• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • R

    Real Madrid Graduate School Universidad Europea

    Tendencias e innovaciones en los medios deportivos

    Skills you'll gain: AI Personalization, Augmented and Virtual Reality (AR/VR), Live Streaming, Media Production, Media and Communications, Digital Media Strategy, Media Strategy, Revenue Management, Content Creation, Web Content, Brand Management, E-Commerce, Social Media Strategy, Social Media, Community Organizing, Innovation, Data-Driven Decision-Making, Video Production, User Centered Design, Game Theory

    Beginner · Course · 1 - 4 Weeks

  • A

    Airbus Beyond

    Supply Chain Sustainability

    Skills you'll gain: Corporate Sustainability, Sustainability Reporting, Sustainability Standards, Environmental Management Systems, Environmental Social And Corporate Governance (ESG), Supply Chain, Environmental Regulations, Environment and Resource Management, Environmental Laws, Transportation, Supply Chain, and Logistics, Logistics Management, Environmental Monitoring, Logistics, Environmental Policy, Governance

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • U

    UBITS

    Servicio al cliente desde el punto de vista logístico

    Skills you'll gain: Customer Service, Logistics, Order Delivery, Inventory Management System, Supply Chain, Customer experience improvement, Service Level, Marketing Operations, Operational Efficiency, Performance Measurement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 4 Weeks

  • É

    École Polytechnique

    Digital Business - Capstone project

    Skills you'll gain: Growth Strategies, Key Performance Indicators (KPIs), Digital Transformation, Business Analysis, Competitive Analysis, Action Oriented, Analysis, Business Development, Market Analysis, Business Strategy, Case Studies, Strategic Decision-Making, Business Consulting, Innovation, Telecommunications

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • L

    Logical Operations

    Customer Service

    Skills you'll gain: Customer Service, Customer Relationship Building, Customer Support, Customer experience improvement, Customer Complaint Resolution, Customer Retention, Customer Engagement, Greeting Customers, Communication, Interpersonal Communications, Telephone Skills, Active Listening, Conflict Management, De-escalation Techniques, Crisis Management, Crisis Intervention

    Mixed · Course · 1 - 3 Months

  • T

    The Chinese University of Hong Kong

    Structural Equation Model and its Applications | 结构方程模型及其应用 (粤语)

    Skills you'll gain: Model Evaluation, SPSS (Software), Statistical Modeling, Analysis, Statistical Analysis, Social Sciences, Data Analysis Software, Statistical Methods, Correlation Analysis, Exploratory Data Analysis, Data Manipulation, Advanced Analytics, SAS (Software)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    25 reviews

    Mixed · Course · 3 - 6 Months

  • P

    Packt

    Adobe InDesign Masterclass

    Skills you'll gain: Adobe InDesign, Layout Design, Color Theory, Multimedia, Typography, Graphic Design, Design, Graphic and Visual Design Software, Design Elements And Principles, Style Guides, Document Management, Digital Publishing

    Beginner · Course · 1 - 3 Months

  • P

    Politecnico di Milano

    Platform Thinking: exploiting data through platforms

    Skills you'll gain: Data Strategy, Data Ethics, Customer Data Management, Market Opportunities, Data Governance, Data Management, Data-Driven Decision-Making, Big Data, Customer Insights, Personally Identifiable Information, Advertising, Strategic Thinking, Business Transformation, Business Ethics, User Research, Innovation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Minnesota

    Accelerate: Professional Development with an Advanced Degree

    Skills you'll gain: Goal Setting, Project Management, Storytelling, Intercultural Competence, Communication Strategies, Professional Development, Communication, Verbal Communication Skills, Persuasive Communication, Professional Networking, Cultural Diversity, Strategic Planning, Collaboration, Public Speaking, Smart Goals, Empathy, Self-Awareness, Planning, Leadership, Time Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 3 - 6 Months

  • P

    Packt

    Sales Strategies and Techniques

    Skills you'll gain: Selling Techniques, Sales Strategy, Overcoming Objections, Closing (Sales), Sales Process, Customer Engagement, Sales Presentation, Solution Selling, Data-Driven Decision-Making, Customer Relationship Building, Value Propositions, Competitive Analysis, Price Negotiation, Rapport Building, Active Listening

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • P

    Politecnico di Milano

    Platform Thinking for the Metaverse

    Skills you'll gain: Business Modeling, Augmented and Virtual Reality (AR/VR), Innovation, Technology Strategies, Virtual Environment, Business Transformation, Systems Thinking, Emerging Technologies, Strategic Thinking, Business Strategies, Technology Solutions, Digital Transformation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • D

    DeepLearning.AI

    Practical Multi AI Agents and Advanced Use Cases with crewAI

    Skills you'll gain: CrewAI, AI Workflows, Agentic Workflows, AI Orchestration, LLM Application, Large Language Modeling, Generative AI Agents, Tool Calling, Agentic systems, Model Deployment, Automation, Application Deployment, Model Evaluation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    23 reviews

    Beginner · Project · Less Than 2 Hours

1…402403404…506

In summary, here are 10 of our most popular social media marketing courses

  • Tendencias e innovaciones en los medios deportivos: Real Madrid Graduate School Universidad Europea
  • Supply Chain Sustainability: Airbus Beyond
  • Servicio al cliente desde el punto de vista logístico: UBITS
  • Digital Business - Capstone project: École Polytechnique
  • Customer Service: Logical Operations
  • Structural Equation Model and its Applications | 结构方程模型及其应用 (粤语): The Chinese University of Hong Kong
  • Adobe InDesign Masterclass: Packt
  • Platform Thinking: exploiting data through platforms: Politecnico di Milano
  • Accelerate: Professional Development with an Advanced Degree: University of Minnesota
  • Sales Strategies and Techniques: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok