• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Verbal Mastery: Grammar, RC, Reasoning for Exams & Job Tests

    Skills you'll gain: Vocabulary, Critical Thinking, Deductive Reasoning, Problem Solving, Grammar, Language Competency, English Language, Literacy, Analytical Skills, Verbal Communication Skills, Analysis, Complex Problem Solving, Communication, Language Learning, Time Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Edureka

    Generative Engine Content Optimization

    Skills you'll gain: Generative Engine Optimization (GEO), Content Performance Analysis, Content Optimization, Generative AI, AI Workflows, Search Engine Optimization, Content Creation, Content Strategy, Public Relations, ChatGPT, No-Code Development

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    UI Design using Figma: Create a Weather App Interface

    Skills you'll gain: User Interface (UI), User Interface and User Experience (UI/UX) Design, Interactive Design, Usability, Prototyping, User Interface (UI) Design, Figma (Design Software), Interaction Design, UI Components, Usability Testing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    10 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Crea un Mood Board con Canva

    Skills you'll gain: Canva (Software), Visual Storytelling, Graphical Tools, Color Matching, Graphic Design, Graphic and Visual Design Software, Graphic and Visual Design, Design, Creative Design, Design Elements And Principles, Marketing

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillUp

    Understanding Management and Leadership

    Skills you'll gain: Team Motivation, People Management, Trustworthiness, Performance Management, People Development, Coaching, Staff Management, Leadership Studies, Personal Integrity, Leadership, Business Leadership, Influencing, Goal Setting, Communication, Accountability, Organizational Strategy, Decision Making

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Crea un mapa de proceso con Canva

    Skills you'll gain: Process Mapping, Process Design, Process Flow Diagrams, Diagram Design, Data Visualization, Graphic Design, Account Management, Marketing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    12 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Generative AI: Shaping Work and Tasks

    Skills you'll gain: AI literacy, Generative AI, Automation, Responsible AI, Journalism, Artificial Intelligence, Education and Training, Job Analysis, Marketing, Economics, Economics, Policy, and Social Studies, Analysis, Critical Thinking

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Atención centrada en el paciente

    Skills you'll gain: Patient-centered Care, Healthcare Ethics, Patient Communication, Care Management, Medical Management, Preventative Care, Health Disparities, Professionalism, Nutrition and Diet, Health Promotion, Clinical Nutrition, Mental Health, Collaboration, Empathy, Social Determinants Of Health

    4.8
    Rating, 4.8 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Principais Elementos do Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Customer Service, Customer Relationship Building, Customer Analysis, Customer Retention, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Insights, Target Audience, Organizational Structure, Key Performance Indicators (KPIs), Business Metrics, Organizational Change, Value Propositions, Drive Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Y

    Yunus Social Business Fund Bengaluru

    Value and Individual Decision Making

    Skills you'll gain: Finance, Financial Acumen, Financial Analysis, Corporate Finance, Excel Formulas, General Finance, Business Valuation, Financial Planning, Cost Benefit Analysis, Business Mathematics, Decision Making, Microsoft Excel, Entrepreneurial Finance, Social Impact, Spreadsheet Software, Investments, Economics, Policy, and Social Studies, Analytical Skills, Sustainable Business

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Copilot for Beginners: Create a Sales Pitch Presentation

    Skills you'll gain: Sales Presentations, Microsoft Copilot, Microsoft PowerPoint, Presentations, Sales Process, Prompt Engineering, Solution Selling, Sales, Value Propositions, Product Knowledge, Storytelling, Productivity Software, Data Import/Export, Business Modeling, Generative AI

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Pittsburgh

    Mainstream Smart Home Technology as Assistive Technology

    Skills you'll gain: Adaptive Equipment, Home Health Care and Assisted Living, Home Health Care, Network Protocols, Wireless Networks, Health Technology, Disabilities, Long Term Care, End User Training and Support, Self Service Technologies, Telecommunications, Internet Of Things, Patient Evaluation, Occupational Therapy, Interoperability, Human Computer Interaction, Usability, Clinical Assessment, Patient-centered Care, Automation

    Beginner · Course · 1 - 3 Months

1…446447448…590

In summary, here are 10 of our most popular social media marketing courses

  • Verbal Mastery: Grammar, RC, Reasoning for Exams & Job Tests: Board Infinity
  • Generative Engine Content Optimization: Edureka
  • UI Design using Figma: Create a Weather App Interface: Coursera
  • Crea un Mood Board con Canva: Coursera
  • Understanding Management and Leadership: SkillUp
  • Crea un mapa de proceso con Canva: Coursera
  • Generative AI: Shaping Work and Tasks: University of Michigan
  • Atención centrada en el paciente: Tecnológico de Monterrey
  • Principais Elementos do Sucesso do Cliente: Fundação Instituto de Administração
  • Value and Individual Decision Making: Yunus Social Business Fund Bengaluru

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok