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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Coursera

    Sharpen Team Comms

    Skills you'll gain: Concision, Slack (Software), Team Building, Team Collaboration, Internal Communications, Team Performance Management, Communication, Communication Strategies, Business Writing, Recognizing Others, Writing, Cross-Functional Team Leadership, Follow Through, Action Oriented, Expectation Management

    Intermediate · Course · 1 - 4 Weeks

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    Anmol Test Institution

    Créer une enquête de satisfaction client avec Typeform

    Skills you'll gain: User Feedback, Customer Insights, Customer Analysis, Customer experience improvement, Data Analysis, Data Sharing, Customer Engagement, Market Analysis, No-Code Development

    Beginner · Guided Project · Less Than 2 Hours

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    Logical Operations

    Microsoft Office Excel 2021-2024: Part 2

    Skills you'll gain: Data Visualization, Data Presentation, Microsoft Excel, Data Visualization Software, Pivot Tables And Charts, Spreadsheet Software, Business Intelligence, Excel Formulas, Data Analysis, Data Entry, Data Analysis Software, Trend Analysis, Microsoft 365, Data Manipulation, Productivity Software, Presentations, Data Management, Document Management, User Interface (UI)

    Mixed · Course · 1 - 3 Months

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    Packt

    Learn Splunk in 2025 - The Essential Training Guide (V2)

    Skills you'll gain: Splunk, Software Installation, Event Monitoring, Data Processing, Data Transformation, Application Deployment, Operating System Administration, Role-Based Access Control (RBAC), Data Architecture, User Accounts

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Measure Research Impact: Eye-Tracking to ROI

    Skills you'll gain: Return On Investment, Heat Maps, Business Research, Market Research, User Research, Data Storytelling, Research, Data Presentation, Cost Benefit Analysis, Performance Analysis, Data-Driven Decision-Making, Consumer Behaviour, Data Analysis, Statistical Visualization, Financial Analysis, Communication, Cost Management

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Statistical Thinking & Predictive Modeling

    Skills you'll gain: Descriptive Statistics, Data Analysis, Predictive Modeling, Predictive Analytics, Data Literacy, Statistical Modeling, Statistical Hypothesis Testing, Exploratory Data Analysis, Data-Driven Decision-Making, Descriptive Analytics, Customer Analysis, Statistical Machine Learning, Data Science, Model Evaluation, Scikit Learn (Machine Learning Library), Statistical Analysis, Feature Engineering, Data Visualization, Statistical Inference, Supervised Learning

    Intermediate · Course · 1 - 3 Months

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    Packt

    Leaders Leap: Transformational Leadership Mindset

    Skills you'll gain: Brand Strategy, Business Risk Management, Risk Management, Proactivity, Emotional Intelligence, Leadership Development, Branding, Lifelong Learning, Open Mindset, Creative Thinking, Thought Leadership, Leadership, Ideation, Decisiveness, Innovation, Growth Mindedness, Brand Loyalty, Self-Awareness, Executive Presence, Decision Making

    Beginner · Course · 1 - 3 Months

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    Coursera

    Как создать профиль компании в Facebook

    Skills you'll gain: Facebook, Web Presence, Social Media, Social Media Management

    Beginner · Guided Project · Less Than 2 Hours

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    EDUCBA

    Octave Programming: Analyze, Apply & Implement

    Skills you'll gain: Plot (Graphics), Scripting, Scientific Visualization, Graphing, Data Visualization, Scripting Languages, Data Visualization Software, Code Reusability, Debugging, Numerical Analysis, Mathematical Software, Applied Mathematics, Data Analysis, Data Manipulation, Design, Analysis, Linear Algebra, Research, Engineering

    Mixed · Course · 1 - 4 Weeks

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    Packt

    Kibana 8.x – A Quick Start Guide to Data Analysis

    Skills you'll gain: Kibana, Dashboard Creation, Dashboard, Interactive Data Visualization, Data Visualization, Data Visualization Software, Grafana, Graphing, Data Analysis, Splunk, Real Time Data, Exploratory Data Analysis, Anomaly Detection, Applied Machine Learning, Time Series Analysis and Forecasting, Query Languages, SQL, Machine Learning Algorithms, Qualitative Research

    Beginner · Course · 1 - 3 Months

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    EDUCBA

    Build Interactive R Shiny Data Apps for NGOs

    Skills you'll gain: Shiny (R Package), Cloud Deployment, Interactive Data Visualization, Data Visualization, Cloud Applications, Performance Tuning, Dashboard Creation, R (Software), Web Applications, Application Development, Frontend Performance, R Programming, Event-Driven Programming, Dashboard, Exploratory Data Analysis, Driving engagement, UI Components, User Interface (UI) Design, Data Analysis, File I/O

    Mixed · Course · 1 - 4 Weeks

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    Packt

    Building, Evaluating, and Operationalizing ML Models

    Skills you'll gain: Model Evaluation, Model Training, Model Optimization, Model Deployment, Fine-tuning, Classification Algorithms

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Professional Certificates

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