Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: React Native, Android Studio, Restful API, Version Control, User Research, Usability Testing, Git (Version Control System), Data Structures, Jest (JavaScript Testing Framework), Unix Commands, Android Jetpack, Android Development, Persona (User Experience), GitHub, Interaction Design, Kotlin, User Experience, Design Research, Mobile Development, Javascript
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Data Integration, Analysis, Case Studies, Business Analytics, Analytical Skills, Forecasting, Databases, Applied Machine Learning, Relational Databases, Innovation
Beginner · Course · 1 - 4 Weeks

DeepLearning.AI
Skills you'll gain: Recurrent Neural Networks (RNNs), Natural Language Processing, Keras (Neural Network Library), Tensorflow, Large Language Modeling, Deep Learning, PyTorch (Machine Learning Library), Artificial Intelligence and Machine Learning (AI/ML), Artificial Neural Networks, Hugging Face, Transfer Learning, Embeddings, Text Mining
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: HubSpot CRM, Customer Relationship Management, Customer Data Management, Email Marketing, Marketing Materials, Business Software, Sales Development, Customer Communications Management, Sales Pipelines, Dashboard, Data Management, Customer Service, Marketing, Sales Operations, Team Oriented
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Stakeholder Engagement, Business Intelligence, Data-Driven Decision-Making, Dashboard, Business Analytics, Real Time Data, Data Integration, Data Modeling, Data Storytelling, Data Analysis, Key Performance Indicators (KPIs), Business Process, Project Planning
Advanced · Course · 1 - 4 Weeks

Fractal Analytics
Skills you'll gain: Vector Databases, Responsible AI, Data Strategy, Data Ethics, Data Management, Data Architecture, Data Security, Generative AI, AI Security, Generative AI Agents, Data Governance, Retrieval-Augmented Generation, Interoperability, Data Store, AI Workflows, Enterprise Architecture, AI Enablement, Metadata Management, Data Pipelines, Artificial Intelligence and Machine Learning (AI/ML)
Intermediate · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Microsoft Office, Data Entry, Microsoft 365
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Sampling (Statistics), Logistic Regression, SAS (Software), Predictive Analytics, Automation, Data Integration, Advanced Analytics, Debugging, Statistical Programming, SQL, Statistical Methods, Report Writing, Data Manipulation, Model Evaluation, Data Analysis, Statistical Reporting, Data Access, Microsoft Excel, Analysis, Finance
Beginner · Specialization · 3 - 6 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Data Presentation, Matplotlib, Analytics, Probability Distribution, Data Processing, Statistical Methods, Exploratory Data Analysis, Statistical Analysis, Probability, Data Cleansing, Computer Programming Tools, Data Collection, Performance Measurement, Python Programming, Technical Analysis
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Search Engine Optimization, Keyword Research, Search Engine Marketing, Web Analytics and SEO, Target Audience, Social Media Strategy, Content Strategy, Digital Marketing, Persona Development, Marketing, Marketing Strategy and Techniques, AI Product Strategy, Social Media, Competitive Analysis, Brand Awareness, Customer Insights
Intermediate · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Pandas (Python Package), Statistical Analysis, Data Manipulation, Data Cleansing, Data Analysis, Probability & Statistics, Sampling (Statistics), NumPy, Pivot Tables And Charts, Statistical Hypothesis Testing, Jupyter, Python Programming, Data Import/Export, Programming Principles
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Pay Per Click Advertising, Performance marketing, Google Ads, Keyword Research, Advertising Campaigns, Search Engine Marketing, Marketing Budgets, Online Advertising, Paid media, Advertising, Digital Advertising, Marketing, Data-Driven Decision-Making, Digital Marketing, Sales Presentation, Performance Metric
Beginner · Course · 1 - 4 Weeks