Master the essential skills for developing deep, trust-rich relationships in virtual sales environments. This course provides actionable strategies to present yourself with authority online, drive engagement with diverse buyers in India and the USA, and build rapport in multicultural settings. You’ll learn to read non-verbal cues over video, deliver compelling virtual first impressions, and sustain buyer interest from the first touch to late-stage discussions. By the end, you will confidently command virtual rooms and consistently deliver standout sales experiences.



Skills you'll gain
Details to know

Add to your LinkedIn profile
October 2025
See how employees at top companies are mastering in-demand skills

There are 3 modules in this course
In today’s digital-first sales world, your online presence is your reputation. This module empowers you to shape a magnetic digital sales profile that earns trust, engages diverse audiences, and opens doors before you ever meet your prospects. With advanced strategies for cross-border branding, localized outreach, and powerful trust signals, you’ll learn to stand out in a crowded marketplace, connect authentically, and win business—no matter the medium or the market. By mastering these proven techniques, you’ll elevate both your professional impact and your sales outcomes in any virtual selling environment.
What's included
9 videos1 reading2 assignments2 plugins
In digital sales, trust and rapport are your ticket to real engagement. This module equips you with advanced skills to form authentic connections in virtual settings—no matter the distance, culture, or skepticism you face. You’ll learn how to spark meaningful small talk, read subtle digital cues, and demonstrate credibility with compelling stories and social proof. Mastering these techniques will help you break down barriers, create human bonds remotely, and become a trusted advisor to buyers worldwide.
What's included
7 videos1 reading3 assignments1 plugin
Maintaining engagement during long, complex virtual sales cycles is the key to closing high-stakes deals in today's business world. This module gives you the tools and strategies to keep remote buyers invested, attentive, and excited throughout every step of the sales journey. You’ll master the latest interactive platforms, learn to handle multi-party meetings with finesse, and discover proven techniques for overcoming digital fatigue. By the end, you’ll know how to lead virtual conversations that drive momentum, foster collaboration, and ensure your deals move forward—no matter how complex the buying team.
What's included
8 videos1 reading2 assignments2 plugins
Instructor

Offered by
Explore more from Business Essentials
Status: Free Trial
Status: Free TrialUniversity of California, Irvine
Status: Free Trial
Status: Free TrialUniversity of Illinois Urbana-Champaign
Why people choose Coursera for their career





Open new doors with Coursera Plus
Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy
Frequently asked questions
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
More questions
Financial aid available,
Âą Some assignments in this course are AI-graded. For these assignments, your data will be used in accordance with Coursera's Privacy Notice.


