcoming Objections, Phone Sales, Prospecting and Qualification, Outbound Calls, Telemarketing, Selling Techniques, Sales, Closing (Sales), Telephone Skills, Sales Strategy, Setting Appointments, Sales Pipelines, Oral Expression, Rapport Building, Relationship Building, Active Listening

    ★ 4.7 (6) · Beginner · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    2026 AI And ChatGPT At Work: Productive AI Use For Beginners

    Skills you'll gain: Prompt Engineering, AI Integrations, ChatGPT, AI literacy, Presentations, AI Personalization, AI Workflows, Artificial Intelligence, Content Creation, Brainstorming

    ★ 4.2 (14) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • T

    The State University of New York

    Data Analytics in Sports Law and Team Management

    Skills you'll gain: Event Management, Facility Management, Performance Analysis, Financial Data, Facility Operations, Law, Regulation, and Compliance, Data-Driven Decision-Making, Analytics, Data Management, People Analytics, Data Literacy, Data Analysis, Performance Measurement, Team Performance Management, Team Management, Regulation and Legal Compliance, Legal Risk, Health Technology, Contract Management, Operations Management

    ★ 4.8 (35) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • S

    Sciences Po

    Be entrepreneurial in Cultural Industries in the digital age

    Skills you'll gain: Promotional Strategies, Entrepreneurship, Organizational Structure, Commercialization, Business Leadership, Content Creation, Entrepreneurial Finance, Target Audience, Digital Content, Business Management, Digital Publishing, Digital Transformation, Business Modeling, Innovation, Consumer Behaviour, Fiscal Management, Fundraising and Crowdsourcing, Intellectual Property

    ★ 4.1 (33) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • M

    Microsoft

    Connect Your Services with Microsoft Azure Service Bus

    Skills you'll gain: Microsoft Azure, C# (Programming Language), Cloud Storage, Cloud Development, Cloud Applications, Distributed Computing, Data Storage Technologies, Communication Systems, Event-Driven Programming, Data Storage, Communication, Data Management

    ★ 4.6 (39) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Effective Stakeholder Engagement: A Strategic Approach

    Skills you'll gain: Stakeholder Management, Stakeholder Communications, Stakeholder Engagement, Stakeholder Analysis, Communication Strategies, Leadership, Strategic Communication, Communication

    ★ 4.8 (33) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of Virginia

    Mercadeo analítico

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Marketing Effectiveness, Customer Analysis, Data-Driven Decision-Making, Marketing Strategies, Brand Management, Marketing, Regression Analysis, Analytics, Customer Retention, Consumer Behaviour, Case Studies, Return On Investment, Statistical Analysis, A/B Testing

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
1…365366367…585

In summary, here are 10 of our most popular social media marketing courses

  • Sustainable Neighborhoods: Johns Hopkins University
  • Diseño e innovación de modelo de negocios: Tecnológico de Monterrey
  • Becoming a Strengths Based Leader: Leading Standout® Teams: Automatic Data Processing, Inc. (ADP)
  • Archaeology and Heritage of Africa: Universitat Autònoma de Barcelona
  • AI Essentials: AI CERTs
  • Cold Calling & Prospecting: Packt
  • 2026 AI And ChatGPT At Work: Productive AI Use For Beginners: Alex Genadinik
  • Data Analytics in Sports Law and Team Management: The State University of New York
  • Be entrepreneurial in Cultural Industries in the digital age: Sciences Po
  • Connect Your Services with Microsoft Azure Service Bus: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok