• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • P

    Packt

    Building a Personal Brand for Career Success

    Skills you'll gain: Target Audience, Crisis Management, Brand Strategy, Brand Awareness, Communication, Trustworthiness, Branding, Public Speaking, Brand Management, Storytelling, Professional Development, Digital Brand Strategy, Social Media, Technology Strategies, Innovation

    Beginner · Course · 1 - 3 Months

  • U

    University of Alberta

    Physical Vitality in a Dynamic Workplace

    Skills you'll gain: Virtual Teams, Collaboration, Occupational Health, Team Collaboration, Telecommuting, Stress Management, Safety Training, Communication, Productivity, Ethical Standards And Conduct

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Discovering BI: From Warehousing to Interactive Dashboards

    Skills you'll gain: Business Intelligence, Data Warehousing, Dashboard, Dashboard Creation, Databases, Database Design, Data Analysis, Interactive Data Visualization, Data-Driven Decision-Making, Analytics, Data Visualization Software, Data Presentation

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Sell Outcomes Not Features

    Skills you'll gain: Sales Presentation, B2B Sales, Sales Presentations, Selling Techniques, General Sales Practices, Sales, Value Propositions, Peer Review, Key Performance Indicators (KPIs), Presentations, Return On Investment, Decision Making, Business Priorities, Marketing, Microsoft PowerPoint, Marketing Communications, Business

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • P

    Packt

    UX: Research Process

    Skills you'll gain: Information Architecture, User Experience, UI/UX Research, User Experience Design, Persona (User Experience), Design Research, UI/UX Strategy, Experience Design, Solution Design, User Centered Design, Usability Testing, Persona Development, Usability, Qualitative Research, Interviewing Skills, Content Creation, Storytelling

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Facebook Communities: Maximize Interaction

    Skills you'll gain: Facebook, Drive Engagement, Driving engagement, Social Media, Social Media Management, Social Media Strategy, Social Media Content, Community Development, Community Organizing, Policy Development, Discussion Facilitation

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • B

    Banco Interamericano de Desarrollo

    How to plan green and resilient housing?

    Skills you'll gain: Social Determinants Of Health, Social Impact, Sustainable Design, Climate Change Mitigation, Energy and Utilities

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • E

    Emory University

    Mastering Business Essentials: Finance

    Skills you'll gain: Finance, Corporate Finance, Business Valuation, General Finance, Return On Investment, Financial Planning, Financial Acumen, Financial Management, Capital Budgeting, Financial Analysis, Cash Flows, Financial Services, Wealth Management, Investment Management, Investments, Risk Analysis, Banking

    ★ 4.6 (7) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Public Health Principles: Systems and Strategies

    Skills you'll gain: Health Policy, Public Health, Public Health and Disease Prevention, Systems Thinking, Health Promotion, Program Evaluation, Health Systems, Health Equity, Health Administration, Epidemiology, Community Health, Health Informatics, Media and Communications, Emergency Response, Collaboration, Communication

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • A

    Alex Genadinik

    50-Point Website SEO Audit

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Analytics, Auditing, Frontend Performance, Content Strategy, Content Optimization, Performance Tuning, Digital Marketing Tools, Performance Metric

    Mixed · Course · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Analyze and Build Trading Systems Using Market Models

    Skills you'll gain: Data Literacy, Financial Trading, Financial Market, Descriptive Statistics, Market Data, Statistics, Statistical Methods, Technical Analysis, Derivatives, Risk Modeling, Statistical Analysis, Market Dynamics, Securities Trading, Risk Analysis, Market Analysis, Statistical Modeling, Financial Modeling, Performance Measurement, Performance Analysis, Probability Distribution

    ★ 4.5 (13) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • M

    Macquarie University

    Storytelling und Einflussnahme: effektive Kommunikation

    Skills you'll gain: Overcoming Objections, Persuasive Communication, Influencing, Rapport Building, Leadership, Communication, Storytelling, Verbal Communication Skills, Communication Strategies, Presentations, Meeting Facilitation, Relationship Building, Non-Verbal Communication, Trustworthiness, Decision Making, Planning

    ★ 4.1 (10) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
1…509510511…591

In summary, here are 10 of our most popular social media marketing courses

  • Building a Personal Brand for Career Success: Packt
  • Physical Vitality in a Dynamic Workplace: University of Alberta
  • Discovering BI: From Warehousing to Interactive Dashboards: Coursera
  • Sell Outcomes Not Features: Coursera
  • UX: Research Process: Packt
  • Facebook Communities: Maximize Interaction: Coursera
  • How to plan green and resilient housing?: Banco Interamericano de Desarrollo
  • Mastering Business Essentials: Finance: Emory University
  • Public Health Principles: Systems and Strategies: Coursera
  • 50-Point Website SEO Audit: Alex Genadinik

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok