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    Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

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    Explore the Market Research Course Catalog

    • Status: Free Trial
      Free Trial
      C

      Columbia University

      Financial Engineering and Risk Management

      Skills you'll gain: Portfolio Management, Derivatives, Financial Market, Securities (Finance), Investment Management, Financial Systems, Asset Management, Credit Risk, Actuarial Science, Mortgage Loans, Mathematical Modeling, Applied Mathematics, Financial Trading, Financial Modeling, Risk Modeling, Financial Services, Regression Analysis, Market Liquidity, Capital Markets, Statistical Methods

      4.6
      Rating, 4.6 out of 5 stars
      ·
      384 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      S

      SAP

      SAP Professional Fundamentals

      Skills you'll gain: Consulting, Relationship Management, Business Consulting, Product Strategy, SAP Applications, Technical Consulting, Relationship Building, Project Management, Project Management Life Cycle, Consultative Approaches, Project Implementation, Agile Methodology, Waterfall Methodology, Solution Delivery, Enterprise Resource Planning, Systems Thinking, User Acceptance Testing (UAT), Business Transformation, Design Thinking

      4.7
      Rating, 4.7 out of 5 stars
      ·
      940 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      L

      Lund University

      AI, Business & the Future of Work

      Skills you'll gain: Organizational Strategy, Artificial Intelligence, Strategic Thinking, Business Risk Management, Business Leadership, Business Strategy, Digital Transformation, Organizational Change, Business Ethics, Automation, Thought Leadership, Data Ethics, Machine Learning, Interviewing Skills, Human Machine Interfaces

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.1K reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Illinois Urbana-Champaign

      Customer Insights: New Product Development Orientation

      Skills you'll gain: Customer Insights, Design Thinking, New Product Development, Customer experience strategy (CX), Customer experience improvement, Product Development, Customer Analysis, Consumer Behaviour, Business Research, User Research, Persona Development, Product Management, Market Research, Process Mapping, Product Strategy, Innovation, Analysis, Needs Assessment

      4.4
      Rating, 4.4 out of 5 stars
      ·
      103 reviews

      Beginner · Course · 1 - 3 Months

    • U

      Universidad de Chile

      Marketing Gerencial

      Skills you'll gain: Brand Management, Consumer Behaviour, Strategic Marketing, Marketing, Marketing Strategies, Marketing Strategy and Techniques, Customer experience strategy (CX), Customer Relationship Management, Customer Insights, Value Propositions, Market Dynamics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.2K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Foundational Finance for Strategic Decision Making

      Skills you'll gain: Market Data, Loans, Finance, General Finance, Corporate Finance, Mortgage Loans, Equities, Investments, Financial Analysis, Financial Market, Financial Data, Business Valuation, Investment Management, Microsoft Excel, Financial Forecasting, Business Mathematics, Financial Planning, Financial Modeling, Spreadsheet Software, Cash Flows

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.3K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Hotel Management: Distribution, Revenue and Demand Management

      Skills you'll gain: Revenue Management, Hospitality Management, Competitive Analysis, Digital Marketing, Data-Driven Decision-Making, Stakeholder Communications, Forecasting, Budgeting, Demand Generation, Asset Management, Hospitality, Marketing, Demand Planning, Financial Forecasting, Strategic Marketing, Target Market, Financial Analysis, Strategic Planning, Hotel Operations, Marketing Channel

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Entrepreneurship: Launching an Innovative Business

      Skills you'll gain: Customer Analysis, Commercialization, Business Modeling, Strategic Decision-Making, Innovation, Entrepreneurship, Entrepreneurial Finance, Market Opportunities, Business Planning, New Product Development, Sales Strategy, Sales Pipelines, Ideation, Sales Presentation, Product Development, Team Building, Business Strategies, Design Thinking, Capital Markets, Finance

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.3K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Data Analytics Methods for Marketing

      Skills you'll gain: Marketing Analytics, Marketing Effectiveness, A/B Testing, Target Audience, Marketing Strategies, Marketing, Marketing Planning, Sales Pipelines, Customer Analysis, Marketing Channel, Advertising Campaigns, Regression Analysis, Forecasting, Data Analysis, Unsupervised Learning, Key Performance Indicators (KPIs), Return On Investment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      274 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Amsterdam

      Data Analytics for Lean Six Sigma

      Skills you'll gain: Lean Six Sigma, Statistical Hypothesis Testing, Minitab, Regression Analysis, Data Visualization Software, Probability Distribution, Descriptive Statistics, Data Analysis, Statistical Analysis, Box Plots, Analytics, Process Improvement, Statistics, Correlation Analysis, Variance Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.4K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of California, Davis

      Materials Science: 10 Things Every Engineer Should Know

      Skills you'll gain: Semiconductors, Engineering, Mechanical Engineering, Failure Analysis, Manufacturing Processes, Structural Analysis, Engineering Analysis, Electrical Engineering, Chemistry, Thermal Management, Electronics Engineering, Electronics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.5K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Applied Data Science with R

      Skills you'll gain: Data Storytelling, Interactive Data Visualization, Data Visualization Software, Shiny (R Package), Data Visualization, Data Wrangling, Dashboard, Exploratory Data Analysis, Relational Databases, Data Analysis, Ggplot2, Database Design, Data Presentation, SQL, Plot (Graphics), Leaflet (Software), Data Transformation, Data Manipulation, Web Scraping, R Programming

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.2K reviews

      Beginner · Specialization · 3 - 6 Months

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    1…373839…315

    In summary, here are 10 of our most popular market research courses

    • Financial Engineering and Risk Management: Columbia University
    • SAP Professional Fundamentals: SAP
    • AI, Business & the Future of Work: Lund University
    • Customer Insights: New Product Development Orientation: University of Illinois Urbana-Champaign
    • Marketing Gerencial: Universidad de Chile
    • Foundational Finance for Strategic Decision Making: University of Michigan
    • Hotel Management: Distribution, Revenue and Demand Management: ESSEC Business School
    • Entrepreneurship: Launching an Innovative Business: University of Maryland, College Park
    • Data Analytics Methods for Marketing: Meta
    • Data Analytics for Lean Six Sigma: University of Amsterdam

    Skills you can learn in Marketing

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    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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