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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
17,009 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

DB

Jul 25, 2020

Thank-You professor, I expanded my knowledge on how 4Ps are influenced/ changed by technology. In fact, i have already used these examples in my class. Very useful. Once again thanks a lot professor.

JT

Jul 18, 2020

in depth knowledge about digital marketing and all its dimensions , digital tools, how firms can improve their marketing , new method , how to blend new technology in traditional marketing practices.

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4001 - 4025 of 5,352 Reviews for Marketing in a Digital World

By Mr K

•

Feb 4, 2023

Excellent

By SWETHA.N

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Dec 7, 2022

useful to

By AYUSH R

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Nov 26, 2022

Excellent

By Kabo M

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Aug 22, 2022

The best!

By Amit C R

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Jun 20, 2022

very nice

By Armin M

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Jun 18, 2022

Wonderful

By Simantak S

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May 1, 2022

very good

By DIEGO J O P

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Apr 30, 2022

Excellent

By SEGU V N K

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Mar 20, 2022

very good

By Biswajit B

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Feb 15, 2022

very good

By D E

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Dec 13, 2021

excellent

By Collins C

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Oct 25, 2021

Very good

By Sneh D

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Oct 19, 2021

Excellent

By Linati K

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Sep 21, 2021

Very good

By Carlos U S S

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Sep 10, 2021

excelente

By Ehsan S

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Aug 9, 2021

Very good

By Thanh T N

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Aug 6, 2021

very good

By sarah b

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Aug 3, 2021

Excelente

By Tigani M

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Jul 23, 2021

Much love

By AVINAV G

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Jul 11, 2021

go for it

By riya d

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Jul 10, 2021

ITS OSSAM

By Ronald J

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Jul 3, 2021

very good

By Sourav P

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Jun 29, 2021

excellent

By Kirty D

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Jun 28, 2021

very good

By K K G S

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Jun 21, 2021

excellent