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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Create a Performance Summary using SnapEval

    Skills you'll gain: Performance Review, Smart Goals, Performance Appraisal, Employee Performance Management, Performance Management, Performance Metric, Goal Setting, Internal Communications, Staff Management

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Building a Real-World Data Science Solution

    Skills you'll gain: AWS SageMaker, Exploratory Data Analysis, Feature Engineering, Dashboard, Data Presentation, Model Evaluation, Data Visualization, Data Pipelines, Project Documentation, Solution Delivery, Amazon Web Services, Data Analysis, Data Integration, Cloud Development, Technical Documentation, Business Intelligence, Cloud Infrastructure, Technical Communication, Automation, Project Management

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Visualizing Billing Data with Google Data Studio

    Skills you'll gain: Google Cloud Platform, Data Presentation, Data Visualization Software, Data Import/Export, Big Data, Analytics, Cloud Computing

    Beginner · Project · Less Than 2 Hours

  • E

    EDUCBA

    Python: Logistic Regression & Supervised ML

    Skills you'll gain: Model Evaluation, Feature Engineering, Supervised Learning, Exploratory Data Analysis, Classification Algorithms, Machine Learning Algorithms, Applied Machine Learning, Decision Tree Learning, Logistic Regression, Predictive Modeling, Data Analysis, Scikit Learn (Machine Learning Library), Data Preprocessing, Pandas (Python Package), NumPy, Data Cleansing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    17 reviews

    Mixed · Course · 1 - 4 Weeks

  • P

    Packt

    UX: Interaction Design

    Skills you'll gain: Interaction Design, User Interface and User Experience (UI/UX) Design, User Experience Design, Usability, Human Computer Interaction, User Centered Design, User Interface (UI) Design, Persona (User Experience), Web Content Accessibility Guidelines, User Flows, Wireframing, Software Design Patterns, User Research, Design Elements And Principles

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Utilize Survey Monkey as an Evaluation Tool

    Skills you'll gain: Employee Surveys, Analysis, User Feedback, Employee Training, Events and Conferences, Program Evaluation, Event Marketing, User Accounts

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • B

    Board Infinity

    Advanced Cybersecurity Risk Management

    Skills you'll gain: Incident Response, Risk Management Framework, Cyber Risk, Risk Management, Security Management, Enterprise Risk Management (ERM), Business Risk Management, Cyber Threat Intelligence, Governance Risk Management and Compliance, Continuous Monitoring, Cyber Security Strategy, Security Information and Event Management (SIEM), Threat Detection, ISO/IEC 27001, Control Objectives for Information and Related Technology (COBIT), Key Performance Indicators (KPIs)

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Weather Data in BigQuery

    Skills you'll gain: Big Data, Analytics, Query Languages, Google Cloud Platform, Data Processing, Data Analysis, Data Integration, Time Series Analysis and Forecasting

    Beginner · Project · Less Than 2 Hours

  • U

    University of Illinois Urbana-Champaign

    Исследование и генерация данных для принятия бизн.-реш.

    Skills you'll gain: Sampling (Statistics), Descriptive Statistics, Data Analysis, Statistics, Quantitative Research, Business Analysis, Business Risk Management, Statistical Analysis, Data-Driven Decision-Making, Statistical Visualization, Statistical Methods, Microsoft Excel, Probability Distribution, Data Presentation, Influencing

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Creating Date-Partitioned Tables in BigQuery

    Skills you'll gain: Data Processing, Database Management, SQL, Google Cloud Platform, Databases, Performance Tuning, Google Analytics

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    كيفية بناء ديموغرافية جمهورك المستهدف على فيسبوك

    Skills you'll gain: Facebook, Target Audience, Social Media, Social Media Marketing, Social Media Campaigns, Social Media Content, Advertising, Online Advertising, Customer Insights, Business Development, Business

    Beginner · Guided Project · Less Than 2 Hours

  • E

    Edureka

    Introduction to LLMs and Hugging Face

    Skills you'll gain: Hugging Face, LLM Application, LangChain, Large Language Modeling, OpenAI, Natural Language Processing, Generative AI Agents, ChatGPT, Responsible AI, Embeddings, Application Programming Interface (API), Text Mining, Restful API, Agentic systems, Open Source Technology, Data Preprocessing, MLOps (Machine Learning Operations), Python Programming, Model Evaluation

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Create a Performance Summary using SnapEval: Coursera
  • Building a Real-World Data Science Solution : Coursera
  • Visualizing Billing Data with Google Data Studio: Google Cloud
  • Python: Logistic Regression & Supervised ML: EDUCBA
  • UX: Interaction Design: Packt
  • Utilize Survey Monkey as an Evaluation Tool: Coursera
  • Advanced Cybersecurity Risk Management: Board Infinity
  • Weather Data in BigQuery: Google Cloud
  • Исследование и генерация данных для принятия бизн.-реш.: University of Illinois Urbana-Champaign
  • Creating Date-Partitioned Tables in BigQuery: Google Cloud

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