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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Simplilearn

    Master the Basics of Digital Analytics Training

    Skills you'll gain: Digital Analysis, Data-Driven Decision-Making, Web Analytics, Performance Metric, Performance Analysis, Operational Efficiency, Business Analytics, Operational Analysis, Analytics, Marketing Strategies, Data Analysis, Data Strategy, Business Analysis, Customer Insights

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Predictive Analytics for Business with H2O in R

    Skills you'll gain: R Programming, Predictive Analytics, Applied Machine Learning, Predictive Modeling, Data Pipelines, R (Software), Data-Driven Decision-Making, Analytics, Business Analytics, Data Science, Machine Learning Software, Feature Engineering, Data Preprocessing, Machine Learning Methods, Machine Learning, Model Training, Telemarketing, Model Deployment, Model Optimization

    4.9
    Rating, 4.9 out of 5 stars
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    53 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
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    EDUCBA

    Python for Data Science: Real Projects & Analytics

    Skills you'll gain: Descriptive Statistics, Model Evaluation, Feature Engineering, Probability & Statistics, Supervised Learning, Statistical Hypothesis Testing, Exploratory Data Analysis, Box Plots, Regression Analysis, Statistics, Predictive Modeling, Time Series Analysis and Forecasting, Data Science, Statistical Programming, Histogram, Statistical Analysis, Database Application, Database Software, Integrated Development Environments, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
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    34 reviews

    Beginner · Specialization · 3 - 6 Months

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    John Wiley & Sons

    Using Predictive Analytics to Improve Healthcare Outcomes

    Skills you'll gain: Predictive Analytics, Patient Safety, Health Informatics, Patient Flow, Patient-centered Care, Hospital Experience, Predictive Modeling, Healthcare Project Management, Clinical Leadership, Care Management, Pain Management, Nursing and Patient Care, Health Care, Data-Driven Decision-Making, Data Storytelling, Nursing Management, Healthcare Industry Knowledge, Health Technology, Data Science, Machine Learning

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free
    Free
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    Coursera

    Benutze Facebook für Marketing von Kleinunternehmen

    Skills you'll gain: Facebook, Social Media Marketing, Content Scheduling, Social Media, Marketing Effectiveness, Social Media Content, Marketing Analytics, Content Performance Analysis, Social Media Management, Advertising, Online Advertising, Content Development and Management, Target Audience, Driving engagement, Advertising Campaigns, Business Marketing, Web Presence

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
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    Coursera

    Prácticas efectivas de marketing usando Facebook Messenger

    Skills you'll gain: Facebook, Web Presence, Social Media Marketing, Social Media, Social Media Management, Customer Inquiries, Social Media Content, Customer Service, Customer experience improvement, Marketing Automation, Marketing, Marketing Communications, Content Development and Management, User Accounts, Administration, Business Administration

    4.9
    Rating, 4.9 out of 5 stars
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    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Nestlé

    Nestlé's Introduction to Marketing - with Abigail Laursen

    Skills you'll gain: Marketing Effectiveness, Global Marketing, New Product Development, Market Opportunities, Marketing, Product Development, Brand Marketing, Product Marketing, Brand Management, Data-Driven Marketing, Market Analysis, Competitive Analysis, Strategic Marketing, Marketing Planning, Diversity Marketing, Marketing Communications, Branding, Media Strategy, Consumer Behaviour, Marketing Strategy and Techniques

    4.4
    Rating, 4.4 out of 5 stars
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    12 reviews

    Beginner · Course · 1 - 3 Months

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    University of London

    Bachelor of Science in Marketing

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Customer Retention, Integrated Marketing Communications, Innovation, Mergers & Acquisitions, Performance Measurement, Training and Development, Virtual Teams, Databases, International Finance, Research, Branding, Economic Development, Cultural Diversity

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Free Trial
    Free Trial
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    SkillsBooster Academy

    AI Agents 101: Tools for Marketing & Business

    Skills you'll gain: Prompt Engineering, Marketing Strategies, Artificial Intelligence and Machine Learning (AI/ML), Strategic Marketing, Marketing Analytics, Artificial Intelligence, Generative AI, Agentic systems, Content Development and Management, Digital Marketing, Content Creation, Automation, Business Ethics, Customer experience improvement, Machine Learning, Natural Language Processing, Content Management, Creativity, Ethical Standards And Conduct, Interactive Data Visualization

    4.5
    Rating, 4.5 out of 5 stars
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    11 reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    Data Analytics with Skills.AI: Create Data Visualizations

    Skills you'll gain: Infographics, Data Presentation, Interactive Data Visualization, Data Visualization, Generative AI, AI Enablement, Analytics, Artificial Intelligence, Data Visualization Software, Data Analysis, Business Reporting, Data Science

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
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    SkillUp

    Online Marketing: Social Media, Ads & E-commerce Certificate

    Skills you'll gain: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Content Scheduling, Social Media Campaigns, Content Creation, Data-Driven Marketing, Customer Retention, Meta Ads Manager, Paid media, Customer Relationship Building, E-Commerce, Digital Marketing, Driving engagement, Keyword Research, Brand Marketing

    4.7
    Rating, 4.7 out of 5 stars
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    37 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    University of Illinois Urbana-Champaign

    Machine Learning Algorithms with Python in Business Analytics

    Skills you'll gain: Classification Algorithms, Business Analytics, Data Preprocessing, Analytics, Regression Analysis, Machine Learning Algorithms, Advanced Analytics, Applied Machine Learning, Scikit Learn (Machine Learning Library), Business Analysis, Unsupervised Learning, Machine Learning Methods, Predictive Modeling, Machine Learning, Python Programming, Decision Tree Learning, Supervised Learning

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
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    41 reviews

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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