• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Análisis Exploratorio de Datos con Python

    Skills you'll gain: Exploratory Data Analysis, Scatter Plots, Data Analysis, Correlation Analysis, Box Plots, Pandas (Python Package), Data Visualization, Histogram, Statistical Analysis, Python Programming, Software Installation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    التسويق العضوي: استفد من مجموعات الفيسبوك للشركات الصغيرة

    Skills you'll gain: Facebook, Customer Analysis, Target Audience, Social Media, Social Media Marketing, Business Marketing, Social Media Management, Marketing Strategies, Content Creation, Drive Engagement, Business Planning

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alex Genadinik

    Sales: Understand Subtle Buying Signals To Close More Deals

    Skills you'll gain: Closing (Sales), Consultative Selling, Selling Techniques, Active Listening, Customer Relationship Building, Sales Process, Sales Strategy, Non-Verbal Communication, Overcoming Objections, Rapport Building, Interpersonal Communications, Consumer Behaviour

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Configurer des cartes-cadeaux numériques pour votre entreprise sur Facebook

    Skills you'll gain: Facebook, Promotional Strategies, Marketing Strategies, Product Promotion, Driving engagement, Social Media, Social Media Marketing, Digital Assets, E-Commerce, Business Process Management

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    Natural Language Processing - Transformers with Hugging Face

    Skills you'll gain: Hugging Face, Large Language Modeling, Transfer Learning, Text Mining, Semantic Web, Tensorflow, PyTorch (Machine Learning Library), Recurrent Neural Networks (RNNs), Embeddings, Python Programming, Applied Machine Learning, Unsupervised Learning

    Intermediate · Course · 1 - 4 Weeks

  • S

    Skillshare

    Monetize Your 3D Art: Sell Assets & Grow Your Audience

    Skills you'll gain: 3D Assets, Entrepreneurship, Growth Strategies, Customer Acquisition Management, Marketing Strategies, Business Planning, Target Audience, Animations, Sustainable Business, Business Strategies, Instagram, Branding

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Attention Mechanism - 繁體中文

    Skills you'll gain: Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Neural Networks, Deep Learning, Natural Language Processing, Applied Machine Learning, Text Mining

    Intermediate · Course · 1 - 4 Weeks

  • B

    Board Infinity

    Product Manager's Interview Playbook: Strategies for Success

    Skills you'll gain: Product Design, Product Management, Interviewing Skills, Product Lifecycle Management, Product Roadmaps, Case Studies, Stakeholder Communications, Portfolio Management, Estimation, Product Strategy, Storytelling, Technical Communication, Communication, Analysis, Complex Problem Solving, Prioritization, Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Advanced AWS Architecture, Scaling & Automation

    Skills you'll gain: Containerization, Docker (Software), Cloud Computing Architecture, Microservices, Amazon Redshift, Analytics, Cloud Infrastructure, Software Architecture, Systems Architecture, Redis, Event-Driven Programming

    Advanced · Course · 1 - 3 Months

  • C

    Coursera

    كيفية إضافة نماذج تنظيمية في تطبيق تريلو

    Skills you'll gain: Organizational Skills, Project Management Software, Project Coordination, Workflow Management, Project Management, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Analyze Customer Reviews with Gemini Using SQL

    Skills you'll gain: Google Gemini, Customer Analysis, Text Mining, Customer Insights, Google Cloud Platform, Data Management, Image Analysis, Big Data, Customer experience improvement, Unstructured Data, SQL, Data Analysis, Statistical Reporting, Machine Learning

    Intermediate · Project · Less Than 2 Hours

  • C

    Coursera

    Medical Coding and Superbill Essentials

    Skills you'll gain: Medical Billing, ICD Coding (ICD-9/ICD-10), Medical Coding, CPT Coding, Revenue Cycle Management, Health Information Management and Medical Records, Medical Records, Billing, System Monitoring, Site Reliability Engineering, Ansible, Root Cause Analysis, Business Continuity Planning, Vulnerability Management

    Beginner · Course · 1 - 4 Weeks

1…418419420…464

In summary, here are 10 of our most popular marketing analytics courses

  • Análisis Exploratorio de Datos con Python: Coursera
  • التسويق العضوي: استفد من مجموعات الفيسبوك للشركات الصغيرة: Coursera
  • Sales: Understand Subtle Buying Signals To Close More Deals: Alex Genadinik
  • Configurer des cartes-cadeaux numériques pour votre entreprise sur Facebook: Coursera
  • Natural Language Processing - Transformers with Hugging Face: Packt
  • Monetize Your 3D Art: Sell Assets & Grow Your Audience: Skillshare
  • Attention Mechanism - 繁體中文: Google Cloud
  • Product Manager's Interview Playbook: Strategies for Success: Board Infinity
  • Advanced AWS Architecture, Scaling & Automation: Packt
  • كيفية إضافة نماذج تنظيمية في تطبيق تريلو: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok