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    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

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    Find the Best Social Media Marketing Course for Your Goals

    • U

      Universiteit Leiden

      EU policy and implementation: making Europe work!

      Skills you'll gain: Policy Analysis, Public Policies, Policy Development, Environmental Policy, Program Evaluation, Governance, Immigration Law, Law, Regulation, and Compliance, Experimentation

      4.4
      Rating, 4.4 out of 5 stars
      ·
      189 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Strategic Sales Management

      Skills you'll gain: Sales Management, Sales Strategy, Customer Engagement, Sales Process, Sales, Sales Enablement, Sales Training, Business Planning, Conflict Management, Marketing, Marketing Planning, Market Intelligence, Strategic Marketing, B2B Sales, Competitive Intelligence, Marketing Effectiveness, Customer Relationship Building, Business Strategy, Business, Customer Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      496 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      B

      Banco Interamericano de Desarrollo

      Diseño y Gestión de Proyectos de Desarrollo

      Skills you'll gain: Project Design, Project Risk Management, Risk Management, Work Breakdown Structure, Risk Analysis, Risk Mitigation, Cost Management, Earned Value Management, Project Scoping, Project Management, Project Controls, Project Schedules, Project Management Life Cycle, Communication Planning, Program Evaluation, Procurement, Budget Management, Project Planning, Continuous Monitoring, Program Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      468 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      T

      The Museum of Modern Art

      Art & Inquiry: Museum Teaching Strategies For Your Classroom

      Skills you'll gain: Literacy, Teaching, Liberal Arts, Critical Thinking, Emotional Intelligence, Creativity, Instructional Strategies, Student Engagement, Self-Awareness, Curriculum Planning, Learning Styles, Empathy, Social Studies, Discussion Facilitation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      510 reviews

      Intermediate · Course · 1 - 3 Months

    • U

      University of California San Diego

      Our Energy Future

      Skills you'll gain: Energy and Utilities, Electrical Power, Pollution Prevention, Environmental Policy, Mitigation, Environment, Social Studies, Food and Beverage, Environmental Regulations, Environmental Science, Economics, Chemical Engineering, Production Process, Biology

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 3 Months

    • U

      Universidade de São Paulo

      Marketing e vendas B2B: Fechando novos negócios

      Skills you'll gain: Lead Generation, Sales Presentation, Business Marketing, B2B Sales, Customer Insights, Sales Process, Sales, Customer Retention, Target Audience, Customer Success Management, Marketing, Inside Sales, Marketing Strategies, Customer Relationship Building, Customer Acquisition Management, Marketing Automation, Marketing Communications

      4.8
      Rating, 4.8 out of 5 stars
      ·
      442 reviews

      Beginner · Course · 1 - 4 Weeks

    • T

      The Pennsylvania State University

      Epidemics - the Dynamics of Infectious Diseases

      Skills you'll gain: Infectious Diseases, Epidemiology, Public Health and Disease Prevention, Microbiology, Public Health, Social Sciences, Community Health, Emerging Technologies, Mathematical Modeling, Molecular Biology

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.7K reviews

      Mixed · Course · 1 - 3 Months

    • U

      University of California, Santa Cruz

      Russian History: from Lenin to Putin

      Skills you'll gain: World History, European History, International Relations, Political Sciences, Social Sciences, Culture, Economics, Governance

      4.7
      Rating, 4.7 out of 5 stars
      ·
      800 reviews

      Beginner · Course · 1 - 4 Weeks

    • Y

      Yale University

      Health Behavior Change: From Evidence to Action

      Skills you'll gain: Public Health and Disease Prevention, Nutrition and Diet, Public Health, Behavioral Health, Mental Health, Mental and Behavioral Health, Behavioral Economics, Patient Education And Counseling, Program Evaluation, Preventative Care

      4.8
      Rating, 4.8 out of 5 stars
      ·
      453 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Negotiation Fundamentals

      Skills you'll gain: Negotiation, Contract Negotiation, Active Listening, Communication, Communication Strategies, Interpersonal Communications, Conflict Management, Strategic Partnership, Relationship Building, Overcoming Objections, Leadership, Value Propositions, Mediation, Stakeholder Management, Decision Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.6K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      The fundamentals of hotel distribution

      Skills you'll gain: Hospitality Management, Hospitality, Marketing Channel, Business Modeling, Revenue Management, Direct Selling, Direct Marketing, Booking (Sales), E-Commerce, Online Advertising, Web Analytics and SEO, Competitive Analysis, Marketing Strategies, Web Design and Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.4K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Use Canva to Design Digital Course Collateral

      Skills you'll gain: Canva (Software), Color Theory, Developing Training Materials, Digital Design, Design Elements And Principles, Graphic Design, Creative Design

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.5K reviews

      Advanced · Guided Project · Less Than 2 Hours

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    1…505152…371

    In summary, here are 10 of our most popular social media marketing courses

    • EU policy and implementation: making Europe work! : Universiteit Leiden
    • Strategic Sales Management: Fundação Instituto de Administração
    • Diseño y Gestión de Proyectos de Desarrollo: Banco Interamericano de Desarrollo
    • Art & Inquiry: Museum Teaching Strategies For Your Classroom: The Museum of Modern Art
    • Our Energy Future: University of California San Diego
    • Marketing e vendas B2B: Fechando novos negócios: Universidade de São Paulo
    • Epidemics - the Dynamics of Infectious Diseases: The Pennsylvania State University
    • Russian History: from Lenin to Putin: University of California, Santa Cruz
    • Health Behavior Change: From Evidence to Action: Yale University
    • Negotiation Fundamentals: ESSEC Business School

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Social Media Marketing

    Top courses include Meta’s Social Media Marketing Professional Certificate and offerings from Northwestern University and the Digital Marketing Institute. You can learn how to build strategies, create content, grow audiences, and run campaigns on platforms like Instagram, Facebook, LinkedIn, and TikTok.‎

    Yes. Many courses can be audited for free, giving you access to videos and reading materials. If you want to complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    You can learn how to create social media strategies, schedule posts, manage ad campaigns, use analytics tools, and tailor content for different platforms. Some courses also include hands-on projects and tools used in real-world marketing roles.‎

    No experience is required. Many Coursera courses are built for beginners and guide you through key concepts, tools, and best practices step by step.‎

    Yes. Social media marketing skills are in high demand for roles in digital marketing, content creation, and brand management. Earning a certificate and completing practical projects can help you build a portfolio and show employers what you can do.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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