• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online DegreeExplore Bachelor’s & Master’s degrees
  • MasterTrack™Earn credit towards a Master’s degree
  • University CertificatesAdvance your career with graduate-level learning
Careers
  • Log In
  • Join for Free
    Coursera
    Chevron Left
    Back to Foundations of Digital Marketing and E-commerce

    Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

    Filled StarFilled StarFilled StarFilled StarFilled Star
    4.8
    stars
    27,311 ratings

    About the Course

    This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply
    to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers,
    engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore
    entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also
    learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field...
    ...

    Top reviews

    CK

    Nov 13, 2023

    Filled StarFilled StarFilled StarFilled StarFilled Star

    This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

    OO

    Nov 14, 2023

    Filled StarFilled StarFilled StarFilled StarFilled Star

    This course has really offered me a whole lots of opportunities to be prepared for different assigned job roles in the field of digital marketing and e-commerce. A big thanks to Coursera. Keep it up!

    Filter by:

    651 - 675 of 6,300 Reviews for Foundations of Digital Marketing and E-commerce

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Paul F

    •

    Aug 9, 2022

    Though there were components of the course that I have been involved with in the past, I felt that course 1 offered a good structure and layout to build a solid foundation to move forward.

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Laxmi S H

    •

    Feb 18, 2025

    I recently completed the Google Digital Marketing & E-commerce cource on Coursera,& it was great learning experience.itsan excellent coursefor beginners & offer a valuvable certification.

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Natia R

    •

    Apr 18, 2024

    This course is amazing. For starters like me, who do not have any knowledge of the sphere it gives a lot of insight, it is very interesting and is filled with a lot of useful information

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Alexandra P d A

    •

    Jul 14, 2023

    loved it so far! for someone that wants to start a new career and never heard about digital marketing and e-commerce basic concepts it is relly well explained. excited for the next part.

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Erin H

    •

    May 11, 2023

    Great introduction to the digital marketing world. All the components of the course keep it engaging--videos, quizzes, readings, and discussions. This is the best intro course out there!

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Amir M

    •

    Dec 7, 2022

    Course was excellent and I learned a lot from this course, I hope this quality of knowledge and techniques will help in my career in digital marketing & e-commerce field. Thanks Google.

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Ritika

    •

    Aug 23, 2023

    This course was so informative as before taking up the course I thought I know a lot about Digital marketing and E-commerce but this course has taught me much more than my expectations.

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Taito S

    •

    Feb 16, 2023

    A fantastic entry level course. After completion I felt I not only had a strong e-commerce and digital marketing foundation but a newly sparked hunger for more knowledge on these topics

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Matteo C

    •

    Dec 5, 2022

    Simple and stimulant, I'm done in 2 weeks because it's very simple to understand and it's full of useful information about Digital Marketing and E-Commerce. I'll advise to other people!

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Calmarie L

    •

    Nov 28, 2022

    You can go at your own pace, it is easy to understand and to navigate. It is fun and very interesting learning all the different skills and how you can apply it to your work environment

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Esteban M L

    •

    Jul 7, 2022

    It's a great course to open your mind about what digital marketing and e-comerce are. I really like when I could watch some different experiences about how they started in this industry

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By fachri h

    •

    Mar 15, 2025

    Thanks a lot for the course, its a strong basic fundamental marketing thats will help my activity and career as marketer in a commpany. i will wait for the next course in advance level

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Ali H

    •

    Jan 14, 2025

    The course was really great, I already lots of basic knowledge regarding Digital Media. I also have HubSpot Digital Marketing certificate so work and knowledge from it helped me a lot.

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Hannah G

    •

    Feb 23, 2023

    Thank you so much for this opportunity. I have learned many things and hoping to learn more throughout my journey here. And I'm sure after this, I will become a great digital marketer.

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By HoPe1

    •

    Dec 10, 2022

    Muy buen curso para entender las bases del Digital Marketing e Ecommerce, nos permite explorar los diversos temas relacionados a estos topicos y como funcionan dentro de su ecosistema.

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By ahmad a t

    •

    Feb 21, 2025

    The course was comprehensive in everything related to digital marketing in terms of explaining videos and articles, very easy so that every trainee could understand the course lessons

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Asad A

    •

    Nov 24, 2024

    This is Asad Ali(+92304-5627761) It was detailed fundamental course of Digital marketing and E-commerce. I've learned a lot with helping materials and video lectures. Thank you Google

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Dawit A

    •

    Jan 18, 2024

    this is the best course out there cuz it gives you a more detailed and explained information about the basics of digital marketing, also it makes you to continue to the next courses .

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Ismail H

    •

    Sep 13, 2023

    This is the best course I started to gain the certificate of professional digital marketing and e-commerce, I really enjoy studying the course and I recommend it to everyone to study.

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Ngan N V P

    •

    May 29, 2023

    I think this quite suitable for the one new who doesnt have any foundation of digital marketing. You could learn more about the useful definition digital marketing to get the overall.

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Srija D

    •

    Jan 6, 2023

    This course helped me to learn about e-commerce and how digital marketing helps to attain certain goals . It also helped me to know about the various job opportunities in this field .

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Xenith K

    •

    May 31, 2022

    I would highly recommend this course for anyone interested in digital marketing and ecommerce. It lays a great foundation for you to jump start your career within the marketing field.

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Joseph C

    •

    Sep 18, 2023

    I really enjoyed the course as it gave me insights on how to go about online business and digital marketting. I hope i will be able to apply the skills learnt to promote my business.

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Lucía C

    •

    Jul 25, 2023

    This is such a complete and insightful introduction to thei certificate. Joi is an amazing instructor. All the topics are well organized so learning feels progressive and interesting

    Filled StarFilled StarFilled StarFilled StarFilled Star

    By Ali

    •

    Sep 23, 2022

    What a great choice I made. I have introduced myself to a market of great opportunities. The course is very well designed for people who have below basic knowledge of this industry.

    • Chevron Left
    • 1
    • ...
    • 22
    • 23
    • 24
    • 25
    • 26
    • 27
    • 28
    • 29
    • 30
    • 31
    • ...
    • 252
    • Chevron Right

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok
    Coursera

    Welcome back

    ​
    Your password is hidden
    ​

    or

    New to Coursera?


    Having trouble logging in? Learner help center

    This site is protected by reCAPTCHA Enterprise and the Google Privacy Policy and Terms of Service apply.