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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • S

    SkillsBooster Academy

    DeepSeek R1 for AI Marketing and Business Strategy

    Skills you'll gain: Marketing Automation, AI Enablement, Leadership, Dashboard, Marketing Strategies, Strategic Marketing, AI Personalization, Business Strategy, Marketing Analytics, Customer Analysis, Generative AI, Business Modeling, Deepseek, Market Analysis, Strategic Decision-Making, Content Marketing, Media Planning, Prompt Engineering, Online Advertising, Digital Marketing

    Beginner · Course · 1 - 3 Months

  • E

    EDUCBA

    Java Servlets Case Study - Email Marketing Tool

    Skills you'll gain: Full-Stack Web Development, Email Automation, Front-End Web Development, Web Design and Development, User Interface (UI), Web Design, Java, Server Side, Java Programming, MySQL, Program Development, Hypertext Markup Language (HTML), Web Development, Web Applications, Data Access, Back-End Web Development, Real Time Data, Development Testing, Cascading Style Sheets (CSS)

    4.1
    Rating, 4.1 out of 5 stars
    ·
    16 reviews

    Intermediate · Course · 1 - 4 Weeks

  • I

    IBM

    Introduction to Business Analysis

    Skills you'll gain: Digital Transformation, Business Analysis, Requirements Elicitation, Gap Analysis, Business Analytics, Business Requirements, Requirements Analysis, Systems Analysis, Business Process Modeling, Technology Strategies, Microsoft Excel, Stakeholder Management, Stakeholder Communications, Change Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    427 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Data Analytics in Excel Using Real-World Examples

    Skills you'll gain: Microsoft Excel, Excel Formulas, Data Management, Data Analysis, Data Cleansing, Pivot Tables And Charts, Analytical Skills, Data Manipulation, Data Entry, Statistical Analysis, Data Import/Export, Data Quality, Data Visualization Software, Data Validation, Forecasting

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Marketing Automation with AI and HubSpot: Plan to Execution

    Skills you'll gain: Lead Generation, Marketing Automation, HubSpot CRM, Prompt Engineering, Email Automation, ChatGPT, Dashboard, MarTech, Marketing Strategies, Marketing Analytics, Customer Relationship Management (CRM) Software, Customer Engagement, Data-Driven Decision-Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Notion for Beginners: Intro to AI Marketing Template Mastery

    Skills you'll gain: Marketing Automation, Marketing Planning, AI Enablement, Marketing Strategies, Marketing, Campaign Management, ChatGPT, Databases, Automation, Project Planning, Artificial Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    22 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • K

    Kennesaw State University

    The 4 A's of Marketing with Jagdish Sheth

    Skills you'll gain: Global Marketing, Marketing Effectiveness, Marketing, Strategic Marketing, Stakeholder Management, Innovation, Stakeholder Communications, Corporate Sustainability, Business Marketing, Stakeholder Engagement, Stakeholder Analysis, Internal Communications, Compliance Management, Marketing Planning, Marketing Channel, Value Propositions, Social Media Marketing, Marketing Strategies, Business Strategy, Business

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 3 - 6 Months

  • A

    Alex Genadinik

    Instagram Marketing: Viral Algorithms Plus Instagram Ads

    Skills you'll gain: Instagram, Social Media, Social Media Strategy, Social Media Marketing, Marketing Automation, Paid media, Advertising, Content Creation, Target Audience, Drive Engagement

    Mixed · Course · 1 - 3 Months

  • S

    Skillshare

    Freelance Editor Marketing: Attract Your Ideal Clients

    Skills you'll gain: Social Media, Social Media Marketing, Instagram, Video Editing, Professional Development, Customer Engagement, Branding, Marketing Collateral, Portfolio Management, Creativity

    Mixed · Course · 1 - 4 Weeks

  • P

    Packt

    AWS Certified Data Analytics Specialty (2023) Hands-on

    Skills you'll gain: AWS Kinesis, Amazon DynamoDB, Amazon S3, Data Pipelines, AWS SageMaker, Real Time Data, Amazon CloudWatch, AWS Identity and Access Management (IAM), Cloud Storage, Apache Spark, Dashboard, Amazon Web Services, Apache Hive, Interactive Data Visualization, Apache Hadoop, Data Visualization Software, Data Processing, Extract, Transform, Load, Data Storage, Database Management Systems

    Beginner · Specialization · 1 - 3 Months

  • P

    Packt

    Data Analytics and Visualization with Tableau and more

    Skills you'll gain: R Programming, Alteryx, Statistical Programming, Tableau Software, Data Cleansing, Data Visualization Software, Dashboard, Data Visualization, Data Storytelling, Interactive Data Visualization, Data Presentation, Data Structures, Statistical Analysis, Workflow Management, Data Analysis, Data Processing, Data Manipulation, Data Transformation, Data Import/Export

    Intermediate · Course · 1 - 4 Weeks

  • I

    IBM

    Introduction to Big Data with Spark and Hadoop

    Skills you'll gain: Apache Hadoop, Apache Spark, PySpark, Apache Hive, Big Data, IBM Cloud, Kubernetes, Docker (Software), Scalability, Data Processing, Development Environment, Distributed Computing, Performance Tuning, Data Transformation, Debugging

    4.4
    Rating, 4.4 out of 5 stars
    ·
    476 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • DeepSeek R1 for AI Marketing and Business Strategy: SkillsBooster Academy
  • Java Servlets Case Study - Email Marketing Tool: EDUCBA
  • Introduction to Business Analysis: IBM
  • Data Analytics in Excel Using Real-World Examples: Packt
  • Marketing Automation with AI and HubSpot: Plan to Execution: Coursera
  • Notion for Beginners: Intro to AI Marketing Template Mastery: Coursera
  • The 4 A's of Marketing with Jagdish Sheth: Kennesaw State University
  • Instagram Marketing: Viral Algorithms Plus Instagram Ads: Alex Genadinik
  • Freelance Editor Marketing: Attract Your Ideal Clients: Skillshare
  • AWS Certified Data Analytics Specialty (2023) Hands-on: Packt

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