• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • B

    Birla Institute of Technology & Science, Pilani

    Graphs and Networks

    Skills you'll gain: Graph Theory, Network Analysis, Social Network Analysis, Graphing, Combinatorics, Network Model, Network Engineering, Mathematical Modeling, Applied Mathematics, Transportation Operations, Image Analysis, Algorithms, Theoretical Computer Science, Artificial Intelligence and Machine Learning (AI/ML), Model Optimization, Problem Solving, Embeddings

    Intermediate · Course · 1 - 3 Months

    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    UI Design using Figma: Create a Weather App Interface

    Skills you'll gain: User Interface (UI), User Interface and User Experience (UI/UX) Design, Interactive Design, Usability, Prototyping, User Interface (UI) Design, Figma (Design Software), Interaction Design, UI Components, Usability Testing

    ★ 4.4 (10) · Intermediate · Guided Project · Less Than 2 Hours

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Use SharePoint & Power Virtual Agent to Create Smart Chatbot

    Skills you'll gain: Microsoft Power Platform, Microsoft Power Automate/Flow, Microsoft Teams, Microsoft 365, Internal Communications, Data Store, Corporate Communications

    ★ 4.5 (23) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of Colorado Boulder

    Space is Everywhere

    Skills you'll gain: Journalism, Music, Culture, Media and Communications, Liberal Arts, Storytelling, Creativity, Music History, Visual Storytelling, Ancient History, Social Studies, World History, Cinematography, Scientific Visualization, Science and Research, Videography, Writing

    ★ 4.6 (15) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    GenAI for Sales Proposals and Presentations

    Skills you'll gain: AI Personalization, Proposal Writing, Sales Presentations, Proposal Development, Sales Presentation, Sales Strategy, Storytelling, Presentations, Data Storytelling, Sales Process, Market Research, Anthropic Claude, Microsoft PowerPoint, AI Integrations

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • B

    BCG

    Transformação digital

    Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Business Technologies, Organizational Development, Business Process Reengineering, Business Strategy, Consulting, Emerging Technologies, Innovation, Leadership, Competitive Analysis, Communication

    ★ 4.7 (27) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Create Customer Support Data with Microsoft Excel

    Skills you'll gain: Microsoft Excel, Data Validation, Customer Data Management, Excel Formulas, Microsoft 365, Customer Relationship Management, Customer Support, Spreadsheet Software, Customer Service, Data Security, Data Management, Data Integrity, Invoicing, User Accounts, Editing

    ★ 5 (11) · Beginner · Guided Project · Less Than 2 Hours

  • O

    O.P. Jindal Global University

    M.A. in International Relations, Security, and Strategy

    Skills you'll gain: Surveys, Diplomacy, Intelligence Collection and Analysis, Survey Creation, Environmental Laws, Environment, Qualitative Research, Political Sciences, Statistical Hypothesis Testing, Environmental Issue, Economic Development, International Relations, Cybersecurity, Policy Analysis, Research, and Development, Climate Change Adaptation, Sustainable Development, Social Studies, Ancient History, Security Strategy, Public Safety and National Security

    Degree · 1 - 4 Years

    Category: Job Ready
    Job Ready
  • C

    Coursera

    Content Design and SEO Performance Optimization

    Skills you'll gain: Content Performance Analysis, Content Optimization, Blogs, Content Creation, Web Analytics and SEO, Content Development and Management, Search Engine Optimization, Web Content, Campaign Management, Video Production, Digital Content, Keyword Research, Digital Publishing, Social Media Content, Copywriting, Performance Analysis, Web Analytics, Key Performance Indicators (KPIs), Performance Improvement, Web Content Accessibility Guidelines

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • A

    Alex Genadinik

    5 Sales-Video Formats For A Website Or YouTube Monetization

    Skills you'll gain: Selling Techniques, Sales Strategy, Sales Presentations, Advertising Sales, Video Production, Facebook, Product Promotion, Promotional Strategies, Strategic Marketing, Content Marketing, Drive Engagement

    Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • H

    HubSpot Academy

    Habilitación de ventas

    Skills you'll gain: Sales Enablement, Prospecting and Qualification, Sales Strategy, Sales, Target Audience, Customer Success Management, Sales Prospecting, Content Strategy, Persona Development, Content Creation, Service Level Agreement, Meeting Facilitation, Goal Setting, Business Writing, Writing

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • S

    Skillshare

    Packaging Design: Redesign a Product for a Brand from A to Z

    Skills you'll gain: Packaging and Labeling, Competitive Analysis, Presentations, Design Strategies, Adobe Illustrator, Graphic Design, Branding, Market Analysis, Digital Design, Graphic and Visual Design, Adobe Photoshop, Design Elements And Principles, Personal Development, Ideation, Process Development, Strategic Thinking, Design Research, Professional Development, Creative Thinking

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…448449450…590

In summary, here are 10 of our most popular social media marketing courses

  • Graphs and Networks: Birla Institute of Technology & Science, Pilani
  • UI Design using Figma: Create a Weather App Interface: Coursera
  • Use SharePoint & Power Virtual Agent to Create Smart Chatbot: Coursera
  • Space is Everywhere: University of Colorado Boulder
  • GenAI for Sales Proposals and Presentations: Coursera
  • Transformação digital: BCG
  • Create Customer Support Data with Microsoft Excel: Coursera
  • M.A. in International Relations, Security, and Strategy: O.P. Jindal Global University
  • Content Design and SEO Performance Optimization: Coursera
  • 5 Sales-Video Formats For A Website Or YouTube Monetization: Alex Genadinik

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok