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Learner Reviews & Feedback for The Strategy of Content Marketing by University of California, Davis

4.5
stars
5,348 ratings

About the Course

In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

Top reviews

DS

Nov 24, 2021

A​s graphic designer who doesn't have any idea about content marketing, this course can be as basic knowledge. Thanks in advance for everything UC Davis, especially the instructor, Sonia Simone.

AM

Apr 10, 2020

This course is super awesome. Lots of interesting tools and frameworks that are shared by the instructor and the assignments give you a wonderful chance to apply the same. I highly recommend it!

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651 - 675 of 1,688 Reviews for The Strategy of Content Marketing

By Mariana L

Mar 19, 2024

Really recoomend learned a lot I havent learned in my marketing class.

By Adeboye B

Apr 1, 2022

Awesome course, this course gives indepth details of content marketing.

By Sarthakk R

Apr 30, 2020

This is good learning copywriting and the strategy of content marketing

By Žygimantas B

Jun 29, 2022

I liked the practise that i learnt to put information into perspective

By Omar A R

Nov 30, 2024

Excelente. Me encanto y estoy feliz por tan importantes conocimientos

By Trang D

Aug 7, 2022

I highly recommend you to take this course. It's an excellent course.

By manisha p

Feb 15, 2021

it was fun learning from coursera and the process of learning is easy

By Debobroto C

Dec 13, 2020

great course and instructrator. It improve my content marketing skill

By Fernando M L

Jun 3, 2020

For an intermediate level. Excellent exercises and great explanation.

By Debbie S

Feb 21, 2018

This is the most useful class on content marketing I have even taken.

By Itunu S

Sep 18, 2024

Easy to understand and effective for any content marketing students.

By BASUDHA B

Oct 11, 2020

Comprehensive, concise yet at-depth. Thanks especially for the PDFs.

By Benmun H D

May 11, 2020

most useful if you have of brand that tries to sell to customers etc

By Miracle S

Jan 15, 2024

Strategy of content marketing is one of the best courses I've taken

By George J S

Aug 14, 2023

Well structured course and great presentations. Worth every minute!

By Thành t Đ

Oct 26, 2022

I would like to thank coursera for enabling me to have this course.

By Kamila F

Jul 26, 2022

It is amazingly designed. Easy to learn and implement the material.

By norberto v

Sep 8, 2020

it was a great course . hoping to apply all the things learned soon

By Gabrielle

May 23, 2020

Excellent course! Very thorough and easy to follow. I recommend it.

By MED M

May 7, 2020

im very very very happy , thank you so much Coursera Organization

By Vusile N

May 5, 2023

Absolutely enjoyed learning about the Content Marketing Ecosystem.

By Cesar F M L

Nov 2, 2022

Me sirvio y me apoyo con un proyecto que tenia pendiente muy útil

By paulo m l d s a

Mar 7, 2022

I really enjoyed this course it was of great value to my learning.

By Nguyễn T V

Aug 7, 2021

This course is very good, very useful. Thank you so much teachers

By Aditya D

Oct 12, 2020

in-depth frameworks and strategy for producing content that works