Learner Reviews & Feedback for Brand Management: Aligning Business, Brand and Behaviour by University of London
About the Course
promise to customers - to brands as a customer experience delivered by the entire organisation. The course offers a brand workout for your
own brands, as well as guest videos from leading branding professionals. The aim of the course is to change the conception of brands as
being an organisation's visual identity (e.g., logo) and image (customers' brand associations) to an experience along "moments-that-matter"
along the customer journey and, therefore, delivered by people across the entire organisation. Brands are thus not only an e...
Top reviews
SS
Apr 19, 2020
Professor Nader has been immensely helpful in bringing about a change in the way i viewed Brand Management. The course is well framed with lots of good examples and interviews. A wonderful experience!
SS
May 24, 2023
To be honest really i will miss the wonderful teacher. the way he took the class and explanation was outstanding. i recommend learners to take this course to have the clear idea of Brand Management.
1301 - 1325 of 2,728 Reviews for Brand Management: Aligning Business, Brand and Behaviour
By Aleksey M
•Dec 28, 2020
Great course! I'm really happy that I've learned so many new things here! Thank you!
By Anass R
•Oct 11, 2020
Great insights and knowledge! On the other hand, the teacher looks like a great guy.
By Spandan T
•Oct 2, 2020
Amazing course. Extremely intuitive and interesting. Can't wait for more such MOOCs.
By Radha R
•Aug 15, 2020
Really enjoyed the course. The content and presentation are simple and effectiveness
By MEDHA B
•Jul 27, 2020
knowledgeable and insightful content. enjoyed every moment learning from instructor.
By Ron L
•Jul 26, 2020
Great course, great teacher. The approach to marketing was refreshing to me. Thanks!
By Fareeda S
•Jan 25, 2020
Very beneficial, I learned a lot about marketing and branding. I highly recommend it
By priya s
•Jun 18, 2018
I enjoyed Professor Nadir's lectures. I would have liked to have downloadable slides
By Alma R S M
•Dec 18, 2024
Me gustó mucho la manera de explicarlo, las entrevistas, los ejemplos y ejercicios.
By Carolina X
•Feb 18, 2023
The professor explains concepts very clearly, and gives easy to understand examples
By Inês F
•Oct 31, 2022
very intyeresting and relevant for people who are interesting in Brand & Marketing
By Abdullah T
•Oct 28, 2022
Amazing and very informative course and also very experincable professor teach us.
By Varo V V
•Jul 10, 2022
very educational and the excuation of delivry was spot on. Thank you for the course
By Parin G
•Nov 24, 2021
A very good course, mostly consists of case studies.. You will find it interesting.
By Elena R C d R
•Sep 27, 2021
I really liked the course and have learnt very useful concepts! I do recommend it!!
By Gunja A
•Jul 6, 2021
Amazing course. The professor explains all the concepts very clearly and precisely.
By Thân Đ D
•Feb 21, 2021
Really recommend it for anybody who wants to understand more about brand management
By Victoria B P
•Dec 10, 2020
My first online course, but not the last. Great experience and knowledge! Thank you
By Preeti k
•Sep 24, 2020
I have learnt new way to enhance branding in business to increase consumer loyalty.
By Francesca T
•Sep 11, 2020
Very interesting and useful, it goes very deep to the brand management touchpoints.
By Lucinda M
•Aug 8, 2020
Enjoyed the professor, context, and the pace of the course. I learned a great deal.
By Shanmugapriyaa M
•Jun 5, 2020
Wonderful case studies and real world examples. This course gave me a wide insight.
By Mrs A C J
•Mar 19, 2025
This course was so engaging, I'd recommend to anyone interested in Brand marketing
By Teona
•Dec 8, 2023
The professor is brilliant! Thanks for great explanations and relevant information
By Bongi Z
•Feb 19, 2023
I absolutely enjoyed every aspect of the course, and the tutor did Excellent Job!!