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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
29,833 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

CK

Nov 13, 2023

This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

ES

Oct 4, 2023

For me as someone who has no idea or background in Digital Marketing and E-Commerce this foundation course is an eye-opening experience that teaches you what Digital Marketing and E-Commerce is about.

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1701 - 1725 of 6,968 Reviews for Foundations of Digital Marketing and E-commerce

By Tanishkka S

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Nov 28, 2022

i have not received shareable certificate yet for this course. kindly upload the certificate.

By Britney D

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Nov 28, 2022

This course is good to give you a clear overview of what digital marketing and e-commerce is.

By Rāma K

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Oct 28, 2022

One must get into this course to learn digital marketing from basics. Really simple, & easy.

By Shweta M

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Sep 1, 2022

I learnt a lot. I thought it would be very basic course but it has another level. go for it.

By Deepak K

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Jul 14, 2022

Good course to know and understand about the fundamentals of Digital marketing and E-commerce

By VARUGHESE T

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Jun 21, 2022

It was a great time to learn Digital marketing & E-commerce.Relevent content and great topics

By Laila B

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Jun 6, 2022

If you feel as if you dont know anything about digitl marketing, this is the course for you!

By N K

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Aug 18, 2025

Thanks for the support and the valuable insights. May i know when will i get the certificate

By Delmi S G T

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Jul 12, 2025

Me ha gustado mucho, y he aprendido muchos conceptos, el curso esta muy facil de interactuar

By Rachel

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Feb 10, 2025

The lessons are clear, fun, and easy to understand. it's a good review for me as a marketer.

By Pawan S

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Oct 19, 2024

This course is best for who want to build there foundational knowledge in digital marketing.

By Mariam K

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Aug 25, 2024

Entire course is easy to understand and any one interested into Digital Marketing must do it

By Habibur R

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Dec 26, 2023

The course is really amazing. It has given me a solid understanding about Digital Marketing.

By Arijit S

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Oct 16, 2023

The best course for anyone who wants to enter the field of digital marketing and e-commerce.

By ifrah n

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Sep 14, 2023

I

enjoy every part

and it really help me to understand

the fundamentals

of digital marketing

By Sasha J

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Aug 23, 2023

found it interesting and simple to understand making the entire course relatable to oneself.

By Joe D

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Aug 19, 2023

Brilliant course! recommended for anyone wanting to get into digital marketing or ecommerce!

By Ajit K R

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Aug 13, 2023

Feeling overwhelmed that I did it. Looking forward to complete the rest certifications also.

By RAUNIT K S

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Jul 6, 2023

I learn every digital marketing fundamental in this course and I enjoy a lot in this course.

By Hanen M

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Jun 26, 2023

I learned a lot from this course. It was very informative and easy to understand. Thank you!

By Santa L C M

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Jun 25, 2023

Excellent course, well explained and very valuable information, it exceeded my expectations.

By Abigail M

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Nov 28, 2022

Very compelling and easy-to-digest digital marketing course, taught by Google professionals.

By Syahrizal M

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Nov 10, 2022

Its great! Its really tell me about the digital marketing for me who newbie in the industry.

By DaReon S

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Nov 7, 2022

Very good course. I liked the pace of delivery and found the chief instructor very engaging.