• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Pricing Strategy

Pricing Strategy Courses

Pricing strategy courses can help you learn market analysis, competitive pricing, value-based pricing, and dynamic pricing techniques. You can build skills in customer segmentation, pricing psychology, and revenue optimization. Many courses also introduce tools like Excel for data analysis, pricing software for simulations, and analytics platforms to track pricing performance, allowing you to apply these skills in real-world business scenarios.


Popular Pricing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    Technion - Israel Institute of Technology

    Innovation Career Lessons from a Master

    Skills you'll gain: Innovation, Creative Problem-Solving, Team Building, Ideation, Creative Thinking, Entrepreneurship, Visionary, Initiative and Leadership, New Product Development, Design and Product, Strategic Planning, Persistence, Overcoming Obstacles, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    351 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    IA generativa: más allá del chatbot

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, AI Enablement, AI Product Strategy, Google Cloud Platform, AI Workflows, LLM Application, Artificial Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Procurement Negotiation

    Skills you'll gain: Negotiation, Contract Negotiation, Procurement, Strategic Sourcing, Goal Setting, Communication, Business Research, Stakeholder Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    252 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Introduction to Digital Transformation Part 2

    Skills you'll gain: Digital Transformation, Business Transformation, Business Technologies, Emerging Technologies, Performance Improvement, Cloud Infrastructure, Business Process Reengineering, Technology Strategies, Case Studies, Cloud Computing, HR Tech, Cloud Platforms, FinTech, Cybersecurity, Data Integrity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    193 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Agile Organization

    Skills you'll gain: Change Management, Organizational Change, Culture Transformation, Organizational Development, Agile Methodology, Business Transformation, Scalability, Leadership and Management, Organizational Strategy, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    437 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Social Entrepreneurship

    Skills you'll gain: Social Impact, Project Scoping, Entrepreneurship, Sustainable Development, Feasibility Studies, Customer Analysis, Target Audience, Stakeholder Management, Competitive Analysis, Business Operations, Cost Estimation, New Business Development, Business Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    406 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Generative AI for Marketers

    Skills you'll gain: Content Performance Analysis, Prompt Engineering, Microsoft Copilot, Customer Insights, Customer Analysis, Competitive Analysis, Persona Development, Content Marketing, Content Creation, Marketing Analytics, Generative AI Agents, Marketing Design, Marketing Strategies, Marketing Planning, Marketing Materials, Marketing, Ideation, Marketing Effectiveness, Social Media Content, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    31 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Advertising in the Age of Generative AI

    Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Generative AI Agents, Digital Advertising

    4.6
    Rating, 4.6 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Accounting for Business Decision Making: Measurement and Operational Decisions

    Skills you'll gain: Management Accounting, Cost Accounting, Operational Analysis, Business Metrics, Performance Measurement, Financial Accounting, Accounting, Operational Efficiency, Profit and Loss (P&L) Management, Gross Profit, Strategic Decision-Making, Cost Management, Income Statement, Decision Making, Financial Analysis, Product Planning, Budgeting, Analysis, Sales

    3.8
    Rating, 3.8 out of 5 stars
    ·
    187 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Leadership for Healthcare Professionals

    Skills you'll gain: Health Informatics, Executive Presence, Strategic Communication, Healthcare Ethics, Strategic Planning, Health Care Administration, Health Policy, Leadership, Business Planning, Patient Safety, Innovation, Healthcare Project Management, Telehealth, Organizational Strategy, Design Thinking, Advocacy, Communication, Leadership and Management, Continuous Quality Improvement (CQI), Safety Standards

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Estimating and Bidding in Construction

    Skills you'll gain: Construction Estimating, Engineering Plans And Specifications, Blueprint Reading, Architectural Drawing, Cost Estimation, Building Information Modeling, Project Estimation, Risk Management, Project Risk Management, Cost Management, Project Controls, Engineering Drawings, Construction Management, Estimation, Bidding, Design Specifications, Construction, Risk Analysis, Presentations, Business Communication

    4.2
    Rating, 4.2 out of 5 stars
    ·
    14 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Strategically Build and Engage Your Network on LinkedIn

    Skills you'll gain: LinkedIn, Drive Engagement, Content Creation, Professional Networking, Digital Publishing, Social Media, Relationship Building, Branding, Professional Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    369 reviews

    Intermediate · Guided Project · Less Than 2 Hours

Searches related to pricing strategy

pricing strategy optimization
pricing strategy in practice
pricing strategy optimization specialization
customer value in pricing strategy
cost and economics in pricing strategy
market and competition in pricing strategy
writing is designing: ux content & interface strategy
1…126127128…324

In summary, here are 10 of our most popular pricing strategy courses

  • Innovation Career Lessons from a Master: Technion - Israel Institute of Technology
  • IA generativa: más allá del chatbot: Google Cloud
  • Procurement Negotiation: Rutgers the State University of New Jersey
  • Introduction to Digital Transformation Part 2: University of Virginia Darden School Foundation
  • Agile Organization: University of Colorado System
  • Social Entrepreneurship: University of Pennsylvania
  • Generative AI for Marketers: Microsoft
  • Advertising in the Age of Generative AI : University of Virginia Darden School Foundation
  • Accounting for Business Decision Making: Measurement and Operational Decisions: University of Illinois Urbana-Champaign
  • Leadership for Healthcare Professionals: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok