• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Digital Strategies: Managing Sociotechnological Co-Evolution

    Skills you'll gain: Responsible AI, Data Ethics, Social Impact, Technology Strategies, Digital Transformation, AI Enablement, Machine Learning, Technology Solutions, Human Machine Interfaces, Artificial Intelligence, Socioeconomics, Social Justice, Innovation, Business Ethics, Change Management, Ethical Standards And Conduct, Emerging Technologies, Policy Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Arizona

    Introduction to the Orbital Perspective

    Skills you'll gain: Teamwork, Empathy, Visionary, Cultural Diversity, Collaboration, Critical Thinking and Problem Solving, Environmental Issue, Systems Thinking, Strategic Planning, Sustainable Development, International Relations, Innovation, Social Impact

    4.4
    Rating, 4.4 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    Introduction to Personal Branding

    Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Brand Management, Personal Attributes, digital literacy, Social Media, Personally Identifiable Information, Self-Awareness, Social Media Strategy

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8.9K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Sistemática de Comércio Exterior

    Skills you'll gain: Logistics, Logistics Management, Export Control, International Finance, Transportation Management, Supply Chain, Entrepreneurship, Market Opportunities, Market Research, Regulatory Compliance, Operational Efficiency, Commercial Laws, Negotiation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    La era digital en América Latina y el Caribe

    Skills you'll gain: Digital Transformation, Big Data, Public Policies, Data-Driven Decision-Making, Economic Development, Business Transformation, Technology Strategies, Entrepreneurship, Emerging Technologies, Governance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Engage and Assess Students with Quizizz

    Skills you'll gain: Student Engagement, Course Development, Teaching, Interactive Learning, Instructional Strategies, Education Software and Technology, Content Performance Analysis, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
    ·
    58 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Improving Math Engagement with Prodigy

    Skills you'll gain: Education Software and Technology, Mathematics Education

    4.7
    Rating, 4.7 out of 5 stars
    ·
    86 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create Engaging Presentations with Easelly

    Skills you'll gain: Infographics, Graphic and Visual Design, Digital pedagogy, Developing Training Materials

    4.7
    Rating, 4.7 out of 5 stars
    ·
    46 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Whole Class with PhET for STEM Education

    Skills you'll gain: Mathematics Education, Instructional Strategies, Teaching, Digital pedagogy, Curriculum Planning, Simulation and Simulation Software, Interactive Design, Display Devices

    4.9
    Rating, 4.9 out of 5 stars
    ·
    23 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Unleash Student Creativity with Buncee

    Skills you'll gain: Animations, Multimedia, Creativity, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad Peruana de Ciencias Aplicadas

    Urban Landscapes of Care - Designing child friendly cities

    Skills you'll gain: Child Development, Community Development, Working With Children, Social Impact, Human Centered Design, Qualitative Research, Sustainable Development, Graphical Tools, Design Strategies, Design, Program Evaluation, Empathy

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Growing Great Writers with Writable

    Skills you'll gain: Constructive Feedback, Education Software and Technology, Literacy, Train The Trainer

    4.4
    Rating, 4.4 out of 5 stars
    ·
    34 reviews

    Beginner · Guided Project · Less Than 2 Hours

1…106107108…441

In summary, here are 10 of our most popular social media marketing courses

  • Digital Strategies: Managing Sociotechnological Co-Evolution: University of California, Davis
  • Introduction to the Orbital Perspective: University of Arizona
  • Introduction to Personal Branding: University of Virginia
  • Sistemática de Comércio Exterior: Fundação Instituto de Administração
  • La era digital en América Latina y el Caribe: Banco Interamericano de Desarrollo
  • Engage and Assess Students with Quizizz: Coursera
  • Improving Math Engagement with Prodigy: Coursera
  • Create Engaging Presentations with Easelly: Coursera
  • Whole Class with PhET for STEM Education: University of Colorado Boulder
  • Unleash Student Creativity with Buncee : Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok