Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Universidad Nacional de Colombia
Skills you'll gain: Intellectual Property, Statistical Analysis, Keyword Research, Regulation and Legal Compliance, Analysis, Legal Research, Competitive Intelligence, Market Research, Innovation, Databases
Beginner · Course · 1 - 3 Months

Duke University
Skills you'll gain: Due Diligence, Contract Negotiation, Strategic Partnership, Negotiation, Social Impact, Environmental Social And Corporate Governance (ESG), Value Propositions, Fundraising, Entrepreneurship, Storytelling, Investments, Entrepreneurial Finance, Investment Management, Capital Markets, Financial Market, Finance, International Finance, Financial Management, Business Strategy, Business Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Wireframing, Persona (User Experience), User Experience Design, User Centered Design, Usability, User Research, Design Research, Prototyping, Miro AI, User Flows, Mockups, Ideation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Email Marketing, Campaign Management, Personalized Service, Marketing Materials, Content Creation, Branding
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Sustainable Business, Organizational Leadership, Organizational Change, Corporate Sustainability, Business Transformation, Sustainable Development, Performance Measurement, Waste Minimization, Business Modeling, Innovation, Product Lifecycle Management, Resource Management, Environmental Social And Corporate Governance (ESG), Key Performance Indicators (KPIs), Packaging and Labeling, Case Studies
Build toward a degree
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Telecommuting, Virtual Teams, Collaborative Software, Productivity, Team Performance Management, Leadership, Meeting Facilitation, Employee Engagement, Collaboration, Leadership Development, Business Correspondence, People Management, Time Management, Communication, Business Writing, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Exploratory Data Analysis, Customer Analysis, Market Analysis, Marketing Analytics, Market Research, Customer Insights, Big Data, Analytics, Target Market, Data Analysis, Target Audience, R Programming, Unsupervised Learning, Data-Driven Decision-Making, Machine Learning Algorithms, Statistical Modeling, Consumer Behaviour, Data Visualization
Beginner · Course · 1 - 4 Weeks

Politecnico di Milano
Skills you'll gain: Sustainable Business, Business Modeling, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Business Transformation, Product Lifecycle Management, Business Technologies, Resource Utilization, Finance, Policy Development, Case Studies
Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Writing and Editing, Editing, Prompt Engineering, AI Enablement, Proofreading, Responsible AI, Content Creation, Business Writing, Diversity and Inclusion, Analysis, Target Audience, Communication, Communication Strategies, Business Research
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Sales Strategy, Sales Process, Anthropic Claude, Sales, Sales Development, Sales Pipelines, Sales Management, Data-Driven Decision-Making, Inside Sales, AI Personalization, Customer Analysis, Customer Insights, Customer experience improvement, Market Analysis, Trend Analysis, Forecasting, Analysis, Market Trend
Intermediate · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Customer Analysis, Business Strategy, Competitive Analysis, Strategic Thinking, Organizational Strategy, Strategic Decision-Making, Corporate Strategy, Healthcare Industry Knowledge, Market Analysis, Operational Analysis, Business, Case Studies, Company, Product, and Service Knowledge, Environmental Management Systems, Critical Thinking
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: AI Product Strategy, Google Gemini, ChatGPT, Product Management, Generative AI, AI Enablement, Agile Product Development, Microsoft Copilot, Market Intelligence, Competitive Analysis, Market Research, User Story, Product Strategy, Prompt Engineering, Competitive Intelligence, Business Strategy, Business Modeling
Intermediate · Course · 1 - 4 Weeks