• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • F

    Fundação Instituto de Administração

    Fundos de Investimento

    Skills you'll gain: Investments, Investment Management, Portfolio Management, Tax, Financial Services, Financial Regulations, Financial Regulation, Capital Markets, Financial Market, Regulatory Requirements

    ★ 4.8 (9) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • G

    Goldman Sachs

    Faites prospérer votre entreprise avec Goldman Sachs 10,000 Women

    Skills you'll gain: Feasibility Studies, Market Opportunities, Growth Strategies, Business Development, Business Planning, Entrepreneurship, Business Strategy, Strategic Thinking, Proposal Development, Peer Review

    Mixed · Course · 1 - 4 Weeks

    Category: Free
    Free
  • M

    Madecraft

    20 Questions To Help You Start a Business

    Skills you'll gain: Competitive Analysis, Entrepreneurship, Intellectual Property, Customer Acquisition Management, Business Planning, Customer Analysis, Value Propositions, Goal Setting, Target Audience, Business Strategy, Brand Strategy, Market Analysis, Marketing Planning, Go To Market Strategy, Marketing Strategies, Business, Entrepreneurial Finance, Professional Networking, Legal Risk, Fundraising

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Data Analysis with Excel Pivot Tables

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Pivot Tables And Charts, Advanced Analytics, Descriptive Statistics, Microsoft Excel, Descriptive Analytics, Data Import/Export, Spreadsheet Software, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Data Literacy, Statistics, Statistical Methods, Market Data, Small Data, Data Wrangling, Data Transformation

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Marketing Strategies, Digital Marketing, Data Visualization, Data-Driven Marketing, Performance marketing, Marketing Planning, Marketing Analytics, Strategic Marketing, Digital Analysis, Data Visualization Software, Key Performance Indicators (KPIs), Consumer Behaviour, Customer Analysis, Performance Measurement, Target Market, Performance Analysis, Customer Insights, Market Analysis, Data Analysis, Journey Mapping

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • J

    Johns Hopkins University

    Documentation and Usability for Cancer Informatics

    Skills you'll gain: Usability, User Experience Design, User Centered Design, Software Documentation, Usability Testing, Technical Documentation, Bioinformatics, End User Training and Support, Technical Writing, Technical Communication, Product Development, Writing

    Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Glasgow

    Knowledge-First Social Epistemology

    Skills you'll gain: Media and Communications, Peer Review, Journalism, Research, Cultural Responsiveness, Economics, Policy, and Social Studies, Social Impact, Social Sciences

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Forecast Financials with Monte Carlo Mastery

    Skills you'll gain: Financial Forecasting, Financial Modeling, Risk Analysis, Risk Modeling, Forecasting, Financial Data, Cash Flow Forecasting, Simulation and Simulation Software, Microsoft Excel, Financial Analysis, Trend Analysis, Probability Distribution, Risk Management, Time Series Analysis and Forecasting, Data Analysis

    Advanced · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • B

    Board Infinity

    Step-by-Step Resume Building: Job-Winning ATS-Proof Resumes

    Skills you'll gain: Process Development, Content Optimization, Writing, Proofreading

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • B

    Board Infinity

    Prepare for CFA Level 1: Portfolio Management and Strategy

    Skills you'll gain: Portfolio Management, Portfolio Risk, Investment Management, Asset Management, Risk Management, Risk Management Framework, Investments, Governance Risk Management and Compliance, Financial Market, Risk Mitigation, Behavioral Economics, Finance, Risk Analysis, General Finance, Performance Measurement, Capital Markets, Performance Analysis, Decision Making

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    UBITS

    El desarrollo de una startup

    Skills you'll gain: Customer Analysis, Sales Development, Market Analysis, Customer Insights, Sales Strategy, Sales, Customer Retention, Business Modeling, Entrepreneurship, Technology Strategies, Consumer Behaviour, Business Strategy, Entrepreneurial Finance

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    Universidad de los Andes

    Introducción al deep learning contemporáneo

    Skills you'll gain: Recurrent Neural Networks (RNNs), Generative AI, Deep Learning, Convolutional Neural Networks, Generative Model Architectures, Generative Adversarial Networks (GANs), Transfer Learning, Vision Transformer (ViT), Image Analysis, Artificial Neural Networks, Machine Learning Methods, Model Optimization, Network Architecture, Natural Language Processing, Model Training

    ★ 4.6 (8) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
    Category: Build toward a degree
    Build toward a degree
1…389390391…452

In summary, here are 10 of our most popular market research courses

  • Fundos de Investimento: Fundação Instituto de Administração
  • Faites prospérer votre entreprise avec Goldman Sachs 10,000 Women: Goldman Sachs
  • 20 Questions To Help You Start a Business: Madecraft
  • Data Analysis with Excel Pivot Tables: Coursera
  • Marketing e o Consumidor no Ambiente Digital: Fundação Instituto de Administração
  • Documentation and Usability for Cancer Informatics: Johns Hopkins University
  • Knowledge-First Social Epistemology: University of Glasgow
  • Forecast Financials with Monte Carlo Mastery: Coursera
  • Step-by-Step Resume Building: Job-Winning ATS-Proof Resumes: Board Infinity
  • Prepare for CFA Level 1: Portfolio Management and Strategy: Board Infinity

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok