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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    Alex Genadinik

    LinkedIn Lead Generation And Professional LinkedIn Profile

    Skills you'll gain: LinkedIn, Lead Generation, Sales Prospecting, Prospecting and Qualification, B2B Sales, Sales Pipelines, Business Marketing, Professional Networking, Relationship Building, Copywriting, Branding, Automation

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    R

    Rice University

    Business Finance and Data Analysis Fundamentals

    Skills you'll gain: Capital Budgeting, Cash Flows, Probability & Statistics, Finance, Financial Statements, Microsoft Excel, Descriptive Statistics, Financial Accounting, Business Analytics, Box Plots, Probability Distribution, Data Visualization, Probability, Statistics, Ledgers (Accounting), Financial Analysis, Business Valuation, Business Mathematics, Financial Management, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    2.9K reviews

    Beginner · Specialization · 3 - 6 Months

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    Coursera

    Optimize Content for AI Visibility

    Skills you'll gain: Digital Marketing, Search Engine Optimization, Keyword Research, ChatGPT, Content Development and Management, Web Content, Content Performance Analysis, Technical Writing, JSON

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    IBM

    Python Project for Data Science

    Skills you'll gain: Dashboard, Web Scraping, Pandas (Python Package), Data Presentation, Data Visualization, Data Analysis, Data Processing, Data Science, Python Programming, Data Manipulation, Jupyter, Data Collection

    4.5
    Rating, 4.5 out of 5 stars
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    4.8K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    LearnQuest

    Advanced Engagement, Content, and Conversion Strategies

    Skills you'll gain: Sales, Sales Strategy, Sales Pipelines, Selling Techniques, Social Media Campaigns, Social Media, Social Media Content, Social Media Marketing, Customer Engagement, Content Creation, Content Performance Analysis, Marketing Analytics, Drive Engagement, Content Strategy, Marketing Automation, Customer Analysis, Storytelling, Data-Driven Decision-Making, Campaign Management, A/B Testing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Generate Personalized Content with AI Prompts

    Skills you'll gain: Prompt Engineering, AI Personalization, Personalized Service, Marketing Communications, Customer Communications Management, Content Development and Management, Customer Engagement, Promotions and Campaigns

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    The Data Scientist’s Toolbox

    Skills you'll gain: Data Science, Version Control, Data Transformation, GitHub, R (Software), Data Literacy, Git (Version Control System), Data Analysis, R Programming, Exploratory Data Analysis, Software Installation

    4.6
    Rating, 4.6 out of 5 stars
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    34K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
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    Alex Genadinik

    Sales Copywriting And Landing Page Optimization With ChatGPT

    Skills you'll gain: Sales Strategy, Marketing Psychology, Marketing Materials, Copywriting, Sales, Selling Techniques, Consumer Behaviour, Marketing, Marketing Strategies, Target Audience, Promotional Strategies, ChatGPT, Customer Relationship Building

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    Duke University

    Mastering Data Analysis in Excel

    Skills you'll gain: Predictive Modeling, Histogram, Microsoft Excel, Data Analysis, Business Analytics, Predictive Analytics, Data Modeling, Business Analysis, Analysis, Logistic Regression, Classification Algorithms, Data-Driven Decision-Making, Statistics, Business Risk Management

    4.2
    Rating, 4.2 out of 5 stars
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    3.9K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    DeepLearning.AI

    DeepLearning.AI TensorFlow Developer

    Skills you'll gain: Tensorflow, Transfer Learning, Recurrent Neural Networks (RNNs), Convolutional Neural Networks, Natural Language Processing, Computer Vision, Time Series Analysis and Forecasting, Keras (Neural Network Library), Embeddings, Image Analysis, Deep Learning, Scalability, Applied Machine Learning, Predictive Modeling, Artificial Intelligence, Data Preprocessing, Artificial Neural Networks, Text Mining, Forecasting, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
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    25K reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: New
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    Coursera

    Social Media Content Creation with Canva

    Skills you'll gain: Canva (Software), Social Media, Social Media Content, Social Media Campaigns, Content Creation, Animations, Social Media Marketing, Social Media Strategy, Advertising Campaigns, Drive Engagement, Style Guides, Marketing Design, Instagram, Graphic Design, Content Strategy, Branding

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Master Microsoft Office 365 and Power Platform

    Skills you'll gain: Microsoft Power Platform, Microsoft Copilot, Prompt Engineering, Microsoft Power Automate/Flow, Power BI, Microsoft 365, Multimedia, Microsoft PowerPoint, Dashboard, Microsoft Excel, Excel Formulas, Data Visualization, No-Code Development, Spreadsheet Software, Microsoft Office, Power Apps Component Framework, Microsoft Outlook, Microsoft Word, Presentations, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    7.1K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • LinkedIn Lead Generation And Professional LinkedIn Profile: Alex Genadinik
  • Business Finance and Data Analysis Fundamentals: Rice University
  • Optimize Content for AI Visibility: Coursera
  • Python Project for Data Science: IBM
  • Advanced Engagement, Content, and Conversion Strategies: LearnQuest
  • Generate Personalized Content with AI Prompts: Coursera
  • The Data Scientist’s Toolbox: Johns Hopkins University
  • Sales Copywriting And Landing Page Optimization With ChatGPT: Alex Genadinik
  • Mastering Data Analysis in Excel: Duke University
  • DeepLearning.AI TensorFlow Developer: DeepLearning.AI

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