Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Vanderbilt University
Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI Agents, Prompt Patterns, Generative AI, Workflow Management, Agentic systems, LLM Application, Productivity, OpenAI, Artificial Intelligence, AI Personalization, Business Process Automation, AI Product Strategy, Personalized Service, Large Language Modeling, Automation, Responsible AI, Artificial Intelligence and Machine Learning (AI/ML), Expense Management
Beginner · Specialization · 1 - 3 Months

Board Infinity
Skills you'll gain: Google Analytics, Marketing Analytics, Web Analytics, Content Performance Analysis, Marketing Effectiveness, Campaign Management, Digital Marketing, Target Audience, Customer Insights, Analytics, Performance Analysis, A/B Testing, Performance Reporting, Dashboard, Performance Metric
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Campaign Management, LinkedIn, Social Media Campaigns, Advertising Campaigns, Digital Advertising, Online Advertising, Paid media, Lead Generation, Billing, Bidding, Advertising, Business Marketing, Account Management, Target Audience, Budgeting
Beginner · Course · 1 - 4 Weeks

LearnKartS
Skills you'll gain: Product Knowledge, Ideation, Value Propositions, E-Commerce, Digital Transformation, Email Marketing, Search Engine Optimization, Media Production, Keyword Research
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Search Engine Marketing, Business Strategy, Keyword Research, Digital Marketing, Organizational Leadership, Online Advertising, Search Engine Optimization, Business Planning, Content Marketing, Accountability, Cash Flow Forecasting, Business Management, Leadership and Management, Management Training And Development, Social Media Strategy, Social Media, Team Leadership, Strategic Planning, Banking, Storytelling
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Responsible AI, IBM Cloud, Workflow Management, Action Oriented, No-Code Development, Machine Learning Software, Natural Language Processing, Business Workflow Analysis, Machine Learning, AI Product Strategy, Artificial Intelligence, Self Service Technologies, Application Deployment, Artificial Intelligence and Machine Learning (AI/ML), Deep Learning, Data Science
Beginner · Specialization · 3 - 6 Months

Microsoft
Skills you'll gain: Competitive Analysis, Market Research, User Story, User Interface (UI), Product Roadmaps, Competitive Intelligence, AI Product Strategy, Usability, Persona Development, Product Development, Market Analysis, Product Management, Product Lifecycle Management, Customer Analysis, Market Intelligence, Design Thinking, User Interface (UI) Design, Quality Assurance and Control, Product Strategy, Data Analysis
Beginner · Professional Certificate · 3 - 6 Months

Tecnológico de Monterrey
Skills you'll gain: Social Media Strategy, Social Media, Social Media Marketing, Content Marketing, Plan Execution, Performance Measurement, Marketing Strategies, Content Strategy, Campaign Management, Marketing, Communication Strategies, Goal Setting, Customer Engagement
Mixed · Course · 1 - 3 Months

DeepLearning.AI
Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Large Language Modeling, AI Product Strategy, Artificial Intelligence, Business Process Automation, Automation, Cloud Applications
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Interactive Data Visualization, Data Visualization Software, Database Design, Shiny (R Package), Dashboard, Data Wrangling, Exploratory Data Analysis, Relational Databases, Big Data, Microsoft Excel, IBM Cognos Analytics, Ggplot2, Data Analysis, Analytical Skills, Excel Formulas, Data Manipulation, Web Scraping
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: User Research, User Experience Design, Design Thinking, User Centered Design, Usability, Persona (User Experience), User Interface (UI), Web Content Accessibility Guidelines, Wireframing, Prototyping, Sprint Retrospectives, Sprint Planning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Looker (Software), Real Time Data, Analytics, Data Analysis, Customer Insights, Target Audience, Marketing Strategies, Customer Retention, E-Commerce, Event Monitoring
Beginner · Course · 1 - 4 Weeks