Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

Coursera
Skills you'll gain: TikTok, Social Media Content, Content Performance Analysis, Content Creation, Video Editing, Social Media, Social Media Marketing, Social Media Strategy, Storytelling, Drive Engagement, Content Strategy, Brand Awareness, User Accounts
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Microsoft Copilot, Content Creation, Generative AI Agents, Marketing Materials, Ideation, Web Content, Social Media Content, Content Strategy, Blogs, Personalized Service, Paid media, Search Engine Optimization
Beginner · Course · 1 - 4 Weeks

Digital Marketing Institute
Skills you'll gain: Digital Marketing, Social Media Marketing, Marketing Channel, Digital Media Strategy, Marketing Automation, Marketing Strategy and Techniques, Social Media Strategy, Digital Advertising, Email Marketing, Content Marketing, Search Engine Optimization, Marketing Communications, E-Commerce, Customer Relationship Management (CRM) Software, Demand Generation, Marketing Analytics, Customer Service, Web Applications
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: TikTok, Target Audience, Content Strategy, Social Media Content, Content Creation, Product Roadmaps, Social Media Strategy, Growth Strategies, Drive Engagement
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, Content Creation, Social Media Content, Graphic and Visual Design, Web Content, Social Media, Drive Engagement, Photo/Video Production and Technology, Video Production, Storytelling, Photo Editing, Generative AI Agents, Writing, Video Editing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Strategy, Social Media Marketing, Instagram, Video Editing, Professional Development, Digital Content, Branding, Portfolio Management, Promotional Strategies
Mixed · Course · 1 - 4 Weeks

SkillsBooster Academy
Skills you'll gain: Email Marketing, Lead Generation, Email Automation, Customer Relationship Management (CRM) Software, Performance Metric, Sales Pipelines, Digital Marketing, Copywriting, Customer Support, Customer Engagement, Data Pipelines, Compliance Management, Revenue Cycle Management, Generative AI, Design and Product, Product Design, Law, Regulation, and Compliance, Artificial Intelligence, Design Elements And Principles, Statistics
Beginner · Course · 1 - 3 Months

Skills you'll gain: Instagram, Content Creation, Social Media Management, Social Media Content, Content Development and Management, Marketing Planning, Content Strategy, Shared Media, Owned Media, Scheduling, Workflow Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Planning, Business Marketing
Beginner · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Social Media, Social Media Strategy, Earned Media, Owned Media, Paid media, Facebook, Content Creation, Drive Engagement, Digital Media Strategy, Advertising, Digital Advertising, Global Marketing, Marketing Strategies, Key Performance Indicators (KPIs), Customer Engagement, A/B Testing
Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Search Engine Marketing, Digital Marketing, Content Marketing, Web Analytics and SEO, Search Engine Optimization, Content Strategy, Marketing Planning, Marketing Strategy and Techniques, Social Media Marketing, Driving engagement, Social Media Strategy, Cross-Channel Marketing, Social Media, Marketing Automation, Campaign Management, Customer experience strategy (CX), User Experience, Brand Management, Customer Relationship Management (CRM) Software, AI Personalization
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Content Strategy, Social Media Content, Content Creation, Social Media Management, Drive Engagement, Content Management, Calendar Management, Social Media, Google Workspace, Content Performance Analysis, Workflow Management, Scheduling, Live Streaming
Beginner · Course · 1 - 4 Weeks