This intermediate-level course has been designed and tailored for those seeking to leverage the power of generative AI to optimize keyword research and enhance SEO outcomes. During the engaging lessons, delivered by Marketing Specialist, Antón Jáuregui, you will develop the confidence and skills to integrate GenAI tools into your SEO strategy. You’ll learn how the use of GenAI tools can streamline your keyword research, ensuring precision and efficiency. Through practical, step-by-step guidance, you’ll uncover the possible applications of popular GenAI tools, as well as how to utilize these and get the best out of them.

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Generative AI for Keyword Research
This course is part of GenAI for Marketing and Customer Insights Specialization

Instructor: Antón Jáuregui
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There are 3 modules in this course
This course is designed to equip you with the necessary knowledge to leverage GenAI for keyword research, helping you develop key skills to integrate AI tools into your workflows. In this course, you'll gain a practical understanding of strategically using AI tools to streamline your keyword research process and apply actionable strategies for integrating these AI tools into your SEO workflows.
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1 video1 reading1 plugin
This lesson will provide you with context for the course. You'll begin with a brief explanation of the purpose of keyword research in SEO, then continue with an introduction to GenAI and its current applications.
What's included
2 videos1 reading1 assignment1 plugin
In this lesson, the different strategies you can use to leverage AI in your keyword research processes will be discussed. You will learn to implement strategies using GenAI to automate and optimize keyword research processes.
What's included
3 videos1 reading2 assignments1 plugin
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Reviewed on Sep 24, 2024
I found the course extremely informative. It guided me in the best way possible. I'll implement the SEO strategies I learned here and see the results they bring.
Reviewed on Apr 6, 2025
Course is quite good but not what i was really looking for...
Reviewed on Mar 4, 2025
Learned a lot with this course. It was well structured, precise, and relevant to the topic. Outlined various ways of approaching the subject. Thank you so much.

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