Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.
University of Illinois Urbana-Champaign
Skills you'll gain: Marketing Planning, Marketing, Strategic Marketing, Marketing Strategies, Marketing Management, Branding, Marketing Strategy and Techniques, Consumer Behaviour, Brand Strategy, Brand Management, Product Planning, Product Marketing, Value Propositions, Market Analysis, Target Market, Market Research, Customer Analysis, Target Audience, Customer Insights
Build toward a degree
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Product Marketing, Value Propositions, Target Market, Marketing, Strategic Marketing, Product Strategy, Market Analysis, Market Research, Marketing Strategy and Techniques, Marketing Strategies, Target Audience, Market Trend, Market Dynamics, Market Intelligence, Competitive Analysis, Customer Insights, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Meta Ads Manager, Data Storytelling, Business Metrics, Key Performance Indicators (KPIs), Marketing Analytics, Data-Driven Marketing, Bayesian Statistics, Data Visualization, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, Target Audience, Marketing Strategies, Pandas (Python Package), Data Analysis, Data Visualization Software, A/B Testing, Data Collection, Marketing, Interviewing Skills
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Johns Hopkins University
Skills you'll gain: Biostatistics, Statistical Hypothesis Testing, Logistic Regression, Regression Analysis, Sampling (Statistics), Statistical Methods, Histogram, Box Plots, Statistical Visualization, Statistical Analysis, Data Literacy, Medical Science and Research, Quantitative Research, Descriptive Statistics, Probability & Statistics, Epidemiology, Statistical Inference, Probability Distribution, Public Health, Statistics
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Financial Modeling, Financial Analysis, Real Estate, Financial Statement Analysis, Property and Real Estate, Research Reports, Financial Statements, Financial Forecasting, Balance Sheet, Business Valuation, Income Statement, Financial Reporting, Workflow Management, Cash Flows, Cash Flow Forecasting, Analysis, Investments, Forecasting, Research, Design
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Excel Formulas, Data Cleansing, Pivot Tables And Charts, Spreadsheet Software, Data Wrangling, Microsoft Excel, Data Analysis, Data Quality, Google Sheets, Data Manipulation, Data Integrity, Data Ethics, Data Entry, Data Import/Export, Data Science
Beginner · Course · 1 - 3 Months

Skills you'll gain: Technical Analysis, Data Visualization Software, Chart.js, Market Trend, Financial Trading, Market Dynamics, Market Data, Securities Trading, Resource Allocation, Financial Market, Financial Planning, Market Liquidity, Trend Analysis, Market Analysis, Technical Support, Analysis, Go To Market Strategy, Market Opportunities, Planning, Probability
Beginner · Specialization · 3 - 6 Months

University of Amsterdam
Skills you'll gain: Statistical Hypothesis Testing, Probability & Statistics, Statistical Methods, Statistics, Statistical Analysis, Quantitative Research, Data Analysis Software
Beginner · Course · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, Multimedia, Microsoft PowerPoint, Microsoft Copilot, Microsoft Word, Microsoft Outlook, Microsoft Excel, Microsoft Teams, Spreadsheet Software, Presentations, Microsoft 365, Microsoft Office, Email Automation, Content Creation, Productivity Software, Collaborative Software, Generative AI, Data Visualization, Data Analysis, Business Communication
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Content Scheduling, Marketing Strategies, Personalized Campaigns, Data-Driven Marketing, Promotional Strategies, Marketing Planning, Adobe Express, Marketing Strategy and Techniques, Social Media Content, Digital Marketing Campaigns, Cross-Channel Marketing, Marketing Channel, Digital Marketing, Social Media Marketing, Content Strategy, Brand Marketing, Market Research, Graphic and Visual Design, Generative AI, Performance Analysis
Beginner · Specialization · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Data-Driven Marketing, Customer Analysis, Data-Driven Decision-Making, Descriptive Analytics, Marketing Analytics, Predictive Analytics, Customer Insights, Advanced Analytics, Business Analytics, Analytics, Predictive Modeling, Customer Data Management, Consumer Behaviour, Data Collection, Model Optimization, Revenue Management, Regression Analysis, Business Marketing, Correlation Analysis
Mixed · Course · 1 - 3 Months

DeepLearning.AI
Skills you'll gain: Tensorflow, Computer Vision, Model Evaluation, Image Analysis, Convolutional Neural Networks, Keras (Neural Network Library), Deep Learning, Artificial Neural Networks, Model Training, Applied Machine Learning, Artificial Intelligence, Data Preprocessing, Machine Learning
Intermediate · Course · 1 - 4 Weeks