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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
17,009 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

DB

Jul 25, 2020

Thank-You professor, I expanded my knowledge on how 4Ps are influenced/ changed by technology. In fact, i have already used these examples in my class. Very useful. Once again thanks a lot professor.

JT

Jul 18, 2020

in depth knowledge about digital marketing and all its dimensions , digital tools, how firms can improve their marketing , new method , how to blend new technology in traditional marketing practices.

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4276 - 4300 of 5,351 Reviews for Marketing in a Digital World

By amine i

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Feb 18, 2021

Good

By Jhonmoni k

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Jan 30, 2021

Good

By Shouvik B

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Dec 24, 2020

good

By Abdiwahid M J

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Dec 19, 2020

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Dec 18, 2020

good

By 王辰奕

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Nov 29, 2020

cool

By THIRUMOORTHI R R

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Nov 26, 2020

GOOD

By Alice G

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Nov 25, 2020

GOOD

By Kancharla S

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Nov 20, 2020

Good

By ome p p

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Nov 18, 2020

Good

By Harsha v P

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Nov 8, 2020

Good

By URVANSH S

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Nov 2, 2020

good

By Sayan D

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Oct 30, 2020

Good

By sakshi s k

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Oct 30, 2020

good

By Shameel A M A k

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Oct 30, 2020

Good

By Tanvi G

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Oct 28, 2020

good

By Zhalgas D

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Oct 28, 2020

nice

By ANANE R

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Oct 12, 2020

good

By Stuti S

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Oct 5, 2020

Nice

By FUAD Q

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Oct 5, 2020

Good

By Abijith K

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Sep 23, 2020

Good

By Ričard D

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Sep 15, 2020

good

By LAKSHMI E S S J

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Sep 7, 2020

Good

By Vino.E

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Sep 4, 2020

good

By Satyam r

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Aug 26, 2020

good