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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Communicate UX Research with Empathy Maps in Miro

    Skills you'll gain: UI/UX Research, User Research, Design Thinking, User Experience, Persona (User Experience), Technical Communication, Miro AI, User Centered Design

    Beginner · Guided Project · Less Than 2 Hours

  • N

    Northeastern University

    Data Visualization with Python & R for Engineers

    Skills you'll gain: Data Storytelling, Data Literacy, Statistical Visualization, Data-Driven Decision-Making, Data Visualization Software, Data Preprocessing, Data Mining, Exploratory Data Analysis, Data Cleansing, Graphing, Big Data, Programming Principles, Python Programming, NumPy

    Mixed · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Foundations of Probability and Random Variables

    Skills you'll gain: R Programming, Statistical Analysis, Statistical Programming, Data Analysis, Probability, Probability Distribution, Applied Machine Learning, Probability & Statistics, Applied Mathematics, Data Science, Computational Thinking, Simulations

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Diseña infografías con Prezi

    Skills you'll gain: Infographics, Data Visualization, Graphic and Visual Design, Graphic Design, Marketing Communications, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    Learn Tableau by Working on Exciting Dashboards

    Skills you'll gain: Data Storytelling, Tableau Software, Dashboard, Interactive Data Visualization, Data Visualization Software, Data Analysis, Sales Strategy, Key Performance Indicators (KPIs), Trend Analysis, Performance Analysis, Investment Management, Financial Data

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Salesforce Design Mastery: CRM Customization

    Skills you'll gain: Salesforce, Salesforce Development, Customer Relationship Management, Data Security, Security Controls, No-Code Development, Automation, Identity and Access Management

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create attractive infographics with Creately

    Skills you'll gain: Process Flow Diagrams, Process Mapping, Target Audience, Data Visualization, User Accounts, Business Process, Graphic Design, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Mortgage for Underwriters

    Skills you'll gain: Regulatory Compliance, Underwriting, Lending and Underwriting, Mortgage Loans, Commercial Lending, Loan Origination, Credit Risk, Risk Management, Consumer Lending, Quality Control, Risk Analysis, General Lending, Decision Making, Predictive Analytics, Artificial Intelligence

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Как создавать команды и присоединяться к ним с помощью Canva

    Skills you'll gain: Collaborative Software, Data Sharing

    Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Python Case Study - Sentiment Analysis

    Skills you'll gain: Model Evaluation, Machine Learning Algorithms, Classification Algorithms, Data Preprocessing, Natural Language Processing, Machine Learning Methods, Text Mining, Scikit Learn (Machine Learning Library), Data Manipulation, Data Cleansing, Python Programming, Analysis, Pandas (Python Package), Development Environment, Software Development Tools, Algorithms

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Mixed · Course · 1 - 4 Weeks

  • P

    Pearson

    Data Science Fundamentals Part 1: Unit 1

    Skills you'll gain: Applied Machine Learning, Data Science, Python Programming, Scikit Learn (Machine Learning Library), NumPy, Computational Thinking, Machine Learning Algorithms, Pandas (Python Package), Data Preprocessing, Data Analysis, Exploratory Data Analysis, Programming Principles, Data Manipulation

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Comment vendre ses produits et services avec Canva

    Skills you'll gain: Canva (Software), Marketing Materials, Email Marketing, Marketing Design, Promotional Materials, Online Advertising, Social Media Campaigns, Graphic Design, Content Marketing, Graphic and Visual Design, Social Media Marketing, Product Promotion, Digital Marketing, Business Communication

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Communicate UX Research with Empathy Maps in Miro: Coursera
  • Data Visualization with Python & R for Engineers: Northeastern University
  • Foundations of Probability and Random Variables: Johns Hopkins University
  • Diseña infografías con Prezi: Coursera
  • Learn Tableau by Working on Exciting Dashboards: Packt
  • Salesforce Design Mastery: CRM Customization: Coursera
  • Create attractive infographics with Creately: Coursera
  • Mortgage for Underwriters: Coursera
  • Как создавать команды и присоединяться к ним с помощью Canva: Coursera
  • Python Case Study - Sentiment Analysis: EDUCBA

Skills you can learn in Marketing

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