Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
SAS
Skills you'll gain: Data Manipulation, SAS (Software), Data Access, Data Import/Export, Microsoft Excel, Data Analysis, Data Transformation, Requirements Analysis, Statistical Programming, Exploratory Data Analysis, Data Validation, Statistical Analysis, Data Wrangling, Data Processing, Data Preprocessing, Pivot Tables And Charts, Data Integration, SQL, Data Cleansing, Descriptive Statistics
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Logical Operations
Skills you'll gain: Tableau Software, Data Visualization Software, Data Storytelling, Data Analysis, Report Writing, Spreadsheet Software, Data Visualization, Dashboard, Trend Analysis, Interactive Data Visualization, Data Presentation, Microsoft Excel, Statistical Analysis, Predictive Analytics, Data Transformation, Microsoft Office, Microsoft PowerPoint, Productivity Software, Forecasting, Data Management
Beginner · Specialization · 3 - 6 Months

Logical Operations
Skills you'll gain: Management Reporting, Business Reporting, Run Chart, Data Presentation, Microsoft Access, Data Analysis, Business Intelligence Software, Business Intelligence, Data Analysis Software, Microsoft Office
Mixed · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Seaborn, NumPy, Matplotlib, Data Transformation, Data Manipulation, Data Visualization Software, Pandas (Python Package), Plot (Graphics), Data Visualization, Jupyter, Scatter Plots, Data Science, Data Processing, Data Analysis, Box Plots, Python Programming, Graphing, Computer Programming, Computer Programming Tools, Software Development
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Logistic Regression, Model Evaluation, Statistical Modeling, Predictive Modeling, Statistical Analysis, Advanced Analytics, Data Analysis, Correlation Analysis, Predictive Analytics, Machine Learning, Variance Analysis, Python Programming
Advanced · Course · 1 - 3 Months

Macquarie University
Skills you'll gain: Value Propositions, Market Research, Entrepreneurship, User Research, Customer Insights, New Product Development, Competitive Analysis, Data-Driven Decision-Making, Fundraising and Crowdsourcing, Presentations, Business Modeling, Innovation, Business Development, Strategic Partnership, Professional Networking
Beginner · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Business Economics, Behavioral Economics, Policy Analysis, Business Operations, Price Negotiation, Socioeconomics, Consumer Behaviour, Social Sciences, Political Sciences, Economics, Policy, and Social Studies, Business Strategy, Public Policies, Competitive Analysis, Decision Making, Market Analysis, Resource Allocation, Environmental Issue
Beginner · Specialization · 1 - 3 Months

Indian School of Business
Skills you'll gain: Financial Statements, Peer Review, Financial Statement Analysis, Financial Trading, Balance Sheet, Portfolio Management, Income Statement, Data Collection, Market Liquidity, Investment Management, Financial Analysis, Performance Analysis, Project Design, Market Analysis, Financial Market, Accruals, Business Planning, Securities Trading, Market Dynamics, Performance Measurement
Beginner · Specialization · 3 - 6 Months

Logical Operations
Skills you'll gain: Adobe Illustrator, Adobe Creative Cloud, Graphic Design, Graphic and Visual Design, Adobe Photoshop, Graphic and Visual Design Software, User Interface (UI), Computer Graphics, Document Management, Design Elements And Principles, Typography, Web Content, Productivity Software, Scalability
Mixed · Course · 1 - 3 Months

Skills you'll gain: Kibana, Dashboard, Interactive Data Visualization, Data Visualization, Data Visualization Software, Grafana, Graphing, Data Analysis, Splunk, Real Time Data, Anomaly Detection, Applied Machine Learning, Time Series Analysis and Forecasting, Query Languages, SQL, Role-Based Access Control (RBAC), Qualitative Research
Beginner · Course · 1 - 3 Months

Logical Operations
Skills you'll gain: Tableau Software, Report Writing, Data Visualization Software, Dashboard, Data Visualization, Data Analysis, Business Intelligence, Data-Driven Decision-Making, Data Storytelling, Data Presentation, Ad Hoc Reporting, Interactive Data Visualization, Microsoft Excel, Data Manipulation, Data Sharing, Microsoft PowerPoint, Data Management, Productivity Software, Microsoft Office
Mixed · Course · 1 - 3 Months
Logical Operations
Skills you'll gain: Prompt Engineering, Generative AI, Prompt Engineering Tools, Prompt Patterns, Multimodal Prompts, Data Ethics, Responsible AI, Image Quality, Business Ethics, Presentations, Photo Editing, Creativity, Artificial Intelligence, Photo/Video Production and Technology, Graphic and Visual Design, Promotional Materials, Design, Customer Service, Marketing
Mixed · Course · 1 - 4 Weeks