• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • E

    Edureka

    Responsible AI

    Skills you'll gain: Responsible AI, Incident Management, Governance, Incident Response, Data Governance, Compliance Management, Policy Development, Risk Management, Governance Risk Management and Compliance, Data Ethics, AI Security, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Data Quality, Data Analysis, Data-Driven Decision-Making, Digital Analysis, Data Collection, Search Engine Optimization

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Transforming Exploratory Data Analysis with AI

    Skills you'll gain: Responsible AI, AI literacy, Data Ethics, Generative AI, Artificial Intelligence, Exploratory Data Analysis, Data Cleansing, Data-Driven Decision-Making, Real Time Data, Data Analysis, AI Integrations, AI Workflows, OpenAI API, Automation, Data Validation

    ★ 4 (7) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Michigan

    Causes of Racial Inequity in Healthcare

    Skills you'll gain: Health Disparities, Health Equity, Social Determinants Of Health, Social Justice, Health Policy, Medicaid, Health Systems, Diversity Awareness, Healthcare Ethics, Health Care, Managed Care, Socioeconomics, Healthcare Industry Knowledge, Medicare, Diversity Training, AI literacy

    ★ 4.7 (7) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Creo Incubator

    Project Management & Leadership: Life Sciences & Healthcare

    Skills you'll gain: Team Motivation, Team Management, Team Performance Management, Team Leadership, Team Building, Leadership and Management, Healthcare Project Management, Clinical Leadership, Decision Making, Strategic Leadership, Project Management, Leadership, Project Coordination, Resilience, Project Planning, Influencing, Project Closure, Communication, Life Sciences, Health Care

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    Ei4Change

    Emotional Resilience for Managers

    Skills you'll gain: Resilience, Stress Management, Team Building, Emotional Intelligence, Organizational Change, Personal Development, Team Management, Team Performance Management, Overcoming Obstacles, Management Training And Development, Optimism, Organizational Development, Adaptability, Growth Mindedness, Self-Awareness, Dealing With Ambiguity, Change Management, Leadership, Communication

    ★ 4.8 (34) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • D

    Duke University

    Creating an Impact Investment Ask

    Skills you'll gain: Return On Investment, Entrepreneurship, Social Impact, Capital Budgeting, Entrepreneurial Finance, Investment Management, Investments, Due Diligence, Fundraising, Business Metrics, Key Performance Indicators (KPIs), Performance Measurement, Growth Strategies, Capital Markets, Finance, Business Development, Financial Management, Stakeholder Communications, Business Strategy, Business Management

    ★ 4.7 (7) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    GenAI for Lead Scoring and Identification

    Skills you'll gain: Prompt Engineering, Responsible AI, Lead Generation, Data Ethics, Google Gemini, Prospecting and Qualification, Marketing Automation, Sales Process, Generative AI, AI Enablement, Sales Enablement, OpenAI, ChatGPT, Workflow Management, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    كيفية قياس عائد الاستثمار للتسويق باستخدام منصة هاب سبوت

    Skills you'll gain: Dashboard, Return On Investment, HubSpot CRM, Marketing Effectiveness, Marketing Analytics, User Accounts, User Provisioning, Marketing, Identity and Access Management, Business Strategy, Business

    Beginner · Guided Project · Less Than 2 Hours

  • U

    UBITS

    Comunicación para equipos multigeneracionales

    Skills you'll gain: Teamwork, Communication Strategies, Team Leadership, Team Management, Leadership, Professional Development, Internal Communications, Productivity, Diversity Awareness, Collaboration, Workplace inclusivity, Strategic Communication, Diversity and Inclusion, Communication, Interpersonal Communications

    ★ 4.4 (13) · Advanced · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Sales Analysis with Claude

    Skills you'll gain: Sales Strategy, Sales Process, Sales Enablement, Anthropic Claude, Sales, Sales Development, Sales Management, Data-Driven Decision-Making, Inside Sales, AI Personalization, Customer Analysis, Customer Insights, Personalized Campaigns, Customer experience improvement, Customer experience strategy (CX), Market Analysis, Trend Analysis, Forecasting, Analysis, Market Trend

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Illinois Urbana-Champaign

    العمل الجماعي والإبداع

    Skills you'll gain: Ideation, Creativity, Professional Development, Teamwork, Team Building, Creative Thinking, Professionalism, Brainstorming, Team Collaboration, Collaboration, Innovation, Creative Problem-Solving, Social Impact, Cognitive flexibility, Open Mindset, Influencing, Communication, Communication Strategies, Decision Making

    ★ 4.6 (27) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • J

    Johns Hopkins University

    Introduction to Ethical Hacking

    Skills you'll gain: Penetration Testing, MITRE ATT&CK Framework, Metasploit, Public Key Infrastructure, Exploit development, Exploitation techniques, Cybersecurity, Cryptography, Mobile Security, Cyber Operations, Cryptographic Protocols, Security Testing, Vulnerability Scanning, Application Security, Network Security, Operating Systems, Encryption, Hardening, Vulnerability Assessments, Computer Security

    ★ 4 (20) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
1…466467468…590

In summary, here are 10 of our most popular social media marketing courses

  • Responsible AI: Edureka
  • Transforming Exploratory Data Analysis with AI: Coursera
  • Causes of Racial Inequity in Healthcare: University of Michigan
  • Project Management & Leadership: Life Sciences & Healthcare: Creo Incubator
  • Emotional Resilience for Managers: Ei4Change
  • Creating an Impact Investment Ask: Duke University
  • GenAI for Lead Scoring and Identification: Coursera
  • كيفية قياس عائد الاستثمار للتسويق باستخدام منصة هاب سبوت: Coursera
  • Comunicación para equipos multigeneracionales: UBITS
  • Sales Analysis with Claude: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok