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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Business-to-Consumer (B2C) Sales Strategies and Techniques

      Skills you'll gain: Product Knowledge, Closing (Sales), Selling Techniques, Sales Process, Target Audience, Business-To-Consumer, Sales, Company, Product, and Service Knowledge, Persuasive Communication, Sales Strategy, Communication, Customer Engagement, Customer Relationship Building, Consumer Behaviour

      4.8
      Rating, 4.8 out of 5 stars
      ·
      13 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      PostgreSQL for Everybody

      Skills you'll gain: Stored Procedure, SQL, Database Design, PostgreSQL, Database Architecture and Administration, NoSQL, Database Management Systems, Data Store, Database Management, Database Theory, Relational Databases, Databases, Scalability, JSON, Cloud Applications, Data Manipulation, Distributed Computing, Query Languages, Text Mining, Natural Language Processing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.4K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Q

      Queen Mary University of London

      Market Research

      Skills you'll gain: Qualitative Research, Market Research, Research Methodologies, Report Writing, Data Analysis, Surveys, Research Design, Statistical Analysis, Statistical Hypothesis Testing, Data Collection, Quantitative Research, Survey Creation, Marketing Analytics, Business Research, Content Performance Analysis, Regression Analysis, Analytical Skills, Data Processing, Correlation Analysis, Data Cleansing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      611 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Measurement and Analysis

      Skills you'll gain: Web Analytics, Search Engine Marketing, Digital Marketing, Social Media Marketing, Keyword Research, Marketing Analytics, Search Engine Optimization, Google Analytics, A/B Testing, Social Media Strategy, Marketing Strategies, Performance Analysis, AI Personalization, Key Performance Indicators (KPIs), Value Propositions, Goal Setting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      49 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Strategy: Navigating Emerging Media and AI

      Skills you'll gain: Marketing Analytics, Marketing Communications, Marketing Strategies, Digital Media Strategy, Marketing Effectiveness, Customer Engagement, Digital Marketing, Advertising, Integrated Marketing Communications, Social Media Marketing, Digital Advertising, Marketing Channel, AI Personalization, Consumer Behaviour, Social Media, Business Ethics, Target Audience

      Build toward a degree

      4.4
      Rating, 4.4 out of 5 stars
      ·
      2.9K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Copenhagen Business School

      Strategic Management

      Skills you'll gain: Strategic Thinking, Business Strategy, Strategic Leadership, Organizational Strategy, Strategic Planning, Business Planning, Strategic Decision-Making, Corporate Strategy, Technology Strategies, Global Marketing, Entrepreneurship, Innovation, Competitive Analysis, Market Share

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.5K reviews

      Mixed · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      M

      Microsoft

      Microsoft AI Product Manager

      Skills you'll gain: Product Roadmaps, Competitive Analysis, Product Management, Product Planning, Market Research, Product Lifecycle Management, User Interface (UI), Product Development, Product Strategy, Market Analysis, User Interface and User Experience (UI/UX) Design, User Story, Value Propositions, Usability, Microsoft Project, Market Opportunities, New Product Development, Business Research, User Interface (UI) Design, Data Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      123 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Implementación del Marketing Mix

      Skills you'll gain: Integrated Marketing Communications, Marketing Communications, Brand Strategy, Advertising, Customer experience strategy (CX), Brand Management, Product Strategy, Marketing, Marketing Management, Peer Review, Marketing Channel, Marketing Planning, Advertising Campaigns, Brand Awareness, Revenue Management, Retail Management, Marketing Psychology, Market Dynamics, Retail Sales, Strategic Marketing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Analyze Data in a Model Car Database with MySQL Workbench

      Skills you'll gain: MySQL Workbench, Data-Driven Decision-Making, Exploratory Data Analysis, Inventory Management, Data Analysis, Inventory Management System, Business Analysis, Warehousing, Database Systems, Business Strategy, SQL, Relational Databases

      4.7
      Rating, 4.7 out of 5 stars
      ·
      18 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Leveraging AI for Enhanced Content Creation

      Skills you'll gain: Generative AI, Content Creation, ChatGPT, Data Ethics, OpenAI, Ideation, Web Content, Prompt Engineering, Visualization (Computer Graphics), Artificial Intelligence, Scripting

      4.5
      Rating, 4.5 out of 5 stars
      ·
      119 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Extract, Transform and Load Data in Power BI

      Skills you'll gain: Extract, Transform, Load, Power BI, Data Transformation, Data Integration, Data Cleansing, Data Manipulation, Data Import/Export, Data Quality, Unstructured Data, Data Analysis, Anomaly Detection, Data Validation, Data Storage

      4.6
      Rating, 4.6 out of 5 stars
      ·
      915 reviews

      Beginner · Course · 1 - 4 Weeks

    • G

      Google Cloud

      Doing more with Google Sheets

      Skills you'll gain: Google Sheets, Data Storytelling, Spreadsheet Software, Excel Formulas, Pivot Tables And Charts, Data Visualization, Data Analysis, Data Import/Export, Collaborative Software, Data Sharing, Data Management, Data Manipulation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.4K reviews

      Beginner · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing analytics courses

    • Business-to-Consumer (B2C) Sales Strategies and Techniques: Coursera Instructor Network
    • PostgreSQL for Everybody: University of Michigan
    • Market Research: Queen Mary University of London
    • Measurement and Analysis: Unilever
    • Digital Marketing Strategy: Navigating Emerging Media and AI: University of Illinois Urbana-Champaign
    • Strategic Management: Copenhagen Business School
    • Microsoft AI Product Manager: Microsoft
    • Implementación del Marketing Mix: IE Business School
    • Analyze Data in a Model Car Database with MySQL Workbench: Coursera Project Network
    • Leveraging AI for Enhanced Content Creation : Coursera Instructor Network

    Skills you can learn in Marketing

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