Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Unsupervised Learning, Applied Machine Learning, R Programming, Machine Learning, Machine Learning Algorithms, Data Analysis, Data Manipulation, Data Transformation, Probability & Statistics
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Google Cloud Platform, Analytics, Data Presentation, Data Analysis, Big Data, Data Transformation, Data Manipulation, Business Intelligence, Data Cleansing, Data Visualization Software, Data Processing, Cloud Storage, Data Warehousing, SQL
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Looker (Software), Data Sharing, Data Visualization, Dashboard, Data Visualization Software, Google Cloud Platform, Data Analysis, Cloud Computing
Beginner · Project · Less Than 2 Hours
University of North Texas
Skills you'll gain: Operations Management, Mediation, Compensation and Benefits, Organizational Change, Event Management, Grammar, Sales Process, Data Mining, Data Visualization, Marketing Planning, Design Thinking, Global Marketing, Probability & Statistics, Social Studies, Cultural Diversity, Digital Media Strategy, Organizational Leadership, Political Sciences, Music History, Sociology
Earn a degree
Degree · 1 - 4 Years

Illinois Institute of Technology
Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Process Management, Global Marketing, Business Process, Digital Transformation, Culture Transformation, Financial Statement Analysis, Machine Learning Algorithms, Market Dynamics, Paid media, Capital Budgeting, Design Thinking, Leadership and Management, Game Theory, Product Lifecycle Management, Microsoft Excel, Business Strategy
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: Generative AI, Google Gemini, Large Language Modeling, Prompt Engineering, Responsible AI, LLM Application, Google Cloud Platform, Big Data, Database Development
Advanced · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, Web Content, Web Analytics and SEO, Prompt Engineering, Large Language Modeling, Google Cloud Platform, Content Management, User Experience Design
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Google Gemini, Prompt Engineering, Big Data, Google Cloud Platform, LLM Application, Responsible AI, Natural Language Processing
Advanced · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Pipelines, Google Cloud Platform, Data Processing, Data Storage, Cloud Storage, Cloud Engineering, Data Infrastructure, Data Management, Data Architecture, Data Warehousing, Data Integration, Data Analysis, Data Migration, Automation
Advanced · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Gemini, Generative AI, Large Language Modeling, Prompt Engineering, LLM Application, Responsible AI, Google Cloud Platform, Data Pipelines, Big Data, Natural Language Processing, Machine Learning Algorithms
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, AI Personalization, Prompt Engineering Tools, Web Content, Web Analytics and SEO, Google Cloud Platform, Information Architecture, User Interface and User Experience (UI/UX) Design, User Experience, Web Development
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Generative AI, Prompt Engineering, LLM Application, Big Data
Advanced · Course · 1 - 4 Weeks