Learner Reviews & Feedback for Digital Marketing Capstone by University of Illinois Urbana-Champaign
About the Course
Top reviews
SM
Oct 23, 2019
The course made me know the practical difficulties and understand the concept in a better manner.
DG
Aug 14, 2020
The capstone is interesting, challenging, and give space for finding practical solutions to a real-life scenario. Great way to try implementing all the theoretical knowledge learned in other courses.
176 - 178 of 178 Reviews for Digital Marketing Capstone
By Siddharth C
•Sep 23, 2020
1. Very good way of applying what was learnt in the courses done earlier.
2. Purge old submissions from 2015/2016
3. Content/Problem statement should be reviewed E.g Visitors to Boschtools website can now visit Grainger directly, without leaving the website.Similarly We are working on Bosch & Grainger using Display & Email in their strategy, whereas these seem to be least drivers of traffic to their websites.
4. Share what the client actually did – to see how far what was proposed , was used.
5. Mandate a document upload for assignments. I have flagged assignments that do not have the mandated attachments. Peer grading in this course boarders a sham here, with people openly asking for a full rating because they have done the same for your assessment.
6. Please Control plagiarizing- Initial Submission can be made using any file and then someone else’s work can be copied and the original submission , be edited back. I have seen many such cases
7. Need a Reference Response in Key areas, as peer grading does not highlight all the aspects that should be considered. Yes, protecting this content from plagiarizing, will be an issue. - Donot know if the answers we gave were generally in the correct direction or way off the mark
8. Module -5 could be scheduled earlier, as Research guides Actions
9.The Background/momentum built in week1 , is lost in rest of the weeks
By Andrew M
•Nov 9, 2022
I found the instructions cluttered and the client disappointing--for one, UofI advertises the capstone as an opportunity to work with Grainger/Bosch...if you took the capstone in 2016. Instead of laboring for an obsolete task, I think UofI would've done a better service for students by giving them the choice of client.
By Daniel M
•Nov 11, 2023
THIS COURSE HAS NOT BEEN UPDATED SINCE IT WAS FIRST SET UP