Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Maryland, College Park
Skills you'll gain: Innovation, AI Enablement, Artificial Intelligence, Initiative and Leadership, Business Transformation, Product Improvement, Digital Transformation, Governance, Technology Strategies, Market Opportunities, Product Lifecycle Management, Product Management, Stakeholder Engagement, Product Roadmaps, Public Policies, Automation, Policy Analysis, Market Analysis, Persona (User Experience), Market Research
Beginner · Course · 1 - 3 Months

Skills you'll gain: Active Listening, Interpersonal Communications, Constructive Feedback, Communication Strategies, Empathy, Diversity and Inclusion, Conflict Management, Diversity Awareness, Communication, Emotional Intelligence, Teamwork, Expectation Management, Collaboration, Performance Review, Relationship Building
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Business Modeling, Customer Relationship Management, Entrepreneurship, New Business Development, Business Planning, Telecommuting, Business Strategy, Value Propositions, Collaborative Software
Beginner · Guided Project · Less Than 2 Hours

University of Colorado System
Skills you'll gain: Conflict Management, Intercultural Competence, Team Building, Diversity and Inclusion, Workplace inclusivity, Cultural Diversity, Team Leadership, Collaboration, Cultural Sensitivity, Verbal Communication Skills, Active Listening, Communication, Empathy, Leadership, Non-Verbal Communication, Safety Culture, Relationship Building, Adaptability
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Collaborative Software, Journals, Organizational Skills, Productivity, Timelines, Productivity Software, Project Management Software, Information Architecture, Project Management, Personal Development, Query Languages
Beginner · Guided Project · Less Than 2 Hours

Emory University
Skills you'll gain: Finance, Corporate Finance, Business Valuation, Return On Investment, Financial Planning, Financial Management, Capital Budgeting, Financial Analysis, Cash Flows, Financial Services, Wealth Management, Investment Management, Financial Modeling, Investments, Risk Analysis, Portfolio Management, Accounting
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Promotional Strategies, Developing Training Materials, Marketing Materials, Design Elements And Principles, Marketing Collateral, Promotional Materials, Product Promotion, Creative Design, Design, Graphic and Visual Design, Product Planning, Product Knowledge, Graphic Design, Selling Techniques, Sales
Beginner · Guided Project · Less Than 2 Hours

Salesforce
Skills you'll gain: Customer Relationship Management, Customer Relationship Management (CRM) Software, Sales Process, Salesforce, Sales Pipelines, Sales, B2B Sales, Sales Support, Customer Data Management, Databases, Data Management, Data Cleansing, Business-To-Consumer
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Video Editing, Video Production, Videography, Photo/Video Production and Technology, Cinematography, Storytelling
Intermediate · Course · 1 - 4 Weeks

Vanderbilt University
Skills you'll gain: Large Language Modeling, Responsible AI, Decision Making, Team Management, Resource Allocation, Generative AI, Qualitative Research, Prompt Engineering, Analysis, Communication, Project Management, Data Ethics, Data-Driven Decision-Making, Data Storytelling, Data Visualization
Beginner · Course · 1 - 3 Months

Harvard Business Review
Skills you'll gain: Influencing, Professional Networking, Persuasive Communication, Overcoming Objections, Relationship Building, Stakeholder Engagement, Stakeholder Management, Rapport Building, Communication, Leadership, Organizational Effectiveness, Target Audience, Interpersonal Communications, Trustworthiness, General Networking
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Wireframing, Persona (User Experience), User Experience Design, User Centered Design, Usability, User Research, Design Research, Prototyping, Miro AI, User Flows, Mockups, Ideation
Intermediate · Course · 1 - 3 Months