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    Sales Courses

    Sales courses can help you learn how to understand customer needs, build relationships, and close deals that drive business growth.

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    Find the Best Sales Course for Your Goals

    • C

      Coursera Project Network

      Google Analytics for Beginners: Marketing Essentials

      Skills you'll gain: Web Analytics, Google Analytics, Content Performance Analysis, Customer Analysis, E-Commerce, Marketing Analytics, Performance Analysis, Marketing Effectiveness

      Beginner · Guided Project · Less Than 2 Hours

    • U

      Universidades Anáhuac

      Fundamentos de Derecho Mercantil Internacional

      Skills you'll gain: Commercial Laws, Tax Laws, Tax, International Relations, Law, Regulation, and Compliance, Legal Research, World History, Economics, Banking, E-Commerce, Investments

      4.8
      Rating, 4.8 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Build an Automated Landing page using AI from Wix ADI

      Skills you'll gain: Email Marketing, Lead Generation, Social Media Marketing, Social Media, Pay Per Click Advertising, Automation, Web Design and Development

      4.4
      Rating, 4.4 out of 5 stars
      ·
      49 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Instructor Network

      Designing a Customer Support Chatbot Using Flowise

      Skills you'll gain: ChatGPT, User Interface (UI), Self Service Technologies, Customer Service, Customer Support, Generative AI, Artificial Intelligence, Web Content

      4.4
      Rating, 4.4 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Instructor Network

      How to Develop an Account Strategy

      Skills you'll gain: Account Strategy, Account Management, Customer Success Management, Customer experience strategy (CX), Customer Engagement, Customer Service, Customer Relationship Management, Milestones (Project Management), Relationship Building, Expectation Management, Data-Driven Decision-Making, Business Relationship Management

      4.1
      Rating, 4.1 out of 5 stars
      ·
      7 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera Project Network

      Data Modeling with Power BI: Advanced DAX Calculations

      Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Business Analysis, Financial Data, Business Intelligence, Data Modeling, Financial Analysis, Time Series Analysis and Forecasting, Data Import/Export

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      Create and Sell Digital Teaching Printables with Canva

      Skills you'll gain: Canva (Software), Design, Marketing Collateral, Presentations, Digital Design, Business Marketing, Marketing Materials, Creative Design, Editing, Marketing Design

      4.5
      Rating, 4.5 out of 5 stars
      ·
      48 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      Digging Deeper into Audience Reports in Google Analytics

      Skills you'll gain: Google Analytics, Web Analytics, Benchmarking, Customer Engagement, Customer Analysis, Performance Analysis, Management Reporting, Customer Retention, User Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      54 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • A

      Amazon Ads

      Campaign Planning and Optimization

      Skills you'll gain: Advertising Campaigns, Campaign Management, Advertising, Media Planning, Online Advertising, Promotions and Campaigns, Marketing Planning, Digital Advertising, Paid media, Content Performance Analysis, Advertising Sales, Keyword Research, Brand Awareness, Performance Reporting, Target Audience, Customer Insights, Consumer Behaviour, Data-Driven Decision-Making, Goal Setting

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Building Generative AI Capabilities

      Skills you'll gain: Design Thinking, Marketing Strategy and Techniques, Business Marketing, Customer Relationship Management, Customer experience improvement, MarTech, Business Strategy, Change Management, Competitive Intelligence, Information Privacy, Digital Transformation, Artificial Intelligence, Business Ethics

      4.3
      Rating, 4.3 out of 5 stars
      ·
      18 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Capstone: Creating A Sustainability Proposal

      Skills you'll gain: Proposal Development, Sales Presentation, Environmental Issue, Stakeholder Engagement, Corporate Sustainability, Proposal Writing, Budgeting, Program Implementation, Business Planning, Financial Analysis, Feasibility Studies, Operational Analysis, Cost Benefit Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      54 reviews

      Intermediate · Course · 1 - 4 Weeks

    • U

      University of Illinois Urbana-Champaign

      Multistate Taxation

      Skills you'll gain: Tax Planning, Corporate Tax, Tax Management, Income Tax, Tax Laws, Sales Tax, Tax Compliance, Property and Real Estate, Case Law

      Build toward a degree

      4.9
      Rating, 4.9 out of 5 stars
      ·
      51 reviews

      Intermediate · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular sales courses

    • Google Analytics for Beginners: Marketing Essentials: Coursera Project Network
    • Fundamentos de Derecho Mercantil Internacional: Universidades Anáhuac
    • Build an Automated Landing page using AI from Wix ADI: Coursera Project Network
    • Designing a Customer Support Chatbot Using Flowise: Coursera Instructor Network
    • How to Develop an Account Strategy: Coursera Instructor Network
    • Data Modeling with Power BI: Advanced DAX Calculations : Coursera Project Network
    • Create and Sell Digital Teaching Printables with Canva: Coursera Project Network
    • Digging Deeper into Audience Reports in Google Analytics: Coursera Project Network
    • Campaign Planning and Optimization: Amazon Ads
    • Building Generative AI Capabilities: University of Virginia Darden School Foundation

    Why Learn Sales?

    Sales is the practice of building relationships, understanding customer needs, and offering solutions that drive business growth. It’s a key function in nearly every industry, with strong ties to communication, strategy, and customer success. Learning sales can help you develop persuasive skills, grow your influence, and create value in competitive markets.

    Frequently Asked Questions about Sales

    Coursera offers sales courses from institutions like Salesforce, West Virginia University, Microsoft, and HubSpot Academy. You can explore topics like sales strategy, B2B selling, negotiation, customer relationship management (CRM), and digital selling.‎

    Yes. Many sales courses offer a free audit option. This gives you access to video lessons and readings at no cost. If you want to earn a certificate or complete assignments, you’ll need to pay or apply for financial aid.‎

    You’ll learn how to build relationships with customers, understand buyer behavior, present solutions, handle objections, and close deals. Some courses also cover sales technologies like CRMs, pipeline management, and data-driven selling techniques.‎

    No prior experience is required. Many Coursera sales courses are designed for beginners and walk you through core concepts step by step. You can also find more advanced courses if you're already working in sales and want to grow your skills.‎

    Yes. Sales skills are in demand across industries. Whether you're looking to start a career in sales or boost your performance in an existing role, a Coursera course can help you build confidence, learn practical techniques, and earn a certificate to show what you’ve learned.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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