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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Wharton Business and Financial Modeling Capstone

    Skills you'll gain: Portfolio Management, Financial Modeling, Presentations, Microsoft PowerPoint, Investment Management, Business Modeling, Data Modeling, Quantitative Research, Business Analytics, Financial Data, Portfolio Risk, Microsoft Excel, Financial Analysis, Regression Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    518 reviews

    Mixed · Course · 1 - 3 Months

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    P

    Packt

    Prompt Engineering For Everyone with ChatGPT and GPT-4

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    Universidad de los Andes

    Programa en Desarrollo de nuevas empresas

    Skills you'll gain: Strategic Partnership, Business Modeling, Value Propositions, Business Development, Resource Allocation, Entrepreneurial Finance, Financial Analysis, Target Market, User Feedback, Entrepreneurship, Team Building, New Product Development, Leadership Development, New Business Development, Business Marketing, Performance Metric, Revenue Forecasting, Product Development, Profit and Loss (P&L) Management, Cash Flows

    4.8
    Rating, 4.8 out of 5 stars
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    1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    U

    University of Toronto

    Gender Analytics: Gender Equity through Inclusive Design

    Skills you'll gain: Human Centered Design, Organizational Change, User Research, Design Thinking, Change Management, Design Research, Product Design, Data Ethics, Data Collection, Quantitative Research, Prototyping, Influencing, Qualitative Research, Storytelling, Leadership, Data Analysis, Analytics, Diversity Awareness, Diversity and Inclusion, Innovation

    4.8
    Rating, 4.8 out of 5 stars
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    610 reviews

    Beginner · Specialization · 3 - 6 Months

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    B

    Board Infinity

    Google Analytics: Quick Wins and Hacks for Marketers

    Skills you'll gain: Google Analytics, Marketing Analytics, Web Analytics, Marketing Effectiveness, Campaign Management, Digital Marketing, Target Audience, Customer Insights, Analytics, Performance Analysis, A/B Testing, Dashboard, Performance Metric, Content Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    T

    The University of Sydney

    Academic Skills for University Success: Capstone

    Skills you'll gain: Critical Thinking, Research, Problem Solving, Ethical Standards And Conduct, Research Methodologies, Verbal Communication Skills, Writing, Creative Problem-Solving, Brainstorming, Complex Problem Solving, Planning

    4.9
    Rating, 4.9 out of 5 stars
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    1.9K reviews

    Mixed · Course · 1 - 3 Months

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    C

    Coursera

    Starting & Managing a Sustainable Hotel or Tourism Business

    Skills you'll gain: Sustainable Business, Hotel Operations, Hospitality Management, Business Planning, Corporate Sustainability, Sustainability Standards, Waste Minimization, Community Development, Environmental Resource Management, Market Trend, Market Analysis, Cost Benefit Analysis, Strategic Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
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    12 reviews

    Beginner · Course · 1 - 4 Weeks

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    D

    DeepLearning.AI

    IA Para Todos (Español)

    Skills you'll gain: Market Opportunities, AI Enablement, AI Product Strategy, Responsible AI, Artificial Intelligence, Data Ethics, Applied Machine Learning, Artificial Neural Networks, Data Science, Deep Learning, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
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    1.4K reviews

    Beginner · Course · 1 - 4 Weeks

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    J

    Johns Hopkins University

    Engineering Life: Synbio, Bioethics & Public Policy

    Skills you'll gain: Governance, Biotechnology, Policy Analysis, Medical Science and Research, Healthcare Ethics, Clinical Research Ethics, Chemical and Biomedical Engineering, Health Policy, Public Policies, Environmental Issue, Ethical Standards And Conduct, Policy Development, Public Health, Case Studies

    4.2
    Rating, 4.2 out of 5 stars
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    80 reviews

    Intermediate · Course · 1 - 3 Months

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    SkillUp

    Artificial Intelligence for Healthcare

    Skills you'll gain: Artificial Intelligence, AI Enablement, Jupyter, Healthcare Ethics, Health Informatics, Healthcare Industry Knowledge, LLM Application, Machine Learning, Deep Learning, Machine Learning Software, MLOps (Machine Learning Operations), Statistical Machine Learning, AI Product Strategy, Model Evaluation, Convolutional Neural Networks, Data Preprocessing, Predictive Modeling, Data-Driven Decision-Making, Data Processing, Data Analysis

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    B

    Birla Institute of Technology & Science, Pilani

    Automata and Computability

    Skills you'll gain: Theoretical Computer Science, Computational Logic, Mathematical Theory & Analysis, Algorithms, Computational Thinking, Programming Principles, Computer Science, Data Structures, Graph Theory, Natural Language Processing, Logical Reasoning, Formal Learning

    Intermediate · Course · 1 - 3 Months

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    U

    Universidad Nacional Autónoma de México

    Marketing en redes sociales desde cero

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Target Audience, Digital Marketing, Performance Analysis, Content Creation, Marketing, Marketing Strategies, Campaign Management, Customer Engagement, Instagram, Performance Metric, Brand Management, Facebook, Trend Analysis, LinkedIn, Business Metrics, Crisis Management

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Wharton Business and Financial Modeling Capstone: University of Pennsylvania
  • Prompt Engineering For Everyone with ChatGPT and GPT-4: Packt
  • Programa en Desarrollo de nuevas empresas: Universidad de los Andes
  • Gender Analytics: Gender Equity through Inclusive Design: University of Toronto
  • Google Analytics: Quick Wins and Hacks for Marketers: Board Infinity
  • Academic Skills for University Success: Capstone: The University of Sydney
  • Starting & Managing a Sustainable Hotel or Tourism Business: Coursera
  • IA Para Todos (Español): DeepLearning.AI
  • Engineering Life: Synbio, Bioethics & Public Policy: Johns Hopkins University
  • Artificial Intelligence for Healthcare: SkillUp

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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