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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • M

    Microsoft

    AI-Enhanced Prospecting and Sales Techniques

    Skills you'll gain: Selling Techniques, Sales Presentation, Sales Prospecting, Microsoft Copilot, Sales Strategy, Sales, AI Personalization, Prospecting and Qualification, Lead Generation, Customer Insights, AI Enablement, Presentations, Microsoft PowerPoint, Customer Relationship Management (CRM) Software, Prompt Engineering, Data Validation, Quality Control

    Advanced · Course · 1 - 4 Weeks

  • L

    Logical Operations

    Excel: Modeling with Power Pivot and Reporting Insights

    Skills you'll gain: Data Analysis Expressions (DAX), Microsoft Excel, Pivot Tables And Charts, Report Writing, Data Modeling, Management Reporting, Business Reporting, Data Analysis, Performance Reporting, Data Presentation, Data Visualization Software, Data Visualization, Microsoft Office, Microsoft 365, Productivity Software

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Cloud SQL for PostgreSQL Database Observability and Tuning

    Skills you'll gain: PostgreSQL, Performance Tuning, Database Management, Google Cloud Platform, Operational Databases, SQL, Database Application, Data Management, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • P

    Packt

    Natural Language Processing - Transformers with Hugging Face

    Skills you'll gain: Hugging Face, Large Language Modeling, Transfer Learning, Text Mining, Semantic Web, Tensorflow, PyTorch (Machine Learning Library), Recurrent Neural Networks (RNNs), Embeddings, Python Programming, Applied Machine Learning, Unsupervised Learning

    Intermediate · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    Sales: Understand Subtle Buying Signals To Close More Deals

    Skills you'll gain: Closing (Sales), Consultative Selling, Selling Techniques, Active Listening, Customer Relationship Building, Sales Process, Sales Strategy, Non-Verbal Communication, Overcoming Objections, Rapport Building, Interpersonal Communications, Consumer Behaviour

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Facebook Insights: Crack the Algorithm

    Skills you'll gain: Content Performance Analysis, Facebook, Social Media Content, Analysis, Social Media, Drive Engagement, Social Media Strategy, Content Creation

    Beginner · Course · 1 - 4 Weeks

  • T

    Tecnológico de Monterrey

    Gestão estratégica de marcas

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Strategic Marketing, Organizational Strategy, Performance Measurement, Customer Retention, Marketing Strategies, Marketing, Communication Strategies, Key Performance Indicators (KPIs), Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Exploratory Data Analysis & Core ML Algorithms

    Skills you'll gain: Exploratory Data Analysis, Predictive Modeling, Decision Tree Learning, Data Analysis, Regression Analysis, Classification Algorithms, Supervised Learning, Machine Learning Algorithms, Model Evaluation, Scikit Learn (Machine Learning Library), Data Preprocessing, Statistical Machine Learning, Feature Engineering

    Intermediate · Course · 1 - 3 Months

  • P

    Pearson

    Skill Up with Python: Data Science and Machine Learning Recipes

    Skills you'll gain: Pandas (Python Package), Web Scraping, Python Programming, Jupyter, Image Analysis, Data Manipulation, Computer Vision, Data Analysis, Natural Language Processing, Data Visualization Software, Matplotlib, Data Import/Export, Unstructured Data, Data Collection

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Cómo Guardar Diseños de Canva en Mailchimp

    Skills you'll gain: Email Marketing, Campaign Management, Personalized Service, Marketing Materials, Content Creation, Branding

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Análisis Exploratorio de Datos con Python

    Skills you'll gain: Exploratory Data Analysis, Scatter Plots, Data Analysis, Correlation Analysis, Box Plots, Pandas (Python Package), Data Visualization, Histogram, Statistical Analysis, Python Programming, Software Installation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Master AI Tools & Robotics: Analyze, Automate, Innovate

    Skills you'll gain: Robotic Process Automation, Customer experience improvement, ChatGPT, Data Science, Machine Learning Methods

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • AI-Enhanced Prospecting and Sales Techniques: Microsoft
  • Excel: Modeling with Power Pivot and Reporting Insights: Logical Operations
  • Cloud SQL for PostgreSQL Database Observability and Tuning: Google Cloud
  • Natural Language Processing - Transformers with Hugging Face: Packt
  • Sales: Understand Subtle Buying Signals To Close More Deals: Alex Genadinik
  • Facebook Insights: Crack the Algorithm: Coursera
  • Gestão estratégica de marcas: Tecnológico de Monterrey
  • Exploratory Data Analysis & Core ML Algorithms: Packt
  • Skill Up with Python: Data Science and Machine Learning Recipes: Pearson
  • Cómo Guardar Diseños de Canva en Mailchimp: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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