• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
Log In
Join for Free
Coursera
  • Browse
  • Content Marketing

Content Marketing Courses

Explore content marketing strategies for attracting and engaging audiences. Learn to create, distribute, and measure effective content.

Skip to search results

Filter by

Subject
Required
 *

Language
Required
 *

The language used throughout the course, in both instruction and assessments.

Learning Product
Required
 *

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Earn career credentials while taking courses that count towards your Master’s degree.
Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
Earn a university-issued career credential in a flexible, interactive format.
Graduate level learning within reach.

Level
Required
 *

Duration
Required
 *

Skills
Required
 *

Subtitles
Required
 *

Educator
Required
 *

Find the best Content Marketing course for your goals

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Foundations of strategic business analytics

    Skills you'll gain: Business Analytics, Forecasting, Statistical Methods, Predictive Analytics, R Programming, Information Technology, Statistical Analysis, People Analytics, Data Storytelling, Business Strategy, Data Analysis, Data Visualization, Regression Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    659 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Case studies in business analytics with ACCENTURE

    Skills you'll gain: Case Studies, Digital Transformation, Advanced Analytics, Business Analytics, Business Analysis, Predictive Analytics, Data Analysis, Analytical Skills, Analysis, Value Propositions, Customer Analysis, Business Consulting, Business Transformation, Big Data

    3.7
    Rating, 3.7 out of 5 stars
    ·
    209 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    KodeKloud

    DevOps Mastery

    Skills you'll gain: Jenkins, Terraform, Infrastructure as Code (IaC), Linux Administration, Kubernetes, Docker (Software), CI/CD, Version Control, Ansible, Continuous Integration, Microservices, Devops Tools, GitHub, Containerization, Operating System Administration, Git (Version Control System), General Networking, Systems Administration, DevOps, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    212 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Capstone: Create Value from Open Data

    Skills you'll gain: Peer Review, Analytical Skills, Complex Problem Solving, Data Analysis, Data Storytelling, Value Propositions, Data Integration, Exploratory Data Analysis, Data-Driven Decision-Making, Data Visualization, Presentations

    4.2
    Rating, 4.2 out of 5 stars
    ·
    54 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Business Foundations

    Skills you'll gain: Operations Management, Return On Investment, Operational Efficiency, Financial Statements, Financial Statement Analysis, Finance, Human Capital, Go To Market Strategy, Process Analysis, Branding, Process Management, People Management, Financial Reporting, Capital Budgeting, Financial Accounting, Financial Modeling, Marketing, Marketing Planning, Peer Review, Corporate Finance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    From Likes to Leads: Interact with Customers Online

    Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media Management, Social Media Campaigns, Content Creation, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.9K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Introduction to Google SEO

    Skills you'll gain: Persona Development, Search Engine Optimization, Web Analytics and SEO, Target Audience, Keyword Research, Google Analytics, Digital Marketing, User Research, Content Strategy, Web Content, Content Performance Analysis, Data Analysis, Algorithms, Business Reporting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    What is Social?

    Skills you'll gain: Social Media, Social Media Marketing, Target Audience, Social Media Strategy, Digital Transformation, Professional Networking, Marketing Strategies, Social Network Analysis, Content Strategy, Market Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    4.2K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Fundamentos Empresariales

    Skills you'll gain: Process Analysis, Operations Management, Balance Sheet, Operational Efficiency, Financial Statement Analysis, Financial Statements, Process Optimization, Finance, Financial Accounting, Capital Budgeting, Branding, Financial Modeling, Accrual Accounting, Financial Analysis, Business Process Improvement, Strategic Marketing, Marketing, Analysis, Case Studies, Business Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    444 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    M

    Microsoft

    Microsoft Public Relations and Communications Associate

    Skills you'll gain: Media Relations, Proofreading, Public Relations, Stakeholder Analysis, Integrated Marketing Communications, Marketing Communications, Public Affairs, Content Management, Web Content, Performance Reporting, Storytelling, Content Management Systems, Press Releases, Strategic Communication, Content Strategy, Report Writing, Content Marketing, Social Media Content, Marketing Effectiveness, Generative AI

    4.7
    Rating, 4.7 out of 5 stars
    ·
    156 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Omnichannel Retail Strategy

    Skills you'll gain: Human Capital, Employee Retention, Workforce Development, Employee Training, Talent Management, Digital Transformation, Organizational Strategy, Human Resources, Employee Engagement, Supply Chain Management, Human Resources Management and Planning, E-Commerce, Customer experience strategy (CX), Supply Chain, Brand Strategy, Analytics, Brand Management, Marketing Strategies, Customer Insights, Performance Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    401 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Google SEO Fundamentals

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Content Strategy, Digital Marketing, Google Analytics, Marketing, Content Performance Analysis, Content Creation, Social Media, Information Architecture, Generative AI, User Experience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.7K reviews

    Intermediate · Course · 1 - 4 Weeks

Content Marketing learners also search

marketing
internet marketing
digital marketing
social media marketing
product marketing
online marketing
marketing fundamentals
marketing management
1…414243…295

In summary, here are 10 of our most popular content marketing courses

  • Foundations of strategic business analytics: ESSEC Business School
  • Case studies in business analytics with ACCENTURE: ESSEC Business School
  • DevOps Mastery: KodeKloud
  • Capstone: Create Value from Open Data: ESSEC Business School
  • Business Foundations: University of Pennsylvania
  • From Likes to Leads: Interact with Customers Online: Google
  • Introduction to Google SEO: University of California, Davis
  • What is Social?: Northwestern University
  • Fundamentos Empresariales: University of Pennsylvania
  • Microsoft Public Relations and Communications Associate: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok