Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Exploratory Data Analysis, Generative Model Architectures, Data Ethics, ChatGPT, Feature Engineering, Predictive Modeling, AI Enablement, Data Visualization, Artificial Intelligence and Machine Learning (AI/ML), Data Science, Data Synthesis, Data Preprocessing, Data Analysis, Responsible AI, Data Manipulation, Machine Learning, Context Management
Intermediate · Specialization · 1 - 3 Months

Duke University
Skills you'll gain: Business Analytics, Business Metrics, Analytics, Business Process Improvement, Business Intelligence, Business Process, Tableau Software, Business Analysis, Data Analysis, Key Performance Indicators (KPIs), Web Analytics, Data-Driven Decision-Making, Digital Transformation, E-Commerce, Financial Services, SQL, Decision Making
Mixed · Course · 1 - 3 Months

University of California San Diego
Skills you'll gain: Drug Development, Clinical Trials, Pharmaceuticals, Clinical Research, Commercialization, Pre-Clinical Development, Good Clinical Practices (GCP), Pharmacotherapy, Pharmacology, Regulatory Affairs, Intellectual Property, Sales Strategy, Biotechnology, Portfolio Management, Bioinformatics, Precision Medicine, Strategic Partnership, Regulatory Compliance, Marketing, Marketing Strategies
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Prompt Engineering, Generative AI, Generative AI Agents, Marketing Design, Web Content Accessibility Guidelines, Marketing Materials, Brand Awareness, Marketing, Advertising Campaigns, Branding, Search Engine Optimization, Marketing Analytics, AI Workflows, Large Language Modeling
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Cloud Platform, Distributed Denial-Of-Service (DDoS) Attacks, Google App Engine, Identity and Access Management, Cloud Infrastructure, Cloud Security, Big Data, Containerization, Cloud Services, OAuth, Infrastructure As A Service (IaaS), Kubernetes, Security Controls, Cloud Computing, Single Sign-On (SSO), Cloud Storage, Network Infrastructure, Application Security, Platform As A Service (PaaS), Data Security
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, AI Enablement, Generative AI, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement
Intermediate · Specialization · 1 - 3 Months

Fractal Analytics
Skills you'll gain: AI Enablement, Business Leadership, Strategic Leadership, Responsible AI, Business Strategy, Generative Adversarial Networks (GANs), Data Strategy, Business Transformation, Strategic Decision-Making, Organizational Effectiveness, Deep Learning, Artificial Intelligence, Organizational Development, Human Centered Design, Data Quality, Design Thinking, Governance, User Centered Design, Ethical Standards And Conduct
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Prompt Patterns, Large Language Modeling, LLM Application, Responsible AI, Vibe coding, Generative AI, AI Personalization, ChatGPT, Mobile Development, Agentic systems, Anthropic Claude, Data Ethics, Apple iOS, AI Product Strategy, Software Development, Machine Learning Methods, DevSecOps, Natural Language Processing, Artificial Intelligence and Machine Learning (AI/ML)
Advanced · Specialization · 1 - 3 Months

Skills you'll gain: Analytics, Data Visualization, Business Analytics, Data Analysis, Microsoft PowerPoint, Data Presentation, Presentations, Excel Formulas, Data-Driven Decision-Making, Dashboard, Business Intelligence, Microsoft Excel, Customer Analysis, Data Visualization Software, Big Data, Data Storytelling, Target Audience, Business Consulting, Spreadsheet Software, Data Cleansing
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Kubernetes, Google Cloud Platform, Load Balancing, Cloud Infrastructure, Google App Engine, Containerization, Identity and Access Management, Cloud Computing Architecture, Application Deployment, Managed Services, Infrastructure As A Service (IaaS), Virtual Networking, Cloud Deployment, Data Storage, Cloud-Native Computing, Cloud Applications, Big Data, Cloud Services, Cloud Computing, Cloud Solutions
Intermediate · Professional Certificate · 3 - 6 Months

Skills you'll gain: Apache Kafka, Linux Commands, Data Warehousing, Bash (Scripting Language), Extract, Transform, Load, Data Pipelines, SQL, IBM Cognos Analytics, Apache Airflow, Data Visualization, Shell Script, Dashboard, IBM DB2, Star Schema, Business Intelligence, Interactive Data Visualization, Linux, Databases, Relational Databases, Data Analysis
Beginner · Specialization · 3 - 6 Months

Board Infinity
Skills you'll gain: Target Audience, Marketing Psychology, Digital Media Strategy, Target Market, Paid media, Marketing Analytics, Social Media Campaigns, Persona Development, Marketing, Google Analytics, Social Media, Storytelling, Content Strategy
Intermediate · Course · 1 - 4 Weeks