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    • Customer Insights

    Customer Insights Courses Online

    Explore customer insights methods for understanding consumer behavior. Learn to gather and analyze data to inform marketing and product development.

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    Explore the Customer Insights Course Catalog

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Call Centers: AI-Driven Customer Success

      Skills you'll gain: AI Personalization, Customer Insights, ChatGPT, Generative AI, Prompt Engineering, Customer experience improvement, Customer Engagement, LLM Application, Customer Service, Workflow Management, Self Service Technologies, Operational Efficiency, Artificial Intelligence, Automation, Analysis

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Measure a Marketing Strategy using Facebook Insights

      Skills you'll gain: Facebook, Corporate Communications, Customer Insights, Social Media Marketing, Marketing Analytics, Social Media, Content Performance Analysis, Marketing Strategies, Social Media Strategy, Marketing, Target Audience, Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      46 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Research Report: Delivering Insights

      Skills you'll gain: Data Synthesis, Data Storytelling, Presentations, Marketing, Data Visualization Software, Market Research, Social Media Marketing, Microsoft PowerPoint, Advertising, Customer Insights, Data Analysis, Verbal Communication Skills, Target Audience, Strategic Marketing, Market Analysis, Digital Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      181 reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Einführung in Facebook Audience Insights

      Skills you'll gain: Advertising Campaigns, Target Audience, Facebook, Online Advertising, Marketing Strategies, Social Media, Marketing Analytics, Customer Insights, Social Media Marketing, Marketing Budgets

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Sales Analysis with Claude

      Skills you'll gain: Sales Strategy, Sales Process, Sales Enablement, Sales Training, Anthropic Claude, Sales, Sales Development, Sales Management, Data-Driven Decision-Making, Inside Sales, AI Personalization, Customer Analysis, Customer Insights, Customer experience improvement, Market Analysis, Trend Analysis, Analysis

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Customer Service in the Age of Generative AI

      Skills you'll gain: ChatGPT, AI Personalization, Customer Communications Management, Persona Development, Customer Engagement, Generative AI, Customer Service, Target Audience, Customer experience improvement, Customer Support, Performance Analysis, Performance Improvement

      4.2
      Rating, 4.2 out of 5 stars
      ·
      26 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      S

      Simplilearn

      Generative AI in Customer Service Operations Training

      Skills you'll gain: AI Personalization, Responsible AI, Data Ethics, Customer experience improvement, User Feedback, Generative AI, Self Service Technologies, Personalized Service, ChatGPT, Customer Support, Customer Service, Customer Analysis, Customer Insights, Automation, Customer Engagement, Artificial Intelligence, Ethical Standards And Conduct, Natural Language Processing, Data Security

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Market Research Analysts

      Skills you'll gain: Competitive Analysis, Market Research, Market Analysis, Customer Analysis, Responsible AI, Generative AI, Market Intelligence, Customer Insights, Market Trend, Personalized Service, Trend Analysis, Analytics, Data Analysis, Data-Driven Decision-Making, Ethical Standards And Conduct

      4.5
      Rating, 4.5 out of 5 stars
      ·
      17 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Customer Value, Acquisition, and Retention

      Skills you'll gain: Customer Retention, Loyalty Programs, Brand Loyalty, Customer Relationship Management, Customer Insights, Marketing Analytics, Customer Acquisition Management, Marketing Effectiveness, Customer Analysis, Marketing Strategies, Return On Investment, Consumer Behaviour, Growth Strategies, Predictive Modeling

      4.6
      Rating, 4.6 out of 5 stars
      ·
      13 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Customer Service Representatives

      Skills you'll gain: AI Personalization, Generative AI, Responsible AI, Customer Analysis, Customer Service, Customer experience improvement, Customer Engagement, Prompt Engineering, Self Service Technologies, LLM Application, Natural Language Processing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fractal Analytics

      Insights of Power BI

      Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Data Modeling, Data Visualization Software, Data Visualization, Data Transformation, Data Cleansing, Business Intelligence, Data Storytelling, Interactive Data Visualization, Dashboard, Data Analysis, Business Reporting, Microsoft Excel, Key Performance Indicators (KPIs)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      44 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      H

      HubSpot Academy

      Sales Reporting with HubSpot

      Skills you'll gain: Data Visualization, HubSpot CRM, Dashboard, Business Reporting, Customer Relationship Management (CRM) Software, Performance Reporting, Forecasting, Sales Pipelines, Business Metrics, Sales Enablement, Performance Metric, Sales, Data-Driven Decision-Making, Customer Service, Key Performance Indicators (KPIs), Customer Data Management, Customer Success Management, Goal Setting

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular customer insights courses

    • GenAI for Call Centers: AI-Driven Customer Success: Coursera Instructor Network
    • Measure a Marketing Strategy using Facebook Insights: Coursera Project Network
    • Research Report: Delivering Insights: University of California, Davis
    • Einführung in Facebook Audience Insights: Coursera Project Network
    • Sales Analysis with Claude : Coursera Instructor Network
    • Customer Service in the Age of Generative AI : University of Virginia Darden School Foundation
    • Generative AI in Customer Service Operations Training: Simplilearn
    • GenAI for Market Research Analysts: Coursera Instructor Network
    • Customer Value, Acquisition, and Retention: University of Maryland, College Park
    • GenAI for Customer Service Representatives: Coursera Instructor Network

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