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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Setup Python Geo Stack

    Beginner · Course · 1 - 4 Weeks

  • P

    Pontificia Universidad Católica de Chile

    Diplomado en Decisiones Estratégicas y Analítica de Datos

    Skills you'll gain: Database Design, Descriptive Analytics, Business Analytics, Data Mining, Data Ethics, SQL, NoSQL, Query Languages, Digital Transformation, Ggplot2, Big Data, Data-Driven Decision-Making, Data Visualization, Tidyverse (R Package), Predictive Analytics, Data Analysis, Business Strategy, Organizational Strategy, Value Propositions, Competitive Analysis

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    Universidad de los Andes

    Maestría en Inteligencia Artificial

    Skills you'll gain: Real-Time Operating Systems, Supervised Learning, Semantic Web, Unsupervised Learning, Data Presentation, LLM Application, Cloud-Native Computing, Reinforcement Learning, Computer Vision, Natural Language Processing, Classification Algorithms, Biomedical Engineering, Continuous Integration, Time Series Analysis and Forecasting, Artificial Intelligence, Recurrent Neural Networks (RNNs), Technical Communication, Marketing Analytics, Project Management Institute (PMI) Methodology, Data Ethics

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Diplomado en Analítica de los Negocios

    Skills you'll gain: Descriptive Analytics, Business Analytics, Model Evaluation, Data Mining, Plot (Graphics), Logistic Regression, Ggplot2, Dimensionality Reduction, Visualization (Computer Graphics), Scientific Visualization, Statistical Modeling, Big Data, Data-Driven Decision-Making, Data Visualization, Data Visualization Software, Tidyverse (R Package), Predictive Modeling, Predictive Analytics, Data Modeling, Data Analysis

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    University of Colorado Boulder

    Industrial Internet of Things Graduate Certificate

    Skills you'll gain: Machine Learning Algorithms, Real-Time Operating Systems, Big Data, User Research, User Experience Design, Product Development, User Experience, Power Electronics, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, Data Preprocessing, Analytics, Control Systems, Embedded Software, Internet Of Things, Machine Controls, Engineering, Scientific, and Technical Instruments, Human Computer Interaction, Embedded Systems

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • C

    Coursera

    SEO Visibility: Build and Monitor Your Brand Online

    Beginner · Course · 1 - 4 Weeks

  • Status: Job Ready
    Job Ready
    I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Global Marketing, Web Analytics, Culture Transformation, Financial Statement Analysis, Digital Transformation, Market Dynamics, Dashboard, Capital Budgeting, Design Thinking, Descriptive Statistics, Predictive Analytics, Leadership and Management, Game Theory, Product Lifecycle Management, Microsoft Excel, Business Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • H

    HEC Paris

    Innovation Management and Entrepreneurship University Certificate

    Skills you'll gain: New Product Development, Social Media Strategy, Product Development, Business Strategy, Ideation, Entrepreneurship, Business Operations, Social Media Marketing, Social Impact, Stakeholder Engagement, Social Media, Innovation, Content Marketing, Operations Management, Forecasting, Lean Methodologies, Supply Chain Management, Process Analysis, Business Planning, Competitive Analysis

    University Certificate · 6 - 12 Months

  • G

    Google Cloud

    데이터 분석가를 위한 BigQuery

    Skills you'll gain: Data Cleansing, Data Transformation, SQL, Big Data, Data Processing, Data Integrity, Extract, Transform, Load, Data Warehousing, Data Pipelines, Data Analysis, Dashboard, Data Storage Technologies, Data Visualization Software, Google Cloud Platform

    Intermediate · Course · 1 - 3 Months

  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    Skills you'll gain: Social Network Analysis, Data Presentation, Data Storytelling, Network Analysis, Interactive Data Visualization, Predictive Modeling, Time Series Analysis and Forecasting, Looker (Software), Data Visualization, Financial Forecasting, Forecasting, Marketing Analytics, Advertising, Applied Machine Learning, Pandas (Python Package), Matplotlib, Operations Research, Random Forest Algorithm, Natural Language Processing, Mathematical Modeling

    Credit offered

    Mastertrack · 6 - 12 Months

  • G

    Google Cloud

    Boost Productivity with Gemini in BigQuery - 繁體中文

    Skills you'll gain: Google Gemini, Exploratory Data Analysis, Data Pipelines, AI Workflows, Big Data, Google Cloud Platform, Data Transformation, Data Visualization Software, SQL, Natural Language Processing

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Utiliser BigQuery Machine Learning pour l'inférence

    Skills you'll gain: Big Data, Data Analysis, Google Cloud Platform, Applied Machine Learning, Statistical Inference, Machine Learning Methods, SQL, Model Deployment

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Setup Python Geo Stack: Coursera
  • Diplomado en Decisiones Estratégicas y Analítica de Datos: Pontificia Universidad Católica de Chile
  • Maestría en Inteligencia Artificial: Universidad de los Andes
  • Diplomado en Analítica de los Negocios: Pontificia Universidad Católica de Chile
  • Industrial Internet of Things Graduate Certificate: University of Colorado Boulder
  • SEO Visibility: Build and Monitor Your Brand Online: Coursera
  • Master of Business Administration (MBA): Illinois Institute of Technology
  • Innovation Management and Entrepreneurship University Certificate: HEC Paris
  • 데이터 분석가를 위한 BigQuery: Google Cloud
  • Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®: Universidad de los Andes

Skills you can learn in Marketing

Market (economics) (28)
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Digital Marketing (13)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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