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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Challenges in Business

    Skills you'll gain: Global Marketing, Sustainable Business, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Cultural Sensitivity, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Intercultural Competence, Consumer Behaviour, Product Development, Market Analysis, Diversity Awareness, Cultural Responsiveness, Sustainable Development, Marketing Planning, Culture, Brand Strategy

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    542 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Google Marketing Digital e E-Commerce

    Skills you'll gain: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Search Engine Optimization, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Google Ads, Social Media Management, Customer Retention, Customer Relationship Management, E-Commerce, Performance marketing, Marketing, Campaign Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.7K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Amsterdam

    Inferential Statistics

    Skills you'll gain: Regression Analysis, Statistical Inference, Statistics, Logistic Regression, R Programming

    4.3
    Rating, 4.3 out of 5 stars
    ·
    607 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Big Data, Artificial Intelligence, and Ethics

    Skills you'll gain: Data Ethics, Artificial Intelligence, Research, Natural Language Processing, Big Data, AI Enablement, Research Methodologies, Social Sciences, Applied Machine Learning, Responsible AI, Analytics, Machine Learning, Data Mining, Ethical Standards And Conduct, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    687 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    Critical Reading and Writing Skills with GenAI

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Critical Thinking, Critical Thinking and Problem Solving, Generative AI, Social Impact, Research, Responsible AI, Analytical Skills, Creative Thinking, Writing, Report Writing, Data Ethics, Business Writing, Creative Problem-Solving, Creativity, Personal Development, Self-Awareness, English Language, Computer Literacy

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Positive Psychology: Applications and Interventions

    Skills you'll gain: Goal Setting, Empathy & Emotional Intelligence, Emotional Intelligence, Smart Goals, Personal Development, Overcoming Obstacles, Productivity, Positive Behavior Support, Optimism, Self-Awareness, Self-Motivation, Growth Mindedness, Cognitive flexibility, Psychology, Creativity, Curiosity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Unilever Supply Chain Data Analyst

    Skills you'll gain: Data Governance, Descriptive Analytics, Data Storytelling, Supply Chain, Supply Chain Management, Demand Planning, Presentations, Data Visualization, Supply Chain Systems, Supply Chain Planning, Transportation, Supply Chain, and Logistics, Process Improvement, Data Management, Data Lakes, Predictive Analytics, Forecasting, Data Analysis, Data Analysis Software, Real Time Data, Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    600 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    Technion - Israel Institute of Technology

    Cracking the Creativity Code: Discovering Ideas

    Skills you'll gain: Ideation, Brainstorming, Innovation, Creative Problem-Solving, Creative Thinking, Creativity, Operations Management, Resourcefulness, Thought Leadership, Problem Solving, Strategic Thinking, Visionary, Curiosity, Solution Delivery, Presentations, Persistence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Digital Transformation in Financial Services

    Skills you'll gain: FinTech, Technology Strategies, Payment Systems, Case Studies, Financial Services, Digital Transformation, International Finance, Banking Services, Mobile Banking, Banking, Innovation, Financial Regulations, Business Technologies, Business Transformation, Financial Market, Competitive Analysis, Analysis, Financial Regulation, Business Strategy, Business Analysis

    4.4
    Rating, 4.4 out of 5 stars
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    2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    Chemical Biology

    Skills you'll gain: Biochemistry, Biochemical Assays, Fluoroscopy, Molecular Biology, Cell Biology, Chemistry, Biotechnology, Laboratory Research, Scientific Visualization, Biology, Specimen Labeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    164 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    L

    Lund University

    AI, Business & the Future of Work

    Skills you'll gain: AI Product Strategy, Organizational Strategy, Artificial Intelligence, Business Transformation, Business Risk Management, Digital Transformation, Thought Leadership, Interviewing Skills, Human Machine Interfaces, Ethical Standards And Conduct

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    Novartis

    Pharmacokinetics

    Skills you'll gain: Drug Interaction, Pharmacology, Pharmaceuticals, Pre-Clinical Development, Drug Development, Medication Administration, Pharmaceutical Terminology, Clinical Research, Laboratory Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    67 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Global Challenges in Business: University of Illinois Urbana-Champaign
  • Google Marketing Digital e E-Commerce: Google
  • Inferential Statistics: University of Amsterdam
  • Big Data, Artificial Intelligence, and Ethics: University of California, Davis
  • Critical Reading and Writing Skills with GenAI: The Hong Kong University of Science and Technology
  • Positive Psychology: Applications and Interventions: University of Pennsylvania
  • Unilever Supply Chain Data Analyst: Unilever
  • Cracking the Creativity Code: Discovering Ideas: Technion - Israel Institute of Technology
  • Digital Transformation in Financial Services: Copenhagen Business School
  • Chemical Biology: University of Geneva

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