• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Preview
      Preview
      E

      ESSEC Business School

      L'entrepreneuriat social : de l'envie au projet

      Skills you'll gain: Market Opportunities, Value Propositions, Entrepreneurship, Needs Assessment, Business Modeling, Market Analysis, Business Planning, Community Development, Innovation, New Business Development, Market Research, Business Ethics, Target Audience

      4.7
      Rating, 4.7 out of 5 stars
      ·
      191 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Corporate Communications

      Skills you'll gain: Corporate Communications, Internal Communications, Storytelling, Strategic Communication, Media Relations, Target Audience, Social Media, Business Communication, Public Relations, Crisis Management, Marketing Communications, Presentations, Media and Communications, Social Media Marketing, Diversity Equity and Inclusion Initiatives, Employee Retention, Employee Engagement, Drive Engagement, Communication, Diversity and Inclusion

      4.6
      Rating, 4.6 out of 5 stars
      ·
      110 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Preview
      Preview
      F

      Fractal Analytics

      Behavior Architecture - Understanding Human Behavior

      Skills you'll gain: Behavior Management, Decision Making, Behavioral Economics, Emotional Intelligence, Psychology, Innovation, Human Centered Design, Qualitative Research, Critical Thinking, Cognitive flexibility, Empathy, Research Methodologies

      4.5
      Rating, 4.5 out of 5 stars
      ·
      50 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      E

      Erasmus University Rotterdam

      Digital Governance

      Skills you'll gain: Cyber Governance, Legal Research, Law, Regulation, and Compliance, Data Governance, Digital Transformation, Data Sharing, Information Privacy, Technology Strategies, E-Commerce, Regulation and Legal Compliance, Governance, Data Ethics, Court Systems, Automation, Big Data, Economics, Policy, and Social Studies, Public Administration, Competitive Analysis, Artificial Intelligence

      4.6
      Rating, 4.6 out of 5 stars
      ·
      153 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      E

      Erasmus University Rotterdam

      Earth Economics

      Skills you'll gain: Economics, Economics, Policy, and Social Studies, Economic Development, Socioeconomics, International Relations, Business Economics, Data Analysis, Public Policies, Graphing, Environment and Resource Management, Data Collection, Policy Analysis, Trend Analysis, Policy Development

      4.6
      Rating, 4.6 out of 5 stars
      ·
      87 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Programming for Python Data Science: Principles to Practice

      Skills you'll gain: Matplotlib, Pandas (Python Package), Plot (Graphics), Data Cleansing, Algorithms, Software Engineering, Predictive Modeling, Debugging, Data Visualization Software, Data Visualization, NumPy, Scatter Plots, Query Languages, Data Manipulation, Data Science, Data Storytelling, Object Oriented Programming (OOP), Regression Analysis, Python Programming, Data Analysis

      3.8
      Rating, 3.8 out of 5 stars
      ·
      74 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      SQL Problem Solving

      Skills you'll gain: Data Quality, SQL, Data Storytelling, Data Presentation, Data Visualization, Complex Problem Solving, Business Intelligence, Business Reporting, Forecasting, Dashboard, Data Analysis, JSON, Business Analytics, Dataflow, Analytics, Predictive Analytics, Exploratory Data Analysis, Business Metrics, Data Manipulation

      4.3
      Rating, 4.3 out of 5 stars
      ·
      8 reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Data Analysis Using Pyspark

      Skills you'll gain: PySpark, Matplotlib, Apache Spark, Big Data, Data Processing, Data Visualization, Distributed Computing, Data Manipulation, Data Analysis, Data Wrangling, Query Languages, Python Programming

      4.5
      Rating, 4.5 out of 5 stars
      ·
      310 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Integral Calculus through Data and Modeling

      Skills you'll gain: Calculus, Integral Calculus, Numerical Analysis, Advanced Mathematics, Applied Mathematics, Probability Distribution, Mathematical Software, Engineering Calculations, Probability, Mechanics, Mathematical Modeling, Mathematical Theory & Analysis, Estimation, Geometry, Scientific Visualization, Data Analysis, Physics, Algebra

      4.7
      Rating, 4.7 out of 5 stars
      ·
      129 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Michigan State University

      Journalism, the future, and you!

      Skills you'll gain: Journalism, Ethical Standards And Conduct, Media and Communications, Interviewing Skills, Electronic Media, International Relations, Writing and Editing, Content Creation, Cultural Diversity, Digital Publishing, Legal Risk

      4.7
      Rating, 4.7 out of 5 stars
      ·
      371 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad Nacional Autónoma de México

      Introducción a la estrategia

      Skills you'll gain: Governance, Corporate Strategy, Business Strategy, Organizational Structure, Business Planning, Environmental Social And Corporate Governance (ESG), Strategic Thinking, Stakeholder Management, Organizational Effectiveness, Competitive Analysis, Market Analysis, Entrepreneurship, Business Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      533 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      The University of Notre Dame

      Ethical Leadership

      Skills you'll gain: Active Listening, Data Ethics, Crisis Management, Change Management, Diversity and Inclusion, Diversity Equity and Inclusion Initiatives, Diversity Awareness, Leadership, Business Ethics, Diversity Programs, Leadership Development, Business Communication, Emotional Intelligence, Strategic Leadership, Business Leadership, Personal Integrity, Environmental Social And Corporate Governance (ESG), Analytics, Ethical Standards And Conduct, Business Economics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      144 reviews

      Beginner · Specialization · 3 - 6 Months

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…99100101…346

    In summary, here are 10 of our most popular marketing analytics courses

    • L'entrepreneuriat social : de l'envie au projet: ESSEC Business School
    • Corporate Communications: University of California, Irvine
    • Behavior Architecture - Understanding Human Behavior : Fractal Analytics
    • Digital Governance: Erasmus University Rotterdam
    • Earth Economics: Erasmus University Rotterdam
    • Programming for Python Data Science: Principles to Practice: Duke University
    • SQL Problem Solving: University of California, Davis
    • Data Analysis Using Pyspark: Coursera Project Network
    • Integral Calculus through Data and Modeling: Johns Hopkins University
    • Journalism, the future, and you!: Michigan State University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok