• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Market Research

    Market Research Courses Online

    Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Market Research Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Introduction to Research for Essay Writing

      Skills you'll gain: Research, Writing, Writing and Editing, Grammar, Vocabulary, Style Guides

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.1K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      T

      The University of Chicago

      Internet Giants: The Law and Economics of Media Platforms

      Skills you'll gain: Intellectual Property, Law, Regulation, and Compliance, Information Privacy, Media and Communications, Digital Content, Technology Strategies, Regulation and Legal Compliance, Network Protocols, Telecommunications, Market Dynamics, Case Law, Lawsuits, Economics, Competitive Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.1K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      The University of Sydney

      Information & Digital Literacy for University Success

      Skills you'll gain: Critical Thinking, Information Management, Research, Digital Communications, Productivity, Document Management, Personal Integrity, Technical Communication, Computer Literacy, Education Software and Technology, Reliability, Literacy, Organizational Skills, Ethical Standards And Conduct, Intellectual Property

      4.9
      Rating, 4.9 out of 5 stars
      ·
      4.7K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Analysing: Numeric and digital literacies

      Skills you'll gain: Governance, Management Accounting, Budgeting, Marketing Analytics, Capital Budgeting, Financial Modeling, SAS (Software), Business Analytics, Financial Forecasting, Accounting, Financial Management, Customer Insights, Dashboard, Marketing Effectiveness, Corporate Finance, Digital Marketing, Business Valuation, Data-Driven Decision-Making, Financial Analysis, Data Visualization

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      University of Pennsylvania

      Microeconomics: When Markets Fail

      Skills you'll gain: Market Dynamics, Economics, Socioeconomics, Supply And Demand, Market Analysis, Business Economics, Public Policies, Policty Analysis, Research, and Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      654 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      Universitat Autònoma de Barcelona

      ¿Cómo persuadir? Jugando con palabras, imágenes y números

      Skills you'll gain: Data Literacy, Persuasive Communication, Advertising, Communication, Verbal Communication Skills, Public Speaking, Analysis, Probability & Statistics, Research, Data Presentation, Data Visualization, Persona (User Experience), Psychology

      4.4
      Rating, 4.4 out of 5 stars
      ·
      3.2K reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Introduction to Project Management

      Skills you'll gain: Timelines, Project Documentation, Team Management, Stakeholder Management, Project Management, Project Management Software, Project Schedules, Project Scoping, Work Breakdown Structure, Project Planning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.2K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      Universiteit Leiden

      International Law In Action: Investigating and Prosecuting International Crimes

      Skills you'll gain: Court Systems, Legal Proceedings, Adjudication, Legal Strategy, Criminal Investigation and Forensics, International Relations, Appeals, Case Law, Policty Analysis, Research, and Development, Case Studies, Child Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      720 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      R

      Rice University

      English and Academic Preparation - Pre-Collegiate

      Skills you'll gain: Oral Comprehension, Critical Thinking, Learning Strategies, Active Listening, Literacy, English Language, Vocabulary, Grammar, Research, Analytical Skills

      4.7
      Rating, 4.7 out of 5 stars
      ·
      557 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Google UX Design (PT)

      Skills you'll gain: Adobe XD, User Experience Design, Usability Testing, Figma (Design Software), Responsive Web Design, Information Architecture, Wireframing, User Experience, Prototyping, UI/UX Research, Presentations, Design Reviews, User Interface and User Experience (UI/UX) Design, User Story, Storyboarding, Ideation, Mockups, Software Documentation, User Research, User Centered Design

      4.9
      Rating, 4.9 out of 5 stars
      ·
      2.6K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Graphic Design Elements for Non-Designers

      Skills you'll gain: Logo Design, Color Theory, Design Elements And Principles, Graphic Design, Design, Typography, Graphic and Visual Design, User Experience Design, Graphic and Visual Design Software, Digital Design, Image Quality, Adobe InDesign, Creative Design, Design Software, Content Creation, Design Research, Information Architecture, Adobe Photoshop, Web Design and Development, File Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.6K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      University of Pennsylvania

      A Crash Course in Causality: Inferring Causal Effects from Observational Data

      Skills you'll gain: R Programming, R (Software), Statistical Analysis, Statistical Methods, Statistical Modeling, Data Analysis, Probability & Statistics, Regression Analysis, Research Design, Graph Theory

      4.7
      Rating, 4.7 out of 5 stars
      ·
      568 reviews

      Intermediate · Course · 1 - 3 Months

    Market Research learners also search

    Business Analysis
    Market Structure
    Marketing Analytics
    Business Statistics
    Economic Policy
    Business English
    Economics
    Strategy
    1…555657…320

    In summary, here are 10 of our most popular market research courses

    • Introduction to Research for Essay Writing: University of California, Irvine
    • Internet Giants: The Law and Economics of Media Platforms: The University of Chicago
    • Information & Digital Literacy for University Success: The University of Sydney
    • Analysing: Numeric and digital literacies: Macquarie University
    • Microeconomics: When Markets Fail: University of Pennsylvania
    • ¿Cómo persuadir? Jugando con palabras, imágenes y números: Universitat Autònoma de Barcelona
    • Introduction to Project Management: Coursera Project Network
    • International Law In Action: Investigating and Prosecuting International Crimes: Universiteit Leiden
    • English and Academic Preparation - Pre-Collegiate: Rice University
    • Google UX Design (PT): Google

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok