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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Tracking Cryptocurrency Exchange Trades with Google Cloud Platform in Real-Time

    Skills you'll gain: Dataflow, Google Cloud Platform, Data Pipelines, Real Time Data, Data Analysis Software, Data Visualization Software, Big Data, Databases, Tensorflow

    Advanced · Project · Less Than 2 Hours

  • C

    Coursera

    Create a buyer persona diagram for businesses with Creately

    Skills you'll gain: Diagram Design, Persona Development, User Accounts, Target Audience, Graphic Design, Collaborative Software, Productivity Software, Market Analysis

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Cómo encontrar intereses de la audiencia con Meta Business

    Skills you'll gain: Target Audience, Marketing Effectiveness, Advertising Campaigns, Customer Insights, Online Advertising, Content Creation, Facebook, Data Import/Export, Social Media, Social Media Marketing, Business Marketing, Business Analytics

    Beginner · Guided Project · Less Than 2 Hours

  • S

    Salesforce

    Administración de clientes potenciales en Salesforce

    Skills you'll gain: Sales Development, Salesforce, Campaign Management, Lead Generation, Sales Pipelines, Sales Management, Sales Process, Customer Relationship Management (CRM) Software, Productivity Software, Data Import/Export, Email Automation, Marketing Management

    Beginner · Course · 1 - 4 Weeks

  • A

    Amazon Web Services

    Amazon Connect Chat and Messaging Fundamentals

    Skills you'll gain: Amazon Web Services, Customer Communications Management, Customer experience strategy (CX), Integrated Marketing Communications, Cross-Channel Marketing, Service Level, Systems Integration, Security Controls

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    AWS Data Automation: Glue & Lambda Integration

    Skills you'll gain: Data Integration, Extract, Transform, Load, Metadata Management, Amazon Redshift, Amazon Web Services, Data Pipelines, Data Processing, Data Warehousing, Cloud Development, Amazon S3, Automation, Data Management, Data Transformation, Serverless Computing, AWS Identity and Access Management (IAM), Process Optimization, System Monitoring

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Looker Developer - Qwik Start

    Skills you'll gain: Looker (Software), Data Modeling, Database Design, Exploratory Data Analysis, Data Analysis, Data Visualization Software

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    Brand Styles: Audit & Apply

    Skills you'll gain: Collaborative Software, Style Guides, Brand Management, Version Control, Workflow Management, Compliance Auditing, Marketing Analytics, Branding, Marketing Design, Document Management, Quality Assurance, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

  • S

    Skillshare

    Using AI & ChatGPT for Content: Strategy & SEO

    Skills you'll gain: Content Strategy, Search Engine Optimization, Content Creation, Keyword Research, Digital Content, Content Marketing, Social Media Content, Target Audience, ChatGPT, Web Analytics and SEO, Video Production, Prompt Engineering, Workflow Management

    Beginner · Course · 1 - 4 Weeks

  • L

    Logical Operations

    Power BI: Dashboards, Collaboration, and Optimization

    Skills you'll gain: Power BI, Dashboard, Collaborative Software, Collaboration, Data Sharing, Microsoft Power Platform, Microsoft Excel, Business Intelligence, Microsoft 365, Mobile Security, Interactive Data Visualization, Microsoft PowerPoint, Microsoft Office, Data Analysis Software, Performance Tuning, Data Analysis

    Mixed · Course · 1 - 4 Weeks

  • C

    Creo Incubator

    La boîte à outils de l'entrepreneuriat

    Skills you'll gain: Go To Market Strategy, Growth Strategies, Market Analysis, Entrepreneurship, Customer Analysis, Target Market, Entrepreneurial Finance, Product Management, Product Marketing, Marketing Analytics, Marketing Planning, Data-Driven Decision-Making, Financial Statements, Ideation, Fundraising, Mergers & Acquisitions, Finance, Brand Strategy, Business Development, Critical Thinking and Problem Solving

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Instagram Growth: Boost Your Engagement

    Skills you'll gain: Instagram, Drive Engagement, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Social Media Strategy, Customer Engagement, Social Media Campaigns, Content Creation, Storytelling, Content Strategy, Content Management

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Tracking Cryptocurrency Exchange Trades with Google Cloud Platform in Real-Time: Google Cloud
  • Create a buyer persona diagram for businesses with Creately: Coursera
  • Cómo encontrar intereses de la audiencia con Meta Business: Coursera
  • Administración de clientes potenciales en Salesforce: Salesforce
  • Amazon Connect Chat and Messaging Fundamentals: Amazon Web Services
  • AWS Data Automation: Glue & Lambda Integration: Coursera
  • Looker Developer - Qwik Start: Google Cloud
  • Brand Styles: Audit & Apply: Coursera
  • Using AI & ChatGPT for Content: Strategy & SEO: Skillshare
  • Power BI: Dashboards, Collaboration, and Optimization: Logical Operations

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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