Learner Reviews & Feedback for Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more by IE Business School
About the Course
the push your product or service needs. Through this course you will understand the most important issues when planning and evaluating
marketing communications strategies and executions in order to create valuable brands and win consumers. You'll be able to combine the
appropriate theories and models with practical information to make better marketing communications decisions, and learn brand and product
strategy key concepts such as, brand loyalty and equity, communications plans objectives and budgeting, AIDA model, FCB G...
Top reviews
MS
Aug 15, 2025
The course was amazing, the starting, the recent ending, the schedules, assessments & everything very affordable, Easy & smooth. The special thing was that it kept you learning new each day!!!
WR
Jun 5, 2017
This was actually a great learning experience for me. The course interested me so much that I was able to complete the entire module within 2 days. Thanks for providing me a great learning experience.
301 - 325 of 531 Reviews for Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more
By Saumyata P
•Jan 4, 2020
very informative and learnt a lot.
By Shanon M
•Jun 11, 2021
Really helpful..Awesome lecturer!
By Hesham M
•May 19, 2020
Best teacher out of all 4 courses
By MIDHUN K
•Nov 8, 2020
This course was very informative
By Hanadi K
•Mar 5, 2020
i learned a bunch of new things!
By Trần K
•May 27, 2019
Thanks to Coursera and Lecturers
By Dhiraj S
•Oct 23, 2020
Good course, clear instructions
By Musah O F
•Jul 6, 2020
this was an amazing experience.
By Alex P
•Jun 4, 2020
Very interesting and insightful
By Aleks N
•May 30, 2018
Great course. Very informative.
By Oghenerukevwe T
•Feb 19, 2018
Best course ever! Thank you!!!
By Paola R
•May 10, 2021
Muy completo, me gustó mucho.
By ABDULHAKIM A
•Mar 26, 2021
Thanks the course is amazing!
By POONAM K B
•Jul 31, 2020
very precise, up to the point
By Kaveen U
•Oct 4, 2021
thank you very much coursera
By Tushar S
•Oct 10, 2020
Enjoyed a lot while learning
By Simran L
•May 8, 2020
it was informative and good.
By IMRAN 9
•Oct 19, 2024
this course are outstanding
By ciara a
•Feb 17, 2023
Fun and productive course!
By S A G
•Sep 6, 2020
thanks for the opportunity
By Kikelomo O
•Jul 20, 2018
Great learning really love
By Neha s
•Jul 25, 2020
Excellent learning course
By Sudeep B C
•May 4, 2020
Very exciting and useful!
By aliciaramlakhan@yahoo.com
•Feb 13, 2021
Great Marketing Strategy
By georyeli z
•Jan 5, 2021
Muy completo y agradable