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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
31,227 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

AG

Jun 19, 2022

thank you google for this course to know what is digital marketing , how it works , what are the definations to various tacts , various terms , types of marketing, marketing funnel and so much ...

AM

Jul 29, 2023

It's pretty good information. I just completed the first of seven courses. There are a few moments in the course I disliked and thought that they should remove but for the most part its all helpful.

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5626 - 5650 of 7,247 Reviews for Foundations of Digital Marketing and E-commerce

By Mohamed M E

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Sep 10, 2022

perfect

By Muhammad A H R

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Sep 10, 2022

Great!!

By Khushboo

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Aug 15, 2022

Excelent

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Aug 12, 2022

amazing

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Aug 1, 2022

loved it

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Jul 30, 2022

Too Good

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Jul 27, 2022

awsesome

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Jul 21, 2022

awes-ome

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Jun 25, 2022

soo good

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Jun 15, 2022

Awesome!

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Jun 11, 2022

good one

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May 24, 2022

love it.

By Loris T

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Mar 16, 2026

Perfect

By Eduardo W

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Jan 14, 2026

is good

By silvia a m b

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Nov 1, 2025

gracias

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Oct 23, 2025

PERFECT

By Ornob K

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Aug 29, 2025

Awesome

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Aug 24, 2025

Genial.

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Aug 22, 2025

love it

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Aug 17, 2025

Helpful

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Aug 16, 2025

LILIANA

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Aug 15, 2025

Awesome

By Nilton Q

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Jul 20, 2025

gracias

By priyanka m

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Jul 16, 2025

Helpful

By VAZQUEZ M E V

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Jun 29, 2025

Hermoso