Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Michigan
Skills you'll gain: Data Visualization, Exploratory Data Analysis, Plot (Graphics), Statistical Analysis, Data Presentation, Ggplot2, Program Evaluation, Policy Analysis, Surveys, Data Ethics, R (Software), Data Analysis, Tidyverse (R Package), Statistical Visualization, R Programming, Statistical Methods, Public Policies, Data Visualization Software, Case Studies, Political Sciences
Intermediate · Specialization · 3 - 6 Months

University of Pennsylvania
Skills you'll gain: Financial Statements, Operations Management, Operational Efficiency, Financial Statement Analysis, Return On Investment, Accrual Accounting, Human Capital, Process Analysis, Branding, Financial Accounting, Marketing, Process Management, People Management, Strategic Marketing, Capital Budgeting, Financial Reporting, Finance, Peer Review, Project Design, Corporate Finance
Beginner · Specialization · 3 - 6 Months

Universitat Autònoma de Barcelona
Skills you'll gain: General Data Protection Regulation (GDPR), Law, Regulation, and Compliance, Personally Identifiable Information, Information Privacy, Data Security, Security Requirements Analysis, Data Governance, Data Ethics, Data Access, Risk Management Framework
Beginner · Course · 1 - 4 Weeks

Rice University
Skills you'll gain: Economics, Supply And Demand, Economic Development, Financial Policy, Market Dynamics, Business Economics, Business Metrics, Public Policies, Performance Metric, International Finance, Fiscal Management, Investments, Labor Relations, Financial Market, Financial Regulations
Beginner · Course · 1 - 3 Months

HEC Paris
Skills you'll gain: Social Impact, Sustainable Business, Ideation, Self-Awareness, Action Oriented, Project Implementation, Entrepreneurship, Personal Development, Business Modeling, Innovation, Creative Problem-Solving, Proactivity, Visionary, Strategic Thinking, Communication
Mixed · Course · 1 - 3 Months

École Polytechnique Fédérale de Lausanne
Skills you'll gain: Traffic Flow Optimization, Land Development, Spatial Analysis, Civil Engineering, Systems Thinking, Sociology, Socioeconomics, Social Sciences, Sustainable Development, Public Policies
Mixed · Course · 1 - 3 Months
Johns Hopkins University
Skills you'll gain: Sanitation, Crisis Intervention, Public Health, Public Health and Disease Prevention, Water Resources, Chronic Diseases, Emergency Response, Nutrition and Diet, Community Health, Health Systems, Environmental Resource Management, Epidemiology, Health Care, Infectious Diseases
Beginner · Course · 1 - 3 Months

Georgia Institute of Technology
Skills you'll gain: Music, Multimedia, Design, Web Content Accessibility Guidelines, Usability Testing, Design Thinking, User Experience Design, Human Centered Design
Intermediate · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Instructional Design, Learning Theory, User Experience Design, Design, Design Thinking, Disabilities, Education Software and Technology, Professional Development, Diversity Equity and Inclusion Initiatives, User Centered Design, Emerging Technologies
Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Agentic systems, Economics, Artificial Intelligence, Economic Development, Socioeconomics, Public Policies, Automation, Labor Relations, Emerging Technologies, Theoretical Computer Science, Market Dynamics, Growth Strategies, Policy Analysis, Innovation
Advanced · Course · 1 - 3 Months

Skills you'll gain: Social Media Management, Social Media Content, Social Media, Scheduling, Social Media Marketing, Social Media Strategy
Beginner · Guided Project · Less Than 2 Hours

O.P. Jindal Global University
Skills you'll gain: Social Studies, Political Sciences, Diversity Awareness, Social Justice, Culture, Social Sciences, Cultural Diversity, Public Policies, Governance
Beginner · Course · 1 - 3 Months